Wed.Dec 07, 2022

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‘Tis The Season To Be Messaging

Forrester eCommerce

We look at a few ways that retailers can use messaging to support customers through the holidays and beyond.

Customer 370
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How Soccer Gear Sellers Are Benefiting from a World Cup-Fueled Holiday Season

Retail TouchPoints

Global World Cup fever has turned the most unlikely sports enthusiasts into soccer fanatics. The event’s unusual timing means more consumers are adding the sport’s memorabilia to their holiday wish lists this year — and that has created major opportunity for retailers selling soccer gear and specifically, World Cup and team-focused memorabilia. For example, Soccer.com has been able to capitalize on consumers’ World Cup obsession and has seen an uptick in specialty items highlighting the event su

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Introduction: Chuck Gahun, Principal Analyst For Content Management And Digital Experience Technology

Forrester eCommerce

Competitive business strategy will primarily be driven by an organization’s ability to compete through digital experiences on the digital shelf. It is estimated that more than $500 billion is spent annually to get increased digital shelf visibility every year. The enterprise applications and services that bring these digital experiences to life will become the lifeblood of organizations.

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Sephora selects 7 beauty brands for accelerator program

RetailDive

Participants will receive mentorship, merchandising support, grants, investor introductions and the opportunity to sell in Sephora’s North America stores.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Calling All Healthcare And Life Sciences Companies: Give Yourself The Gift Of Digital Experience Insights This Holiday Season!

Forrester eCommerce

Healthcare and life sciences companies: Fill out Forrester’s executive survey in exchange for personalized feedback on your state of digital experiences, as well as key industry benchmarks.

Gifts 195
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Gen Z didn’t kill brand loyalty, but it looks different

RetailDive

The young age group is attracted to self-expression and individuality, but still cares about a purchase decision mainstay: price.

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More Trending

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A look at Bed Bath & Beyond’s tumultuous year

RetailDive

The distressed home retailer experienced a C-suite shakeout, strategy pivot and a board refresh as it continues to work on turning the business around.

Retail 114
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Facebook Ads for Ecommerce: 4 Steps to Boost Your ROI

eCommerce CEO

Advertising your online business is critical to bringing in new customers and building brand awareness. Our guide to Facebook ads for ecommerce will show you. Read more.

eCommerce 101
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Gartner: Uncertainty clouds chief marketer prospects for 2023

RetailDive

Marketers might need to defend their independence internally as a cross-functional focus eats away at budgets that have struggled to bounce back.

Marketing 114
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How to Create Holiday Gift Guides That Inspire Shoppers & Increase Sales

Korona

The holiday season is important to retail business owners because it’s simply often the busiest time of the year. One of the most important holiday marketing ideas you can implement is gift guides. Gift guides allow you to showcase your products, inspire shoppers, and stay top of mind throughout the season. In 2020, more than 45% of people said they would look for gift guides to inform their shopping this holiday season. .

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Stitch Fix shifts to profit focus as sales, client base shrink

RetailDive

The apparel e-retailer’s customers, under financial pressure, are slowing their box orders and buying less from its Freestyle direct-buy site.

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How To Engage With Your Local Community As An Independent Retailer: Our Top Tips

365 Retail

Being an independent retailer in today’s corporate landscape can be highly demanding. There are a lot of challenges facing small businesses right now, including rising energy prices, shortages of stock and staff and more. . Still, the UK’s independent retailers are hardworking and perseverant, and with a little hard work and commitment, they can overcome any issues. .

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Adidas, Snapchat partner for exclusive Bitmoji Fashion Drop

RetailDive

Users within the app can purchase a virtual yellow track jacket branded with the retailer’s signature three stripes for 250 Snap Tokens.

Fashion 110
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Customer Rewards And Loyalty Program Examples

Korona

Loyalty programs have become an essential aspect of customer relationship management. All types of retail and service companies from the biggest eCommerce venders to local coffee shops and cannabis dispensaries , have implemented rewards platforms. These programs keep customers engaged, content , and returning to their store or website. There are, of course, a variety of customer rewards and loyalty program examples to look at when implementing one for your retail company.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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GameStop lays off employees — again

RetailDive

Multiple LinkedIn posts from GameStop employees, including engineers, say they were let go by the company this week.

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Christmas past may be all that Sears has after 2022

RetailWire

Sears is down to 15 full-line stores. These last remaining open locations are said to be poorly staffed and customers often leave without having made a purchase. “I used to shop here years ago with my great-grandmother,” said Razeyah Surrell, who shopped with his friend Taryn Reczkowski. “I walked in and said, ‘Wow, this is sad,’” said Ms. Reczkowski.

