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How to Create Relevant Product Recommendations that Increase Sales

Omnisend

Have you ever received a product recommendation that just didn’t make sense? In ecommerce, you always want the message you send to be relevant to your customer. 4 Benefits of Personalized Product Recommendations for Ecommerce. Product recommendations are products that appear onsite, in emails, or in other marketing messages.

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The Real Impact of Late Deliveries & How to Handle Them

lateshipment

You would most certainly not accept an excuse like “We outsource our shipping needs to FedEx, UPS, or DHL, so please check with the shipping carrier.” Now put your customer in the same situation. Neither do they help in improving customer satisfaction. Customer Retention Rate (CRR): Are You Keeping Your Customers Happy?

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Getting Started with Behavioral Email Marketing

Kissmetrics

I’m not talking about things like $firstname, or order by $date for free shipping – but actual personalization based on their behavioral triggers. You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item. The Recommendation Email.

Marketing 275
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The Limited Role of AI in Ecommerce

Retail TouchPoints

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Offer personalized post-purchase product suggestions that genuinely cater to each customer’s tastes.

eCommerce 264
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Post-purchase Strategies to Turn One-Time Holiday Shoppers into Your Brand’s BFFs

lateshipment

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

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How to Keep Customers Coming Back to Your eCommerce Website

lateshipment

Visitors who make it to case studies or reviews are more likely to eventually buy your product. Why focus on customer retention , and not just increasing the number of new visitors? Personalization has proven to work for customer retention: It’s easy to get lost in the big wide web. What pages have they looked at?

Customer 237
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The Real Cost of Late Deliveries & How to Deal with Them

lateshipment

You would most certainly not accept excuses like “We outsource our shipping needs to FedEx, UPS, or DHL, so please check with the shipping carrier.” Since the onus is now on you provide a great post-purchase experience, you end up spending up to 20% more on shipping costs than you should.