article thumbnail

SEO Checklist: How to Conduct an Advanced Ecommerce SEO Site Audit in 40 Minutes or Less

BigCommerce

What I realized then was that even though SEO done well can increase traffic and ROI, if you do it poorly, it will negatively impact an online store’s organic search efforts, therefore conversions and revenue. To do just that, I’ve developed an ecommerce SEO audit that I go through before performing any on-page or off-page work.

SEO 417
article thumbnail

Choosing the Right eCommerce Tech Stack for 2023 & Beyond

Groove

For example, a fashion retailer may want to create a visually engaging homepage with large images and videos showcasing their products. Additionally, developer resources, such as documentation and community forums, can provide valuable support and guidance as you build and customize your store.

eCommerce 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Kissmetrics

Your digital strategy document should: Define your short and long term goals Show you who your customers are Show you where you can find them Outline what you need to attract your customer’s attention Offer a step-by-step plan to attract and hold customer attention Show you how to analyze and improve marketing performance.

Marketing 363
article thumbnail

How To Create A Marketing Calendar That Will Streamline Your Campaigns

Kissmetrics

This calendar includes your team’s marketing functions, content marketing campaigns, podcast series, SEO tasks, etc. Marketers may use several types of calendars to track related activities in one document. A millennial fashion brand could regularly promote back-to-school outfits near the end of the summer.

Marketing 363
article thumbnail

Shopify vs Squarespace vs Wix: The Battle of The Website Builders

Ecommerce Platforms

Best for search engine optimization (SEO). SEO & Marketing. simple dashboard SEO Friendly. For example, jewelry, fashion and clothing, beauty, and so on. SEO & Marketing. Full Review » Visit Website » Free Trial From $29 SEO Friendly Offline Store App Store 24/7 Support. Pricing plans.

Shopify 211
article thumbnail

Branchbob Review: What You Need to Know About This Free Ecommerce Platform

Ecommerce Platforms

There is nine free online store templates to choose from, spanning the following categories: Food and drink Fashion Electronics Health and beauty Furniture. On top of that, there's just one paid-for theme that falls under the fashion category. SEO Sitemap (by Branchbob) generates a sitemap to boost SEO for free.

article thumbnail

The Ultimate Dawn Theme Review for 2023

Ecommerce Platforms

According to Shopify, the solution is intended for visual storytelling, which makes it an excellent option for jewellery and fashion brands, as well as any other company with great images to showcase. However, you can find some open-source documentation on Dawn repository page on Shopify if you need extra advice.

Shopify 104