Groove

FEBRUARY 2, 2022

What Is Customer Acquisition? When analyzing customer acquisition vs retention , it’s important to distinguish between the two. First, we have customer acquisition which involves all of the steps that an eCommerce or brick and mortar business takes to attract new customers and convince them to purchase.

Customer 150

Customer Customer Retention Merchant Services PPC 150

Smile.io

OCTOBER 25, 2023

So you want to set up a loyalty program that generates revenue and brand loyalty? loyalty programs work! Implementing a loyalty program can help bring customers back to your store, build a loyal following, and boost customer lifetime value (CLV) and repeat purchase rates.

Shopify 69

Shopify Social Media Blog eCommerce 69

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. The following list was put together to inspire you when putting together your own loyalty program and brand community, no matter what you sell or what stage you’re at.  

Customer Loyalty 75

Customer Loyalty Beauty and Health Food and Beverages Customer 75

Smile.io

NOVEMBER 15, 2023

Every brand aims for a loyal customer base that will support them no matter what. Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.

Customer Loyalty 58

Customer Loyalty Customer Beauty and Health Food and Beverages 58

Ecommerce Platforms

JANUARY 24, 2023

The bottom line: It’s a given that customers will read online reviews before deciding on a product Just look at popular online marketplaces, for instance. Most products display positive, negative, and mediocre reviews posted by real-life customers. Needless to say, glowing reviews help ecommerce businesses attract customers.

Shipping Costs 197

Shipping Costs Merchant Services Subscription Shopify 197

Smile.io

OCTOBER 6, 2023

Different ecommerce brands emerge offering tech products targeted at different demographics. ” With this growth and increasing competition, loyalty is essential for retaining customers and acquiring new ones to stay ahead of your competitors. Customers can redeem their points for free shipping and free products.

Electronics 60

Electronics Social Media Accessories Customer Loyalty 60

lateshipment

MAY 6, 2023

Before we get to the context of things, remember that the post-purchase phase takes up 50% of the overall customer experience. But most eCommerce brands, who take a top effort to convert prospects into customers, unwillingly neglect to do the same for what comes after.

Customer Experience 130

Customer Experience Shipping Costs Customer eCommerce 130

Retail TouchPoints

MAY 24, 2023

“Cooler Screens shares and further enables this vision by bringing the best of digital experiences directly into our retail stores, while integrating with our 84.51° data science platform to create an engaging and valuable experience for our customers, associates and brands.” and The Mars Agency.

Retail 244

Retail Omnichannel Technology Marketing 244

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers.

B2B 146

B2B eCommerce Customer SEO 146

Omnisend

FEBRUARY 16, 2021

Big brands like Nike and McDonald’s can spend thousands on developing new games, viral videos, or apps, but small business managers can rarely spend that much on these kinds of programs. Gamification increases customer engagement and sales. Collecting customer emails, phone numbers, and marketing consent becomes easier.

Marketing 179

Marketing Gifts eCommerce Games 179

Groove

FEBRUARY 27, 2019

Checkout is arguably the most important step in the eCommerce process. Although many online retailers consider factors like checkout page design, some overlook customer accounts and guest checkout during the purchase process. Guest checkout allows a customer to purchase without logging into or creating a store account.

Customer 253

Customer BigCommerce Information Customer Loyalty 253

Smile.io

AUGUST 3, 2023

The entry barriers to creating an ecommerce business today are much lower with access to ecommerce platforms, apps, and products at your fingertips. Anyone can start an ecommerce business, but the challenge becomes scaling and growing your brand. Does Wix let you offer a loyalty program?

Social Media 57

Social Media eCommerce Platforms POS Hobbies 57

Smile.io

APRIL 6, 2023

Let’s say you noticed your business wasn’t acquiring as many new customers as you expected, and you want that to change. Well, believe it or not, one of the most sustainable ways to improve your customer acquisition cost is through customer retention. billion shoppers and 250 thousand ecommerce brands.

