Groove
SEPTEMBER 5, 2023
Online stores need to catch our attention and be memorable in order to stand out. One big way they do this is through visual branding. So, what is it and why is it important? What's Visual Branding? In an eCommerce context, visual branding is a brand's unique style or online look. It includes assets like the company logo, the colors they use, the type of pictures they show, and even the fonts they choose.
Salsify
SEPTEMBER 7, 2023
Brands can create beautiful content featuring well-lit product photos and dazzling descriptions, but it’s not always enough to win consumers’ hearts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Wiser
SEPTEMBER 5, 2023
When it comes to online retail, pricing strategies can make or break a business’s success. Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. Discounts have been a traditional marketing tactic for as long as commerce itself has existed. The psychological allure of getting a product for less than its original price is undeniably effective, enticing customers to purchase more.
ROI Revolution
SEPTEMBER 6, 2023
Do you want the keys to unlock success with your virtual storefront? It’s time to embrace the local revolution that’s reshaping the way customers find and engage with businesses like yours. Local SEO strategies for ecommerce are the secret weapon that fuels this transformation, enabling you to: Elevate your brand awareness. Capture valuable leads. Send consumers straight to your online or offline stores with just a few taps on their mobile devices.
Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One
Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.
Forrester eCommerce
SEPTEMBER 7, 2023
In this blog, we analyze the recent trends in US retail and e-commerce sales and share our key takeaways that brands should know for the rest of 2023.
Omnisend
SEPTEMBER 5, 2023
Reading Time: 9 minutes In the world of ecommerce, SMS marketing is a transformative tool for reshaping customer engagement. Unfortunately, many dismiss SMS as an outdated or intrusive communication method. However, we have seen that crafting strategic, concise, and personalized text messages that resonate with your customers can drive phenomenal results.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Salsify
SEPTEMBER 5, 2023
Explore the concepts of marketing psychology, shopping psychology, and the psychology of buying, plus how you can build better connections with consumers.
Groove
SEPTEMBER 5, 2023
In today's fast-paced world, automation plays a vital role in various industries, including eCommerce. However, the concept of automating tasks is not new. Throughout history, humans have constantly sought ways to simplify repetitive and menial tasks, leading to significant advancements. This introductory chapter sets the stage by delving into the history of human automation, starting with the utilization of water as a source of power and the subsequent industrial revolution.
Omnisend
SEPTEMBER 7, 2023
Reading Time: 6 minutes 5 customer loyalty email examples that work When you think of loyalty, what comes to mind? Most of us think of someone who’s there for us when we need them and always has our best interests at heart. Customer loyalty to businesses isn’t that much different. People are naturally drawn to brands that consistently deliver value and show that they’re in tune with their audience’s needs.
Forrester eCommerce
SEPTEMBER 7, 2023
Generative AI isn't crypto, or blockchain, or the metaverse. Unlike other new technologies for which we typically advise a cautious approach, we believe you must act on genAI now.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
My Wife Quit Her Job
SEPTEMBER 6, 2023
An Amazon review checker is a software programs designed to help Amazon buyers and sellers determine the authenticity of product reviews. As a shopper, you want to be able to rely on customer reviews to know that you're getting a quality product. And Amazon sellers benefit from positive reviews. This article covers 7 of the best Amazon review checkers available today.
Zmags
SEPTEMBER 8, 2023
In yesterday's FASTR Design Lab , we were getting rid of the summer rust and gearing up for what the fall season promises ecommerce teams every year: a whole lot of holiday campaign preparation.
FastSpring
SEPTEMBER 8, 2023
On Tuesday, Sept. 6, a tentative settlement was reached in a class action lawsuit brought by 37 U.S. states against Alphabet’s Google. Here are some key details about the case and what it could mean for businesses that sell a digital product via Google’s U.S. Play Store. What is the Google antitrust lawsuit about? In Utah v. Google , 37 attorneys general maintain that Google uses illegal, anticompetitive, and/or unfair business practices that restrict competition, drive up prices, and limit choi
Forrester eCommerce
SEPTEMBER 5, 2023
A few weeks ago, I spoke on a podcast with some of my former colleagues about my experiences in the security industry as a young woman. TL;DR: It’s not always great, and that’s true for many women in the industry.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
My Wife Quit Her Job
SEPTEMBER 4, 2023
SSense is a Canada-based online luxury fashion store for men and women that offers more than just clothes and accessories. They also sell gaming items and wearable tech, which sets them apart from other fashion marketplaces. But is SSense legit and safe to shop from? Do they offer free shipping, and are their products authentic? In this SSense review, I’ll discuss the pros and cons of shopping there, break down their policies, and suggest SSense alternatives if you don’t like their product
UpSellIt
SEPTEMBER 8, 2023
In 2022, global online sales during Cyber Week hit an all-time high of $281 billion. 179.8 million Americans shopped during last year’s Cyber Week, and the average American typically plans to spend $500 during that time. This marks a 4% increase compared to 2021. Ecommerce brands should prepare to match or increase expectations for 2023 with consumers being more accustomed to shopping online more than ever before.
