Wed.Jun 12, 2019

The Insights Beat: Save Your Data Strategy From A Nosedive

Forrester eCommerce

(Jeremy Vale and Paolo Santamaria contributed to this post.) This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques.

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Can Barnes & Noble Write A New Chapter For Itself?

Retail TouchPoints

Barnes & Noble has a potential deal in place to sell itself to hedge fund Elliott Advisors for $683 million , marking major changes for a company that has long struggled to stay afloat in the wake of Amazon’s continued rise.

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Security So Simple A 10-Year-Old Can Do It

Forrester eCommerce

It’s the summertime, and my daughters are home from school.

What A Headless Tech Stack Can Do To Conquer Ecommerce Compromises


I’ve been focused on the shopper experience for a while. If you look at brands that are doing it really… Executive's Corner

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

FTD Bankruptcy A Lesson For Long-Standing Brands: Don’t Rest On Your Laurels When century-old floral stalwart FTD filed for Chapter 11, it sent shivers through C-suites of venerable brands everywhere. In a growing market, this pioneer should have dominated.

More Trending

Banking Up For Grab In Singapore

Forrester eCommerce

Following in Hong Kong’s footsteps, Singapore’s regulator – Monetary Authority of Singapore (MAS) – has confirmed that it is currently studying the possibility of issuing digital-only banking licenses to organizations with a “non-bank” parentage, which was first reported on May 7th, 2019 by various news outlets. What makes this news interesting is that it essentially […]. age of the customer

The truth about Apple Pay for ecommerce


Mobile wallets have infiltrated digital commerce, offering a way to streamline checkout across desktop, mobile Web and apps. Eliminating the need to henpeck addresses and credit card numbers, wallets such as Apple Pay reduce errors and boost conversions. According to Apple J.

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Your Go-To Gumroad Review (June 2019)

Ecommerce Platforms

Looking for a simple shopping cart that will transform your business? You've come to the right place. Launched in 2011, Gumroad is a straightforward shopping experience that helps you to start selling products instantly.

Why Unique Coupon Code Are Important


Running an incentive campaign is complicated. Between selecting the incentive, organizing the promotion, and tracking results, there’s a lot to think about. This week we’re focusing on a simple aspect of these campaigns that many campaigns work with – coupon codes.

What You Need to Know About the PSD2 and Strong Customer Authentication


On September 14th, 2019 all payment providers who process payments for consumers in the European Union must adhere to new requirements for authenticating online payments as part of the second Payment Services Directive (PSD2). Already a FastSpring seller?

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Head of the Class: Back-to-School Email Marketing Tips and Examples


The back-to-school retail season is second only to the winter holiday season in consumer spending, and the good news for email marketers is that most of that shopping takes place. The post Head of the Class: Back-to-School Email Marketing Tips and Examples appeared first on Bronto Blog.

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Prepping for 2019 Amazon Prime Day [The Brand Guide]

CPC Strategy

We’re only a few weeks out from Amazon Prime Day, and if you want to leverage this lucrative opportunity, the time to start. Read More. The post Prepping for 2019 Amazon Prime Day [The Brand Guide] appeared first on Retail Performance Marketing Blog - CPC Strategy. Amazon Marketplace

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Increase Shopify Sales : 7 Workable Strategies


Shopify is one of much online commerce hosting sites. Though Shopify allows users to create a blog, landing, and other non-store-related pages, the primary focus is for businesses with websites hosted by Shopify is e-commerce. Shopify is an incredible platform for any and all businesses, whether they are decades old or up-and-coming. No matter the. E-Commerce Strategy shopify sales

June 2019 Bezos Bulletin: An Amazon Advertising Recap

ROI Revolution

Is Amazon’s Revenue Growth Slowing Down? Amazon’s recent growth has been absolutely incredible, shattering predictions from eMarketer for revenue generation and YoY growth. But what does the future hold for the marketplace giant?

Driving Visibility on Amazon


Here’s a quick overview of the things you should be doing: Optimize Search Search is the top way people find products on Amazon. Here’s a checklist for creating A+ listings: Customers love pictures so make sure you use all image slots (usually 6 to 8) that are available.

IRCE 2019 Prep Checklist

ROI Revolution

With over 130 sessions and nearly 600 vendors, IRCE 2019 offers everything your business could need in one (extremely large) conference hall.