GetElastic

DECEMBER 3, 2018

If you run an ecommerce business, then you know how important customer retention is. And getting customer feedback is directly linked to customer retention. If you don’t give them that, then the likelihood that they’ll vent on review sites, social media and to family and friends is much higher.

Customer Retention 157

Customer Retention Improvements Customer Social Media 157

Inflow Insights

JANUARY 24, 2022

With Americans spending an average of four hours a day on social media, it’s increasingly becoming the place customers go to learn about new products and make decisions about what (and whether) to buy. This makes social media critical to the survival of your eCommerce brand. Always engage with customers.

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

FastSpring

OCTOBER 13, 2020

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Which brings us to our next point ….

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Omnisend

JANUARY 10, 2024

This involves carefully engaging with them at every stage—from first finding out about your brand to becoming a loyal customer. To help you build a rock-solid email lifecycle marketing strategy, we’ve put together tips and examples you can use for inspiration. Let’s get started. Get it now See pricing What is lifecycle email marketing?

Marketing 88

Marketing Customer Retention Social Media Customer Loyalty 88

Kissmetrics

JUNE 15, 2017

Customer retention. Its goal is to retain as many customers as possible. After all, a loyal customer is worth much more than a new customer. Here’s the problem: companies drive customers away with poor customer retention initiatives (or a complete lack of a customer retention strategy!).

Customer Retention 241

Customer Retention Customer Social Media Customer Loyalty 241

ecomdash

APRIL 23, 2019

What better way to do that than by using social media? Below, we outline 5 ways to improve your loyalty programs with social media. Value-based Programs — Typical for ethically conscious brands or brands partner with charities, value-based programs take action when customers spend a certain amount. Use Hashtags.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be! Challenge customers with gamification.

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Smile.io

MARCH 12, 2020

Customer retention is the key to fostering truly loyal customers. These customers make more purchases than one-time shoppers, promote your brand to their networks, and become your best brand advocates. If customer retention wasn’t already on your mind, it needs to be!

Customer Retention 46

Customer Retention Customer Beauty and Health Subscription 46

Retail TouchPoints

FEBRUARY 8, 2023

For example, Snapchat lost 25% of its shares due to a decline in ad spending. Another major benefit of email marketing is that you never have to compete with algorithms on social media or search engines. Email marketing also opens your business up to increase revenue using your existing customers. There are 4.2

Social Media 224

Social Media Retail Customer Retention Consumer 224

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Returning customers also benefit your reputation, strengthening your market position.

Customer 88

Customer Customer Retention Social Media X-cart 88

Kissmetrics

MAY 4, 2021

What’s more: research shows they generate double the sales of paid ads and with a 37% higher customer retention rate. Take my case for example. I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more.

Social Media 334

Social Media Blog Channel Events 334

Smile.io

SEPTEMBER 6, 2023

In order to combat all the increased competition many nutrition and supplement companies are looking at implementing a customer retention strategy through loyalty programs. Here are 7 loyalty program examples in the nutrition and supplement industry. Customers can earn a price-based coupon, free shipping, and gift cards.

Subscription 80

Subscription Social Media Shipping Costs Reference 80

Retail TouchPoints

JULY 10, 2023

For example, a retailer looking to use the technology for generating descriptions in ecommerce product catalogs would train the model on relevant product information and metatags specific to its brand and items they sell. For example, Verneek, a New York City-based software startup, has a generative AI application called Quin Shopping AI.

Merchant Services 265

Merchant Services Shipping Costs Retail Social Media 265

lateshipment

MAY 28, 2020

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). Customer Acquisition Cost (CAC): Are You Spending Too Much on Acquiring Customers?

Shipping Costs 246

Shipping Costs Customer Retention Shipping Small Business Retail 246

Groove

NOVEMBER 12, 2020

For example, if a customer recently purchased a camera from your store, personalize their experience with your brand by following-up with an email featuring SD cards, batteries, lenses or anything else related to the product. Also, dedicate time to see how your customers are talking about your brand on social media.

Customer Experience 356

Customer Experience Improvements Customer Social Media 356

Retail TouchPoints

DECEMBER 20, 2021

As a result, brands and retailers across categories are focused on bolstering their social commerce capabilities. While many companies have gone the route of traditional vendor partnerships, some brands are bringing social commerce tools in-house via acquisition.

Social Media 223

Social Media Customer Retention Technology B2C 223

AcquireConvert

AUGUST 2, 2020

As one Shopify blog post points out , a small change in customer retention can significantly boost a store’s revenue. The example shows two stores that have 100 customers purchasing a $10 item every month. So, what can you do to keep customers around? Strategy #1: Focus on making your customers happy.

Customer Retention 36

Customer Retention Shopify Customer eCommerce 36

Retail TouchPoints

JANUARY 18, 2022

For example, when surveyed outside of the holiday season , shoppers ranked free and faster shipping, instant discounts, free giveaways and surprise rewards as benefits that motivate them to stay or renew a loyalty program membership. Create benefits that inspire action, like social kickbacks. It’s Time to get Creative.

Customer Retention 269

Customer Retention Social Media Shipping Point of Sale 269

Kissmetrics

DECEMBER 8, 2020

Finally, when users see your mobile ads on social media, they are often hearing about your business for the first time. The most effective social media ads raise awareness for your brand. Like in any setting, social media users need to move down the sales funnel before they can convert.

Mobile 363

Mobile Social Media Article Payment Services 363

Smile.io

JANUARY 18, 2022

Their purpose is to let customers know that the order has been placed and to communicate essential details like the delivery date, order number, items ordered, quantity, pricing, and payment method. This helps to strengthen the trust between customers and your brand, and contributes to an overall better customer experience.