Customer 95

Customer Customer Retention Blog eCommerce 95

Smile.io

MAY 1, 2023

Customer retention is a key element in making sure your ecommerce business is sustainable and in business for the long term. Without repeat customers, your business won’t have the base it needs to grow. 🛍️ Customer retention is about keeping loyal customers, as opposed to recruiting new ones.

Customer Retention 59

Customer Retention Customer Customer Loyalty Merchant Services 59

Smile.io

JULY 21, 2023

Not too long ago, rewards programs were synonymous with classic points programs. Since then, customer preferences and competitive landscapes have changed the face of ecommerce and as a result, rewards programs have had to change with it. More importantly, how do you build the best program for your customers?

Customer Retention 62

Customer Retention Reference Customer Merchant Services 62

Smile.io

OCTOBER 18, 2023

  Recharge analyzed 15,000 ecommerce merchants with 8.5 million active subscribers and discovered that the average subscription customer held over 4 total subscriptions—a 14% increase since 2021. While it may not be a monthly recurring delivery it’s just as convenient: a loyalty program.

Subscription 52

Subscription Social Media Merchant Services Reference 52

Ecommerce Platforms

JULY 21, 2021

Anyone who isn’t a complete newcomer to the world of ecommerce has likely heard of Shopify. After all, it's one of the internet's top contenders when it comes to complete ecommerce solutions. However, with the rise of all-in-one turnkey platforms like Shift4Shop , we may have stumbled across a viable competitor for the ecommerce giant.

eCommerce Platforms 211

eCommerce Platforms Shopify Payment Services Merchant Services 211

Smile.io

AUGUST 10, 2023

In the midst of Apple’s IOS updates and Google’s third party cookie restrictions, third party data is taking a backseat to Customer First Data (aka first or zero party data). This means that controlling your marketing with owned channels, like email marketing, is the best ways to grow and automate. The best part?

Marketing 73

Marketing eCommerce Blog Channel 73

Smile.io

JULY 7, 2023

Community is at the core of successful DTC ecommerce brands like Blume, Pura Vida Bracelets, Allbirds, Cuts Clothing, (and many more brands). Whether you’re a new ecommerce brand or have hit a plateau on growth. Would your business continue to be top of mind for new and repeat customers? Blog Mike Rossi 2.

Customer Retention 83

Customer Retention Blog Customer Experience Jewelry 83

Omnisend

SEPTEMBER 5, 2023

Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. However, we have seen that crafting strategic, concise, and personalized text messages that resonate with your customers can drive phenomenal results. In this post: What is SMS marketing for ecommerce?

eCommerce 88

eCommerce Marketing Shopping Carts Shipping Costs 88

Smile.io

JUNE 14, 2023

Not too long ago when you’d mention the word ecommerce, Amazon was the only thing that came to mind for many shoppers. Along with that comes its loyalty program, Amazon Prime. While it’s different than most loyalty programs we discuss, being a paid subscription model, it still has millions of loyal customers.

Shipping Costs 55

Shipping Costs Subscription Shipping eCommerce 55

Smile.io

AUGUST 30, 2023

Sam’s years of knowledge as an expert dermatologist into an ecommerce store was no easy feat. But through a winning combination of Shopify ecommerce apps, the brand has delighted thousands of customers at every digital touchpoint. But it’s how you treat customers when they arrive on your site that really counts.

eCommerce 53

eCommerce Merchant Services Payments Subscription 53

Smile.io

AUGUST 23, 2023

What apps are in your ecommerce stack? An ecommerce stack is the collection of different apps you have added and actively use on your ecommerce platform, needed to run your ecommerce business. Ecommerce stacks vary by platform (Shopify, BigCommerce, Wix, etc.)—but Mailchimp Recharge 1. Skio and Smile.io

Shopify 63

Shopify Subscription Merchant Services eCommerce 63

Smile.io

JULY 25, 2023

Every good loyalty program incentivizes one-time customers to return for a repeat purchase. But great loyalty programs give customers an experience they won’t forget. One way to accomplish this level of retention marketing is by creating a unique loyalty program that stands out from the crowd.

