Kissmetrics
JANUARY 20, 2021
Facebook organic reach is down. Way down. In the past, posting a link on your Facebook or Instagram page could drive hundreds of clicks. Not any more. Social media referrals have stagnated around 5 percent of all traffic for years. The average Facebook post will reach just over 5 percent of your followers. The encouraging news is social media reach is still massive.
Retail TouchPoints
JANUARY 20, 2021
Kroger is testing an AI-powered shopping cart at a Cincinnati store, enabling shoppers to scan items and pay directly on the cart itself for a more seamless in-store experience. The new “KroGO”-branded smart cart, which is powered by tech company Caper, uses deep learning and computer vision to quickly recognize items placed inside the cart, eliminating the need to wait in a checkout line.
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Kissmetrics
JANUARY 20, 2021
TikTok has steadily grown to become one of the most popular social media apps. In Q1 for 2020, the app hit a record-setting 315 million installs , and soon dance routines, challenges, and #MedievalTikTok became all the rage. As TikTok’s popularity grew, so did one question: “How can I get on the TikTok For You page?” This is the main page of curated content users see when they log in.
Retail TouchPoints
JANUARY 20, 2021
Picture yourself walking into a mattress store. Your hips and back hurt from your sagging mattress. You’re tired, you’re irritable — and you are in desperate need of a sleep solution. You’ve spent countless hours doing research online, most of it during those sleepless nights, but couldn’t decide whose claims to believe. And to make things worse, you are now being bombarded with online mattress ads.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Kissmetrics
JANUARY 20, 2021
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Everybody makes mistakes. Some big, some small, but some of them are downright annoying. And one of the most notorious headache-causing mistakes you make is messing up your code. Coding is everything when it comes to web development.
Retail TouchPoints
JANUARY 20, 2021
Iconic luxury retailer Barneys New York has been brought back to life inside Saks Fifth Avenue ’s New York City flagship via a new department experience called Barneys at Saks. A standalone Barneys at Saks store will open on Jan. 25 in Greenwich, Conn. Barneys New York declared bankruptcy a little more than a year ago, and then sold its assets for $271 million to Authentic Brands , which in turn licensed the luxury brand to Saks Fifth Avenue in North America.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
JANUARY 20, 2021
Since 2011, the Retail Orphan Initiative (RetailROI) has worked with the retail industry to raise funds to help vulnerable children worldwide. In that time, the organization has mobilized more than $4 million to help more than 229,000 children. Its annual event has been held in New York City on the Saturday prior to the NRF Big Show, bringing together retail executives and solution providers with a variety of charities and people who have benefitted from the group’s work.
My Wife Quit Her Job
JANUARY 20, 2021
Today I’m really happy to have Arree Chung back on the show. If you don’t remember Arree, he’s an award-winning author, illustrator, and international speaker. His books have been named the best books of the year by NPR, Kirkus Reviews, and Amazon and are sold in over 11 countries. He’s also a student in my Create a Profitable Online Store course. In this episode, we’ll discuss how he launched his new business venture that has generated him 7 figures in revenue as an artist.
Retail TouchPoints
JANUARY 20, 2021
There’s a somewhat cynical (and often accurate) saying: No matter what happens, the rich get richer. Translated into the world of online marketplaces, it’s certainly true that the massive COVID-19 shift to ecommerce was a boon to the biggest marketplaces: Amazon , Alibaba , eBay and Walmart. But the unprecedented rising tide also lifted a lot of the smaller boats, according to Mike Shapaker, CMO of ChannelAdvisor , which provides solutions and services to marketplace sellers.
RetailDive
JANUARY 20, 2021
The pandemic, and recovery from it, will likely define the year as consumers look to refresh their wardrobes and retailers hold on to new practices that worked, analysts say.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
JANUARY 20, 2021
Qurate Retail Group (parent company of HSN , QVC and Zulily ) and the National Retail Federation Foundation are expanding their joint Small Business Spotlight (SBS) initiative to support 100 entrepreneurs of diverse backgrounds in 2021. Initially launched in May 2020 to help small businesses challenged by the COVID-19 pandemic, this year the program will expand to feature more companies with diverse leadership.
TalkingRetail
JANUARY 20, 2021
A third (32%) of UK adults who drink alcohol say wine is their favourite alcoholic drink, new research reveals. The YouGov data, published by Wine Drinkers UK (WDUK), shows wine beats beer (25%) and spirits (25%) into second and third place, respectively. Wine’s popularity has increased under lockdown with the latest data for off-trade showing.
Retail TouchPoints
JANUARY 20, 2021
Join us live on January 21st, 2021 at 2:00 PM ET. The COVID-19 pandemic was the catalyst for many retailers to digitally transform how they operate across the whole organization — from ecommerce to stores, from contact centers to demand planning. Retailers have a lot more customer data than before but also are engaging with customers on new channels at significantly higher volume.
