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10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Here are the strategies we recommend for our eCommerce clients during the busiest time of the year: 1. For a more comprehensive understanding of your optimal budget, we recommend looking at your holiday spend from 2018-2020.

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How to Predict & Adjust Monthly Spend with Our PPC Forecasting Tool

Inflow Insights

Below, I’ll walk you through why short-term budget forecasting is important, scenarios where our tool can improve your pay-per-click (PPC) marketing, and how to use this search advertising budget calculator for your best campaign results. Download our free Short-Term Budget Pacing & Adjustments Tool now.

PPC 117
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January 2022 SEO News Recap

ROI Revolution

In our January 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into how Google ranks fluff content, SEO for Shopify, a new Google Shops section in organic search results, and more. Yoast SEO Is Coming to Shopify!

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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

They’re both SaaS options, which means there’s no technology to download and install. Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools. The AI recommendations even give you tips to improve your profit margins.

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Inbound Call Tracking for eCommerce: A Guide to Conversion Tracking

Inflow Insights

Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). You get an accurate report of how many calls your business receives from your pay-per-click (PPC) ads vs. how many clicks from those ads take customers to your website. Why Integrate PPC Call Tracking?

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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

A prospect could ultimately be in this stage for a while, so the focus should be on creating valuable, informative, and reliable content such as case studies, video tutorials, and downloads. Consider using PPC ads to increase traffic in the first instance. Optimize your content for SEO so it ranks high in the search engine results.

Download 361
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15 Powerful SEO Chrome Extensions

Kissmetrics

At the click of a mouse button, you can install an SEO plugin and open doors to higher productivity levels. I’ve organized the post into three sections – content organizing, on-page SEO metadata and usability analysis, and link building and outreach management. On-page SEO and Usability Analysis. Content Organizing.

SEO 363