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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. There are lots of ways brands can create experiences for their customers, and one of the best ways is to mold that experience to a shopper’s busy, on-the-go life.

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Creating Experiential Campaigns with Cloud-Optional Technology

Retail TouchPoints

Retailers have taken notice of this shift and are increasingly turning toward experiential retail to meet changing customer preferences. As the name implies, experiential retail initiatives aim to turn a transaction into an experience for the customer. The goal is to improve engagement, customer loyalty and the bottom line.

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Store Point of Sale Data Sheet

Mi9

This data sheet is written for professionals in specialty retail organizations in a variety of verticals who are involved in store solutions, including point of sale (POS). Roles may include senior executives, information technology, operations, customer experience, finance, and more. What will I learn about?

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Liberty London Modernizes Point-of-Sale and CRM Applications

RIS News

British department store Liberty is making moves to improve store technology and customer experience, upgrading its POS and CRM applications to be more user-friendly and easily accessible for staff.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Read the report to learn more.

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Amazon Extends Just Walk Out Technology to Apparel and Fan Gear with RFID

Retail TouchPoints

Amazon has incorporated RFID capabilities into its Just Walk Out cashierless technology to handle the sale of apparel and fan gear at two Seattle sports venues. RFID tags placed on jerseys, hats and other items allow customers to carry out (and even wear out) their purchases without standing in line to check out.

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

RetailMinded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. With stores taking control of their inventory management, selling channels, distribution experiences and shipping, they also recognized that customers wanted to be in control, as well.