Liveintent
JANUARY 20, 2021
Sometimes life just isn’t fair. And sometimes that unfairness works in your favor. If you’re a marketer of health or fitness products and services, you’ve got a leg up over marketers of a lot of other stuff, according to recent LiveIntent analysis of health and wellness advertising campaigns. The data showed that messages in the category do a lot better than average for all categories.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
JANUARY 20, 2021
Pinterest has created a new badge, Dynamic Creative, that will let advertisers, including retailers, partner with platforms to design performance-driven pins with audience-specific messaging using dynamic creative tools and templates. StitcherAds , RevJet and Smartly.io are the first three Dynamic Creative partners. Companies can work with Dynamic Creative badge holders to generate multiple versions of new pins, either from uploaded assets or a product feed where they can automatically import pr
TalkingRetail
JANUARY 20, 2021
Organic fine foods brand Clearspring has updated its Organic Brown Rice Cakes range, along with two new variants. The range consists of existing variants 7 Super Seeds, Buckwheat & Amaranth, and Quinoa & Chia (£1.49 each), and new No Added Salt and Lightly Salted variants (£1.39 each). The brand said the rice cakes are now.
Retail TouchPoints
JANUARY 20, 2021
Birkenstock is reportedly exploring a sale to private equity firm CVC that could value the company at more than $4.85 billion including debt, according to Business Insider. Sources say the deal also has attracted interest from Permira and at least one additional private equity firm. Goldman Sachs has been helping the retailer look at sale options for months, the sources said.
RetailDive
JANUARY 20, 2021
The announcement of new surcharges highlights how much FedEx plans to rely on these fees to manage its network moving forward.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Ecommerce Guru
JANUARY 20, 2021
Why is it a very good idea for online marketplace programs to build successful businesses? The number of people who make transactions on the Internet rises every year due to the fact that technology penetrates our lives. The e-commerce market is ready for development and success. With the assistance of online marketplace tools, now is the time to start doing business online.
RetailDive
JANUARY 20, 2021
The collection will sell through Nordstrom as well as the company's own website, and all products feature absorbent technology.
TalkingRetail
JANUARY 20, 2021
Nisa says it has recruited more than 620 stores in the past 12 months, delivering a “significant uplift” on a year earlier. The year saw Nisa recruit large multi-site key accounts, including Ascona Group, Touts and the Highland Group, with many also continuing to grow their estate since joining Nisa, including Amacor and PGNJ. Nisa’s.
FastSpring
JANUARY 20, 2021
As an ecommerce business, the most important part of your store is your checkout. The checkout process is your “make it or break it” moment that will either convince your customer to click “buy” or leave your store altogether. Sadly, an average of 68.07% of online shopping carts are left abandoned, leaving merchants across the globe with billions of dollars in lost sales.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailDive
JANUARY 20, 2021
Consumer spending is inhibited by not only a stubborn wealth gap, but also the precarious finances of those who are doing okay.
Inflow Insights
JANUARY 20, 2021
Note: This post was updated in January 2021. In the wild world of eCommerce paid advertising, knowing exactly which strategies to throw at the Google machine can be a hit-and-miss operation. Fortunately, we’ve done all the hard work for you — and we’re ready to share some tips that will help. In this piece, we’ll take a systematic look at how our paid strategists optimize Google Ads (formerly known as AdWords) eCommerce campaigns to find the best-performing strategies.
RetailDive
JANUARY 20, 2021
The DTC brand snapped up $10.5 million to help it grow its assortment, build on its sustainability efforts and expand on its unique showroom model.
Salsify
JANUARY 20, 2021
Salsify continues to scale our customer support and success services to ensure that we're a primary partner in our customers' efforts to achieve their goals. To this end, we're excited to announce the launch of the Salsify Customer and Partner Certification Program.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
JANUARY 20, 2021
After years of resisting the popular service, the club retailer is now offering it at three stores in New Mexico.
Salsify
JANUARY 20, 2021
The commerce landscape in 2020 forced brand manufacturers to shift their priorities and accelerate digital shelf transformation to meet market and buyer demands. It became painfully clear that the strategy required to win on the digital shelf is different from what worked in brick-and-mortar. But such an acceleration can only happen when brands take advantage of the best technologies and expertise available.
RetailDive
JANUARY 20, 2021
The new performance-driven format comes as Pinterest looks to support shopping-related behaviors on its platform.
TalkingRetail
JANUARY 20, 2021
Soft drinks brand Vimto is launching a new brand logo across its entire portfolio. The new look is being rolled out this month and will “deliver a cleaner, bolder, and more modern look that represents Vimto’s unique and refreshingly different brand personality”. The design will keep its red, white, and purple colour palette, but now.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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