Forrester eCommerce
NOVEMBER 26, 2018
I didn’t want to leave 2018 without noting a milestone for all of us here at Forrester who cover customer experience. It was 20 years ago, all the way back in September of 1998, when we inaugurated our customer experience research by publishing our first report about CX. That report, “Why Most Web Sites Fail,” […].
My Wife Quit Her Job
NOVEMBER 26, 2018
If you’re a struggling entrepreneur, then this article will provide you with a set of guidelines to follow on how to succeed in business. In fact, these are the exact principles that I teach all of the students in my Create A Profitable Online Store Course to help them consistently make forward progress. Now I’ve been running my class for 7+ years now and I’ve come to learn that much of success is mental.
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Forrester eCommerce
NOVEMBER 26, 2018
During the Black Friday and Cyber Monday week travel specials tend to get lost in the flurry of deals on smart speakers, tablets and HD TVs. Over the past few years the travel industry has quietly stolen a share of the consumers’ wallet spend between Black Friday, Cyber Monday and now what the industry is […].
RTP blog
NOVEMBER 26, 2018
By Broc Jenkins, Wilson Electronics LLC Despite what you may have heard, in-store shopping is far from dead. In fact, a recent study predicts that the number of people shopping in brick-and-mortar stores will increase between 3.8% and 4.4% in 2018. That’s not to say there isn’t fierce online competition. Sales there, too, are predicted to increase by 10% to 12%, according to the National Retail Federation’s 2018 economic forecast.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
ecomdash
NOVEMBER 26, 2018
The end of the year is upon us and it’s the perfect time to start sourcing new products to sell online. Each year we bring you a list of niche products that are trending and this year is no different. Here’s our guide to the top ecommerce niches of 2019, including a bunch of tips to help you find the best niche for your ecommerce business. Pros of Selling Niche Products.
RTP blog
NOVEMBER 26, 2018
By Ryan Elich, Jazva Building a successful online marketplace forces you to think carefully about the products and services that today’s consumers want. With hundreds of competitors out there, you need a smart strategy that will attract people to your site and improve your online marketplace sales. Questions To Ask Yourself About Your E-Commerce Site You can start making your e-Commerce site more successful by asking yourself questions.
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ESW
NOVEMBER 26, 2018
There’s no question that eCommerce is opening up a literal world of opportunities for consumer brands. A recent report from eMarketer says that eCommerce accounted for more than 10 percent of all retail sales around the globe in 2017. Expect that number to keep rising. As Gideon Spanier at Raconteur points out, direct-to-consumer (DTC) brands are “dominating” in retail precisely because they are building relationships with consumers.
Steve Dennis
NOVEMBER 26, 2018
Nordstrom–not only one of my favorite places to shop but also a brand I regularly feature in my keynotes on remarkable retail–recently reported strong quarterly operating performance and raised its outlook. So, naturally the stock promptly got whacked –and continues to be caught up in the market downdraft. To be sure, a non-recurring $72MM charge related to credit card billing errors does not inspire confidence.
Sailthru
NOVEMBER 26, 2018
And just like that, Black Friday and the Thanksgiving shopping week are winding down, after a 28% jump in online vs. in-store shopping. But there’s still plenty of shopping to go ‘round with Cyber Monday and high holiday volumes over the next month. Our Data Science team dug into the data of 243,925,460 emails sent Thanksgiving through Black Friday by Sailthru’s ecommerce and retail clients to uncover the top tips for writing holiday subject lines that your customers will actually open.
Rishi Rawat
NOVEMBER 26, 2018
Are you easily distracted? No? Go check your browser history over the last 2 hours. I thought I was super disciplined, methodical, and task oriented. Turns out, my browsing history betrays this self-image. Checked your browser history over the last 2 hours? Are you a little shocked?? If this is how distracted we are (and it’s scary to see) why would our site visitors be any different?
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Salsify
NOVEMBER 26, 2018
It’s been 24 years since the ecommerce sale was made, but brands still struggle to continuously win online. Starting out with ecommerce, it can be hard to find the right combination of initiatives to deliver success -- especially because what works for one brand does not necessarily work for all. During a recent webinar, I shared a few simple steps, that you can use as building blocks for sustainable ecommerce growth.
