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Shopify Debuts Creator Marketplace to Connect Influencers with Merchants

Retail TouchPoints

Shopify has launched a new platform called Shopify Collabs that makes it easier for creators to find and partner with Shopify merchants looking for marketing support. The Collabs marketplace will streamline the process for both merchants and creators to find mutually beneficial partnerships that align with their brands and audiences.

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Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. taking place online, digital payment solutions like Venmo and PayPal (which has owned Venmo since 2013) are well positioned to capitalize on the opportunity.

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The Best Shopify Affiliate Apps to Try in 2023

Ecommerce Platforms

After all, while there are dozens of ways to expand the reach of your online store, from content marketing to social media advertising, affiliate campaigns are one of the easiest choices for modern brands. This makes affiliate marketing more popular than both organic/paid search, and display ads! Impact Affiliate & Influencer.

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How to Sell & Ship Perishable Goods Online

Groove

In eCommerce, brands are constantly searching for new ways to make their products accessible to new markets. By offering your perishable products directly to consumers outside of your existing in-person sales channels, you will earn new brand champions without sacrificing profit margins to middle-men and chain grocery stores.

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What Do You Need to Know About the Shopify Amazon Integration?

Ecommerce Platforms

So, integrating the two could unlock a wealth of benefits for online merchants. As you probably know, Shopify is a cloud-based, multi-channel commerce platform designed to help businesses create and manage their online store and e-commerce operations. Shopify and Amazon are two of the biggest ecommerce platforms in the world.

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Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.

Ecommerce Platforms

The 36-year-old Viya, China's top livestream seller, has broken many sales records since her first appearance, in 2016, on Taobao Live (an Alibaba-owned live-streaming channel). Keeping pace with such rapid market increases, the authorities have begun introducing new laws and regulations to monitor this new market.

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . By doing so, merchants can reach out to customers with much more precision.