Retail TouchPoints

MARCH 25, 2024

About the Retail Innovation Conference & Expo The Retail Innovation Conference & Expo (also known as RICE) aims to bring together emerging brands and established omnichannel players alike to dig into the topics and trends shaping the future of retail. Founder and President Nick Bodkins describes Boisson as “the Sephora of NA.”

Retail 260

Retail Article Omnichannel Customer Experience 260

Fabric Blog

DECEMBER 23, 2020

Editor’s Note: This article was inspired by a PRD and mobile app strategy our team created for one of the world’s largest omnichannel fashion retailers.

Mobile 98

Mobile Customer Retention Fashion Omnichannel 98

GetElastic

JULY 22, 2019

An omnichannel approach can help retail-based retailers in a number of ways. Studies show that businesses who adopt this approach have customer retention rates 91 percent higher than competitors who do not. The main concept behind omnichannel commerce is providing consumers with a seamless retail experience.

Omnichannel 161

Omnichannel Fulfillment Social Media Clothing 161

Retail TouchPoints

NOVEMBER 18, 2020

Knowing this, in preparation for the make-it-or-break-it holiday shopping season, brick-and-mortar stores must evolve and adjust their strategies in completely new ways. Loyalty programs are considered among the best tactics for building customer retention, as they can help increase purchase frequency. Just how can they do that?

Customer Retention 264

Customer Retention Information Customer Loyalty Mobile 264

Retail TouchPoints

JUNE 15, 2023

The 2023 Brand Experience Award winners are brands and retailers taking innovative approaches to all things “experience” — from advanced influencer marketing strategies to immersive store designs and even thoughtful approaches to the metaverse.

Customer Retention 276

Customer Retention Jewelry Outdoor Fulfillment 276

Forrester eCommerce

NOVEMBER 17, 2022

Loyalty marketers have conventionally focused their efforts on customers post-purchase: increasing customer retention, enrichment, and advocacy. But brands and customers alike have faced unprecedented challenges over the last few years, including a pandemic, supply chain issues, and social […].

Customer 195

Customer Customer Retention Supplies Marketing 195

Retail TouchPoints

MARCH 13, 2024

Powering up Data with Demography and Geography Breakouts To stay competitive, retailers must evaluate top competitors using data-driven insights that evaluate their customer base to determine their position in the market. However, not all customers behave the same. Where else are my customers shopping?

Multi-channel 264

Multi-channel Payment Services Consumer Automotive 264

Retail TouchPoints

JANUARY 23, 2024

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024.

ACH 285

ACH Multi-channel Technology Customer Retention 285

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. .

Customer Loyalty 243

Customer Loyalty Customer Retail Shipping Costs 243

Teamwork Retail

MAY 6, 2020

Omnichannel as a concept has taken over industry literature, and has been the obsession of retailers at all levels for many years. Omnichannel is well known for good reason, a seamless shopping experience can be the difference between effective customer retention and significant holes in the conversion funnel. .

Omnichannel 48

Omnichannel Article Blog Gifts 48

Omnisend

SEPTEMBER 9, 2021

We’ll help you better understand it, and learn how to put it all into practice to create a growth-focused marketing strategy. The ability to understand your performance and the impact that your strategy and decisions are making helps you to put your business into its proper perspective. Segmentation.

eCommerce 148

eCommerce Customer Retention eCommerce Analytics Improvements 148

Retail TouchPoints

JUNE 27, 2022

Retailers need to readjust their strategies business-wide as they prepare to meet empowered customers who have more choices than ever in a tough economy that’s giving them more reasons than ever to seek out the best price — wherever it may be. Promote Retention by Offering Something No One Else Can. The result?

Shipping Costs 276

Shipping Costs Omnichannel Customer Retention Retail 276

Retail TouchPoints

MAY 28, 2021

Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential. Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak. With tools like Advocate.ly

Payment Services 179

Payment Services Games Live Chat Customer 179

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Emerging Trends in Retail Customer Loyalty Programs If you’re ready to implement a loyalty program for your retail business, it’s essential to understand the current market and future forecasts.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

GetElastic

NOVEMBER 9, 2021

Further point of interest is that as B2B businesses were hit hard by COVID-19, they were forced to adapt from a digital perspective at alarming speed to survive - or took the opportunity to accelerate their digital strategy given their new circumstances. As B2B buyers become more tech savvy, their experience expectations change.

B2C 146

B2C B2B Customer Retention Subscription 146

Optimizely

DECEMBER 20, 2018

As part of this strategy , Need Supply uses dynamic email content to ensure they show the right editorials and products to the right customers at the right time. They recognize that some customers may only want to read their editorials, while others will be interested in buying specific products.

Online Retail 259

Online Retail Marketing Retail Fashion 259

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing. So let’s get to it!

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

I’ll then suggest some effective strategies that independent retailers can use to stay ahead of the competition. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing. So let’s get to it!

Payment Services 52

Payment Services Consumer Retail Social Media 52

lateshipment

OCTOBER 12, 2023

We know that as a brand, you must have worked on your SEO months ago and worked on various deals and marketing strategies to lock in the BFCM crowd. Here are a few last-minute tips and tricks that can help you with your whole BFCM strategy. It is important to send proper notifications to customers when the order is placed.