FastSpring
NOVEMBER 26, 2018
Today, many businesses have moved from physical to digital products and services to leverage the benefits of ecommerce. However, the risk of a costly data breach is always present. So there is a growing need for companies to ensure the security of payment cards, customer IDs, and user account information stored in their systems. Trust is the most valuable part of a customer relationship—especially when it comes to customers sharing their payment information online.
CPC Strategy
NOVEMBER 26, 2018
One of the biggest challenges for Vendors on Amazon is launching a brand new product with no sales velocity & convincing Amazon to. > Read More. The post What is the Amazon Born To Run Program? [Update] appeared first on Retail Performance Marketing Blog - CPC Strategy.
Omnisend
NOVEMBER 26, 2018
There has been quite a bit of uncertainty over the past few days about Shopify and MailChimp integrations. While MailChimp is back, for the moment, it might be time to think about potential alternatives. Because if we’ve learned one thing from this event, even MailChimp isn’t immune to sudden change. We understand what you’re going Read more The post An Open Letter to the Shopify Team appeared first on Ecommerce Marketing Automation | Omnisend.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Omniconvert
NOVEMBER 26, 2018
For me, the Otter story started almost a year ago when I joined Valentin and Cristi Movila (eCommerce Director at Otter Shoes) in one of their initial talks about customer retention. At that time they were thinking of ways to use the raw data they have to differentiate and treat customers better and according to their needs. Multiple iterations later, a customer… The post The Otter journey in eCommerce Customer Retention appeared first on eCommerce Growth Blog.
CPC Strategy
NOVEMBER 26, 2018
Mcommerce, or mobile commerce, refers to the use of mobile phones, laptops, and tablets to conduct transactions online. Mcommerce can include ecommerce shopping. > Read More. The post Mcommerce Statistics and Trends in 2019 appeared first on Retail Performance Marketing Blog - CPC Strategy.
TradeGecko
NOVEMBER 26, 2018
Selling on eBay in 1998: Photographing vintage finds on a mannequin, auctioning them off to the highest bidder, and make a few hundred bucks per month.
CPC Strategy
NOVEMBER 26, 2018
It’s the busiest shopping season of the year – and what better time to promote the shopping experience than on Instagram? Thanks to three. > Read More. The post Now You Can Shop Instagram via Collections, Video, & Business Profiles appeared first on Retail Performance Marketing Blog - CPC Strategy.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Onilab User Guides
NOVEMBER 26, 2018
As your business grows, you will experience a growing influx of customers, which is always amazing. Along with that, your store management process will become more complicated. The need to expand product range or enter regional markets, high server load and high traffic, outdated design — those are all the possible reasons for dropping sales+ despite the increasing number of customers.
AcquireConvert
NOVEMBER 26, 2018
The full power of videos in digital marketing has been discovered only in the last few years. Faster internet connections have opened up a lot more room for people to easily watch online videos at home or on the run. A study showed that users watch 1.5 hours of video on average each day. In addition, […]. The post [12] Facebook Video Ads Best Practices To Boost ROI appeared first on AcquireConvert.
ChannelAdvisor
NOVEMBER 26, 2018
While the traditional “Cyber 5” of Thanksgiving, Black Friday, Cyber Saturday, Cyber Sunday, and Cyber Monday get most of the press (along with the inevitable sixth day, Cyber Tuesday ), we noticed an interesting phenomenon this year — one that leads us to believe that we’re now up to, at the very least, a “Cyber 7.” And, no, we aren’t talking about this upcoming Wednesday, November 28, as we aren’t yet able to see into the future.
Payoneer
NOVEMBER 26, 2018
Merchants looking to maximize their cyber-week sales need to plan for an increase in purchases, but they also need to plan for an increase in returns. In fact, each day leading up to Christmas sees roughly 1 million packages returned , with the peak number of packages, roughly 1.4 million, shipped back to sellers on January 3 rd (also known as “National Returns Day”).
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Ecommerce Platforms
NOVEMBER 26, 2018
Conversions are the lifeblood of a successful online store. Period. Otherwise, you're just another digital store owner pursuing a hobby rather than a business. Cue, ecommerce content marketing strategy. Digital stores that publish compelling content boast an average conversion rate of 2.9%. Whereas, websites that don’t, only achieve a crummy 0.5% in comparison.
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