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Navigating the Trends and Challenges of Customer Loyalty Programs in Retail

RETAIL MANAGEMENT SOFTWARE

In today’s fast-paced retail landscape, customer loyalty has become a critical factor in business success. With increased competition and changing consumer behaviors, retailers must stay ahead of the curve by implementing effective customer loyalty programs.

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The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there.

Insiders

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The Power of Play: Using Gamification to Elevate Retail Apps

Retail TouchPoints

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. And the majority of retailers (74%) agree that investing in mobile apps is key to driving profitability. Starbucks, for example, has a points-based reward program.

Retail 304
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Winning Over Baby Boomers with High-Quality Product Imagery

Retail TouchPoints

In today’s ever-evolving ecommerce landscape, the battle for consumer attention and loyalty rages on. Among the many factors that influence shoppers’ decisions, one stands out as a game-changer: high-quality product imagery.

eCommerce 246
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How Do Retailers Jumpstart A Mobile Makeover?

RTP blog

In his new book: Makeover: How Mobile Flipped The Shopping Cart (And What To Do About It!) , NewStore Founder and CEO Stephan Schambach shares how the proliferation of mobile is changing retail as we know it — and how retailers must build a road map for mobile success via technology, data, loyalty programs and the brand itself.

Mobile 150
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4 Ways Gamification Makes Loyalty a Mobile-First Game Changer

Smile.io

If you’re not already playing games with your customers, it’s time to press start. Millions of brands are increasing their customer engagement and optimizing their customer experience with gamification. Rajat Paharia, author of Loyalty 3.0. More than half of online purchases are made on mobile devices.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.