Shipping Costs 62

Shipping Costs Merchant Services Shipping Customer Retention 62

Smile.io

APRIL 2, 2020

Check out Fusion Tea’s Perks Program as an example. Along with their launcher where customers can sign up or sign in, they’ve created an on-brand explainer page that shares all the information customers would need to know about how their loyalty program works. 7 Tips to Help your Brand Grow its Customer Base.

Customer Retention 54

Customer Retention Customer Social Media Information 54

Smile.io

APRIL 2, 2020

Check out Fusion Tea’s Perks Program as an example. Along with their launcher where customers can sign up or sign in, they’ve created an on-brand explainer page that shares all the information customers would need to know about how their loyalty program works. Take Ruff Houzin for example.

Customer Retention 54

Customer Retention Customer Social Media Information 54

Optimizely

OCTOBER 22, 2020

Neither do they need to have a brick and mortar store so that their customers could redeem their box clippings in person. Ecommerce and the rise of digital payment services made it possible for all businesses, big and small alike, to increase their customer retention and nurture their returning customers with loyalty programs.

Payments 367

Payments Customer Loyalty Customer Retention Outdoor 367

lateshipment

MARCH 15, 2021

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying with you! And if you are planning to just replace one customer with another, you are in for a shock! 2000 new customers buy its products during the year.

Shipping Costs 130

Shipping Costs Customer Retention Social Media Shipping 130

Retail TouchPoints

JULY 1, 2021

Most traditional forms of marketing, and even social media marketing, are prohibited or severely limited. For example, California, Connecticut, and New Jersey — a recent entrant into the ‘fully legal’ category — all differ in their related advertising and marketing laws. Why does customer loyalty work?

Customer Loyalty 178

Customer Loyalty Customer X-cart Customer Retention 178

Retail TouchPoints

FEBRUARY 7, 2024

It allows brands to create a game-like experience in a real-life setting, enhancing customer engagement and the overall shopping experience. Augmented and virtual reality (AR/VR) have entered the mainstream, creating an opportunity for a stronger brand-customer relationship that fuels ongoing loyalty and engagement.

Retail 231

Retail Games Clothing Customer Retention 231

Retail TouchPoints

JULY 15, 2022

Now, however, with disposable incomes squeezed and purchases becoming more considered than ever before, it’s important for larger brands to learn from the agility and mindset of microbrands to improve customer retention and success in an increasingly competitive retail landscape.

Small Business Retail 230

Small Business Retail Social Media Retail Leisure 230

Retail TouchPoints

MAY 28, 2021

But customer service must be prioritized by every organization. Here are three data-backed reasons why: Good customer service leads to increased customer retention rates. ? Customer service plays a crucial role in brand image. Proactive customer service is a powerful form of marketing.

Payment Services 163

Payment Services Games Live Chat Customer 163

Wiser

NOVEMBER 1, 2023

The Role of Remarketing in Conversion Rates Remarketing is a digital marketing strategy that operates on a simple principle: remind your potential customers about your offerings and nudge them to complete their transactions. It not only enhances brand visibility but also keeps your business at the forefront of the customer’s mind.

Customer 146

Customer Customer Retention Shopping Carts Conversion Optimization 146

lateshipment

NOVEMBER 8, 2023

Website design Your website or your social media may be the first thing that a customer sees which sets a definitive image in the customer’s mind. Even very minimalistic touches can be very influential on your customer. This increases customer retention when a customer feels connected to the brand.

eCommerce 130

eCommerce Social Media Gifts Definition 130

Algopix

APRIL 14, 2024

Keith Kakadia – Sociallyin Keith Kakadia, the mind behind Sociallyin, excels in leveraging social media platforms to enhance brand narratives and connect with target audiences effectively. His agency’s creative social media strategies have been pivotal in transforming the social presence of numerous businesses.

eCommerce Marketing 113

eCommerce Marketing eCommerce Marketing Toys 113

Retail TouchPoints

AUGUST 15, 2022

However, there are a lot of variances in respondents’ data collection practices: 65% have access to purchase history, broken down by items and basket content and 45% collect customer service data such as complaints, product returns and reviews. Inflation and the threat of a recession are bringing discounts to the forefront.

Customer Loyalty 187

Customer Loyalty Customer Retail Shipping Costs 187

Korona

NOVEMBER 30, 2022

Or a percentage, for example, if you spend over $100, you save 15%. This significantly reduces the expense of acquiring new customers and increases customer retention. Check out the example below of a vacation marketing campaign from Deep Steep. . How do you attract customers on holidays?

Shipping Costs 52

Shipping Costs Marketing PPC Gifts 52

Kissmetrics

JULY 31, 2021

Decide what you want from each stage of the funnel; for example, maybe you want to increase your traffic at the top of the funnel, boost your engagement rate in the middle, and increase your conversions at the end. For example, you might use Google Analytics or email automation software to measure your success rates.

Download 361

Download Social Media Subscription Customer 361

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Kissmetrics

JANUARY 17, 2022

You can implement email segmentation by analyzing the customer data and behavior over various channels to deliver the content and style most valuable to your buyers/prospects. You can also use segmentation to identify where the customer is in their journey or to encourage sales. An example of email segmentation in action is Sephora.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Omnisend

MARCH 21, 2021

It’s a great way to ensure customer retention and keep your eCommerce store top of mind. Social media marketing. Very few companies founded in the 21st century exist without an active social media presence. Consider email marketing, for example. Influencer marketing.

Marketing 142

Marketing Social Media PPC Customer Retention 142