Shipping Costs 130

Shipping Costs X-cart Shipping eCommerce 130

Sailthru

APRIL 27, 2023

Third-party data can be inaccurate and alter customer profiling data. Brands leveraging an omnichannel strategy are also susceptible to having dirty data as they are likely to unify data from multiple sources, which opens the possibilities for duplicates and profile inconsistencies. Get Cleaning! The post How Clean is Your Data?

Customer Retention 78

Customer Retention Omnichannel Improvements Customer Data 78

Retail TouchPoints

FEBRUARY 2, 2021

To put it simply, WhatsApp vastly improves customer engagement possibilities by providing for all the essentials under one roof, including the ability to integrate AI support bots and promotional campaigns.

Mobile 223

Mobile Customer Retention Games Omnichannel 223

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Optimizely

MAY 15, 2018

That’s why we’ve picked out the IRCE sessions that are must-sees for any B2C marketer, whether you’re focused on merchandising, marketplaces, omnichannel, design, or search. Attendees will also learn how getting this messaging right can attract new customers and recapture the attention of existing customers. Tuesday: June 05.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Omnisend

FEBRUARY 16, 2021

That’s why gamification in marketing is so effective and businesses are constantly searching for ways to include this element in their strategies. The initial purpose of gamification is to provide a memorable experience that makes an appealing connection with customers, rather than increasing sales directly. Know your audience.

Marketing 179

Marketing Gifts eCommerce Games 179

Optimizely

DECEMBER 14, 2017

If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly engaged as the day they first bought from your company. In other words, omnichannel engagement can drive customer loyalty long-term.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

365 Retail

OCTOBER 20, 2022

To make the most of the holiday season and rise above the noise of a saturated market, marketers need to embrace relationship marketing strategies that put the customer at the centre of everything. Relationship marketing is about meeting customers where they are and treating them as a person, not a persona. .

Retail 52

Retail Omnichannel Customer Retention Channel 52

Omnisend

APRIL 27, 2021

Not only does this allow your business to provide a unique and quality experience for your customer, but it also helps increase customer retention rates. Omnichannel Fashion Ecommerce. An excellent way to up your customer satisfaction game is by using an omnichannel marketing strategy for your fashion ecommerce business.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

Retail TouchPoints

JULY 21, 2022

After all, data privacy is now a business strategy conversation versus a strictly compliance-and-risk conversation. Over the last six months in particular, we’ve seen a huge shift with the inclusion of the CMO, audience acquisition teams and even first-party data strategy teams,” Redniss explained.

Marketing 279

Marketing Consumer Information Customer Retention 279

365 Retail

JULY 12, 2023

Recognising the need to enhance its customer experience and implement personalised marketing strategies, Jigsaw has chosen to partner with Voyado. We are thrilled to be part of Jigsaw’s journey to deliver exceptional customer experiences across channels, in-store and online,” says Karl Stone, Head of Voyado UK.

Fashion 52

Fashion Customer Retention Customer Loyalty Clothing 52

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. Most marketers use the strategy on multiple channels. Improve Customer Retention. The good news?

Marketing 273

Marketing Recommendation Social Media Improvements 273

Optimizely

DECEMBER 14, 2017

If you’re not keeping track of customer engagement, you could completely miss this slow process of pulling away from your brand — wrongly assuming that your customers are just as highly engaged as the day they first bought from your company. In other words, omnichannel engagement can drive customer loyalty long-term.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

lateshipment

APRIL 2, 2021

Hybrid (omnichannel) marketing is the future now. In this IoT era, growing eCommerce brands can follow the footsteps of companies like Amazon and give customers what they want – a seamless shopping experience no matter what channel they’re on. And how you can do that, you ask? Sustainability will be given higher priority.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Korona

OCTOBER 14, 2022

One of the most effective strategies for encouraging customer retention and increased consumer spending is to implement loyalty and membership programs. This is evident from the fact that almost 83% of customers are more likely to stay faithful to an organization with a loyalty platform.

Subscription 52

Subscription POS Customer Retention Shipping Costs 52

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. But despite its popularity, there is a lot of misinformation about what it actually means and how to create an omnichannel strategy that works for your business. Myth #1: Omnichannel and multichannel are the same. Myth #2: Omnichannel is complex.

Omnichannel 328

Omnichannel Multichannel Multi-channel Customer Retention 328

RetailMinded

SEPTEMBER 30, 2023

Personalization and Customer Engagement In an age where consumers are constantly bombarded with choices, personalization guides retailers toward meaningful interactions. Implementing ecommerce personalization strategies can significantly enhance the shopping journey by tailoring it to individual preferences.

Customer 96

Customer Retail Customer Retention Recommendation 96

Kissmetrics

AUGUST 6, 2021

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Smile.io

MARCH 8, 2024

When the live commerce experience personalizes suggestions and services to its target audience, you are also more likely to see improvements in customer retention rates. Done correctly, live commerce can be a great addition to your strategies.   71% of consumers expect personalization. Billion in 2023.

Social Media 72

Social Media Customer Loyalty Customer Retention eCommerce 72