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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

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Kroger Doubles Ship Assortment Via 3rd-Party Marketplace

Retail TouchPoints

For Kroger , the expansion of its Ship e-Commerce assortment through a third-party marketplace is the latest example. Starting this fall, more than 50,000 additional items will be available to Ship customers across multiple categories including natural and organic, international food, specialty items, housewares and toys.

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How Retail Returns Influence Customer Retention

Retail TouchPoints

There are hefty fees for merchants when it comes to returns — shipping is costly and restocking takes time and money, which can take a toll on any business. However, not providing a frictionless customer experience has long-term growth implications that you need to consider if you hope to maintain a successful e-commerce business.

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5 Tips For Providing Better Customer Experience In Retail In 2022

Korona

Many companies now spend incredible amounts of time and money on improving their customer service and the overall customer experience at their store, whether it be online or brick-and-mortar. But there is a distinct difference between customer service and customer experience. And few are aware of this.

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How Hot Topic and Lamps Plus Mastered Inventory Management and More

Retail TouchPoints

For our customers it’s all about breadth.” Hot Topic has found that predictability — not necessarily speed — is among the most important aspects of the customer experience. The retailer has seen digital sales shift away from next-day deliveries, which now account for just 18.2% It manages our BOPIS component.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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IBM iSeries Integration: Streamlining Operations For A BigCommerce Client

Groove

They also hoped to decrease the amount of manual ship week entry and web transaction errors that consumed internal resources. We created a custom eCommerce integration which requires orders to be placed through BigCommerce, making BigCommerce the central point of sale. The Solution. How We Leveraged BigCommerce.