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Rebag launches digital wallet feature

RetailDive

The luxury resale site will give a 10% spending bonus for purchases using seller funds from the wallet.

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Fanatics valued at $31 billion after funding round

RetailWire

Fanatics is currently valued at $31 billion after raising $700 million in its latest funding round. The sports gear powerhouse plans to use the capital it has raised to move into sports gambling, perhaps through an acquisition. Fanatics is expected to generate around $8 billion in sales next year.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Resale tech company Archive raises $15M in Series A round

RetailDive

The round comes as the resale market is expected to surpass $80 billion in the coming years.

Marketing 104
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Gen Z: Why the High-Street Needs to Evolve

Digital Doughnut

Bridging the old with the new. It’s a notion that high-street businesses constantly need to grapple with to keep up with shifting consumer habits, especially when it comes to younger and emerging generations.

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DHL leases robots to help with holiday supply chain crush

RetailWire

DHL in North America is making use of “a good number” of robots leased on a temporary basis at its facilities that handle large numbers of retail orders.

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Simplifying Woocommerce eBay and the features of eBay Integration

ChannelSale

WooCommerce is a popular ecommerce platform that enables businesses to set up an online store and sell their products and services. eBay is also a well-known online marketplace where people can buy and sell items. You may be wondering if WooCommerce can integrate with eBay. WooCommerce eBay can integrate, and there are a few different ways to do it.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Juul settles thousands of lawsuits

RetailWire

Juul Labs came under scrutiny after an investigation found that the e-cigarette brand targeted underage consumers in its marketing efforts. A spate of suits followed the revelation. Juul has reached a settlement on more than 5,000 lawsuits brought against the company for an unspecified amount. The settlement is expected to enable Juul to continue operating after the suits brought its viability into question.

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Survey Questions for Market Research – with Examples

Kissmetrics

Are you wasting time and money because you don’t really know your customers? Creating products that your customers don’t want just doesn’t make sense. In any business, before you can meet your customers’ needs, you have to know: What are their problems? What solutions do they want? How can you introduce those solutions to them? So, do you know your customers’ needs?

Marketing 166
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Amazon sued by D.C. AG over drivers’ tips

RetailWire

The office of Washington, D.C. attorney general Karl Racine has filed a lawsuit against Amazon.com for withholding tips from delivery drivers. Mr. Racine said that Amazon “tricked consumers into thinking they were increasing drivers’ compensation when Amazon was actually diverting tips to reduce its own labor costs and increase profits.

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Infographic: The State of the Athleisure & Sporting Goods Industry

ROI Revolution

Since 2017, the sporting goods industry has outperformed the overall economy. In fact, global fitness industry revenue is expected to reach $216.2 billion in 2023 – more than double what it was in 2020! With the sporting goods and athleisure industry on a winning streak, how can your brand break through the competition and win long-term customers?

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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IT grads finding it harder to get work

RetailWire

Large technology companies have been laying off workers, which creates more competition for jobs. Recent grads with various information technology degrees are finding it tougher to find work. Students are also finding fewer internships to provide them with experience for life after school. Amazon.com is considering cutting the number of interns it employs by more than half, according to someone with knowledge of the company’s plans.

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15 ecommerce statistics every entrepreneur must know

Omnisend

Reading Time: 17 minutes. The ecommerce landscape is constantly changing, and it can be tough to keep up with the latest trends in the industry. However, by understanding the latest ecommerce statistics, you can ensure that your ecommerce marketing strategy is on track and making the most impact. For example, did you know that 85% of consumers abandoned their shopping carts in 2022?

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San Francisco investigating Twitter for setting up makeshift bedrooms

RetailWire

Elon Musk is serious about getting his Twitter staff to adopt a “hardcore” attitude at work. San Francisco’s Department of Building Inspection said it is investigating a complaint that the company has set up makeshift bedrooms at its corporate headquarters in the city in violation of zoning practices. Mr. Musk sent out a tweet attacking the city and its mayor London Breed. “So city of SF attacks companies providing beds for tired employees instead of making sure kids are

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8 Best Chargebee Alternatives and Competitors (And How They’re Different)

FastSpring

Chargebee is a robust subscription management platform. However, there are certain aspects of collecting recurring payments that you would still be responsible for when using Chargebee, such as: Connecting to payment gateways manually. While Chargebee supports several different payment gateways, you have to set up and configure each one. Remitting taxes at the end of the year.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.