Wiser
SEPTEMBER 6, 2023
Customer satisfaction is not just important—it’s essential. The success of any business largely depends on happy customers. Businesses that prioritize customer satisfaction tend to not only retain their existing customers but also often attract new ones. It is not just about selling a product or service, but about delivering an experience that leaves the customer feeling valued, satisfied, and ready to tell their friends and family about the experience.
Forrester eCommerce
SEPTEMBER 3, 2023
Many of the signals we normally use to plan for the coming year are pointing in ambiguous, counterintuitive, or contradictory directions. But submitting to excessive caution would be a mistake.
Advertisement
Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break
My Wife Quit Her Job
SEPTEMBER 8, 2023
In this Family First Friday episode, I reveal the worst businesses to start this year. Not every side hustle opportunity is a good one and not every business is suited for every person. Plus, the business landscape is constantly changing and some business models are simply no longer viable. What You’ll Learn Worst Businesses To Start In 2023 How To Avoid Potential Pitfalls And Financial Headaches Why Certain Business Models No Longer Work The post 490: BEWARE!
Salsify
SEPTEMBER 8, 2023
Your customers are browsing social media every day. By 2027, Statista predicts that there will be nearly 6 million global social media users.
TalkingRetail
SEPTEMBER 5, 2023
The food shortages earlier this year were more noticeable in the large retailers, with their inflexible pricing, than in the more agile independent sector. However, Brexit, the weather, the economy and the war in Ukraine have all made it difficult for anyone trying to maintain food supplies to their customers. What is the current situation.
Forrester eCommerce
SEPTEMBER 8, 2023
LeanIX, a privately held enterprise architecture (EA) management solution, is set to be acquired by SAP, as announced on September 7, 2023 (click here). SAP has made this strategic acquisition to offer SAP clients access to a complete suite of tools essential for continuous business transformation. It includes AI-driven process optimization, particularly in enterprise architecture.
Advertisement
Curious about eCommerce success strategies? Download "Automation, Personalization, and Tracking for eCommerce" and discover the blend of automation and personalization secrets for exceptional outcomes. In this ebook, you'll learn how to: Streamline Operations: Simplify inventory, marketing, and service tasks with automation, freeing time for vital business aspects.
My Wife Quit Her Job
SEPTEMBER 4, 2023
Digital downloads allow you to sell to a global audience without having to manage inventory or ship products, which means less hassle and lower overhead costs. And getting started is easy. Learn how to sell digital downloads on Etsy in our seven step guide. The post How To Sell Digital Downloads On Etsy: A 7 Step Guide For Creators appeared first on MyWifeQuitHerJob.com.
Retail TouchPoints
SEPTEMBER 8, 2023
Just in time for New York Fashion Week, the iconic, now defunct luxury department store Barneys New York has made its return to fashion, albeit not in a way that many of the brand’s devotees would have imagined. Fast fashion retailer Forever 21 has released a limited-edition collection featuring the Barneys brand. On the surface the collaboration might not make much sense, given that Forever 21 and Barneys hail from opposite ends of the fashion spectrum.
RetailDive
SEPTEMBER 7, 2023
The company specializes in making and selling products for celebrations and took a hit when those fell off during the height of the pandemic.
Forrester eCommerce
SEPTEMBER 7, 2023
Forrester’s Technology & Innovation North America Forum in Austin, Texas is just a few days away (September 10–12)! As a part of our activities at the in-person Hub during the T&I Forum, we want to invite all attendees to take our Robotics Quotient Maturity Assessment. What Is The Robotics Quotient Maturity Assessment?
Speaker: Joe Heather, Deliverect GM (UK&I)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.
My Wife Quit Her Job
SEPTEMBER 5, 2023
Today, I’m thrilled to have Phil Taylor back on the show. Phil is the founder of Fincon, which is the conference that launched my speaking career and allowed me to meet so many awesome entrepreneurs who I now call my friends. In this episode, Phil and I discuss 7 different strategies to grow your business this year and highlight the most important one of all.
Retail TouchPoints
SEPTEMBER 7, 2023
The pace of technological change — as well as consumers’ increasing demand for always-on-shopping, anytime, anywhere — has left some retailers struggling to innovate digitally to meet customers’ evolving wants and needs. Case in point: according to McKinsey’s 2022 Global Survey on digital strategy and investments , most brands report much lower than expected revenue increases from their digital transformations.
RetailDive
SEPTEMBER 7, 2023
An unauthorized third party accessed some of the retailer's systems between January and March. The company is offering identity theft services to those impacted.
Forrester eCommerce
SEPTEMBER 7, 2023
Not sure how buying groups and opportunities will fit in with your CRM? Learn why the opportunity entity is your answer in this week’s Saying Goodbye to MQLs blog.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
Expert insights. Personalized for you.
78 
Let's personalize your content