article thumbnail

Michaels’ Camp Creatology: Driving Customer Loyalty with Creativity and Convenience

Retail TouchPoints

Parents and caregivers are always on the lookout for activities to keep their kids engaged during the summer months, and Michaels has tapped into this need — and not coincidentally, creating new opportunities to build customer loyalty — through Camp Creatology.

article thumbnail

Email, SMS, and push marketing for ecommerce in 2023

Omnisend

Food & Drink emails were so effective that they converted at more than double—with Hobbies & Leisure not far behind: This changes when we consider other statistics, though. But both Hobbies & Leisure and Pet Supplies disappear completely. And, of course, the big factor is human behavior.

Hobbies 88
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Empowered Marketer: Brian Lim of The Emazing Group

Optimizely

If you’ve ever dreamed of turning your favorite hobby or passion project into a full-time job, you’re not alone. Brian’s hobby quickly turned into a business when he started selling custom LED gloving lights through Emazing Lights. How do you build customer loyalty and kind of fight back against Amazon if you can?

Marketing 150
article thumbnail

4 Strategies for Picture-Perfect Product Drops

ESW

It is a blend of marketing, hype and consumer psychology designed to drive sales and brand loyalty. Benefits of Product Drops When executed properly, product drops act as a powerful marketing and DTC strategy that drives sales, builds customer loyalty and helps brands maintain a competitive edge.

article thumbnail

Top 5 China Ecommerce trends to watch in 2023

365 Retail

This new wave of outdoor enthusiasts is set to take their hobbies with them into 2023. Burberry, for example, created a private digital salon for coat shopping on Tmall Luxury Pavilion, Alibaba’s luxury marketplace. Outdoor gear and camping sales also doubled in March 2022 compared to the previous year.

article thumbnail

Coresight Webinar: Why PVH, Orvis and Tractor Supply are Rethinking Post-Pandemic Supply Chains

Retail TouchPoints

As an example, interest in fly fishing skyrocketed as a result of the pandemic, driven by shoppers eager to find a safe hobby to practice outside. Supply Chain Transparency: More Than Just Good PR. Orvis ’ use of domestic manufacturers helped it ride the wave to a double-digit increase in fly fishing-related sales. “We’re

Supplies 147
article thumbnail

How to Differentiate From Ecommerce Competitors and Boost Loyalty in 2018

SellBrite

To continue building a sustainable and profitable ecommerce business in 2018, you need to spend time thinking about what you’re going to do differently this year, what you’re going to scale back, and what you’re going to double down on in order to attract, convert, and keep new customers over the next 12 months. Know What Makes You Different.

eCommerce 148