eCommerce 58

eCommerce Jewelry Omnichannel Social Media 58

lateshipment

MAY 5, 2021

New small business owners find it difficult to understand why their eCommerce businesses grow slowly. Not only does website engagement keep your new visitors interested in learning about your company, but it also helps retain existing customers. For eCommerce websites, the hierarchical model is the most suitable option.

eCommerce 130

eCommerce Social Media Shipping Costs Reference 130

BigCommerce

SEPTEMBER 21, 2018

Getting your products into people’s hands and generating new sales is tough as a new ecommerce business. Aside from organic ecommerce SEO which can take time, you’ll probably need to invest in paid traffic on Google or Facebook (and advertising costs continue to rise). That said—what is an affiliate program? Sound interesting?

eCommerce 344

eCommerce Customer Retention Payments Management 344

Smile.io

OCTOBER 3, 2023

Anyone who has a furry, fuzzy, or scaly friend at home will likely agree on one thing—they want the best for their pet. Customers view their pets as part of their family and who wouldn’t want the best for their family? So how do you keep your customers as loyal as their beloved golden retrievers?

Supplies 62

Supplies Beauty and Health Social Media Accessories 62

Omniconvert

OCTOBER 11, 2020

As if converting strangers into customers wasn’t hard enough, keeping those customers in your pockets is no easy task either. The post 6 Best Types of Customer Loyalty Programs to Boost Customer Retention appeared first on ECOMMERCE GROWTH Blog.

Customer Retention 78

Customer Retention Customer Loyalty Customer Blog 78

Smile.io

MAY 15, 2023

Often ecommerce businesses will focus solely on the acquisition of a customer. Regardless if those customers are qualified or have the intention to return for a repeat purchase. However, not every customer is valuable, and unfortunately, there’s a huge difference between one-time customers and repeat customers.

Shipping Costs 78

Shipping Costs Arts Blog Social Media 78

Smile.io

DECEMBER 13, 2022

And if you’re an ecommerce business not on social media, it can be difficult to scale and grow. Social media is a communication tool with the compacity to build a community and a relationship with your customers. Social media has changed the way we connect with people, consume content and interact with our favorite brands.

Social Media 72

Social Media Blog Improvements Channel 72

Omnisend

FEBRUARY 7, 2021

Chances are, it’s customer reviews. With digital advertising on Google, Facebook, and other social media showing declining results , customer reviews have become such an essential part of making purchase decisions—so much so that we now trust online reviews as much as we trust recommendations from our closest friends and family.

Customer 148

Customer Marketing Social Media Article 148

GetElastic

JULY 8, 2022

No doubt personalization plays a critical part in any eCommerce strategy. When it comes to eCommerce merchandising campaigns it’s ok to get personal. What is eCommerce Personalization? So, what are the benefits of investing in eCommerce personalization? Develop loyalty programs & earn trust.

eCommerce 78

eCommerce B2B Beauty and Health Multi-channel 78

Ecommerce Platforms

NOVEMBER 9, 2022

When picking a site builder—whether for ecommerce, blogging, or a business website—you must decide if you want the simplest interface possible, or perhaps something that provides a more complicated infrastructure with improved control. Ecommerce Features for Both. Overall, Wix has more users than Squarespace. Go to the top.

X-cart 196

X-cart Shipping Costs Document Payments 196

Ecommerce Platforms

JANUARY 17, 2023

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. Canada has several benefits as an ecommerce hub. Canada has several benefits as an ecommerce hub.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

JANUARY 17, 2023

Learning how to start an online business in Canada requires a reputable ecommerce platform , niche product ideas, and a suitable business structure for managing your business in the long term. . Canada has several benefits as an ecommerce hub. Canada has several benefits as an ecommerce hub. Go to the top.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Omnisend

MAY 12, 2020

. “Thank you for your order” isn’t the end of the customer journey—it’s just a step within it. The modern-day customer journey is far from linear, and the truth is, it never really ends. It takes multiple touch-points across several channels for a customer to make a purchase.

Customer 157

Customer Recommendation Shipping Costs X-cart 157