article thumbnail

Shopify Debuts Creator Marketplace to Connect Influencers with Merchants

Retail TouchPoints

Shopify has launched a new platform called Shopify Collabs that makes it easier for creators to find and partner with Shopify merchants looking for marketing support. The Collabs marketplace will streamline the process for both merchants and creators to find mutually beneficial partnerships that align with their brands and audiences.

article thumbnail

Stitch Fix Chief Merchant: The Style Forecast is ‘an Embodiment’ of the Brand Promise

Retail TouchPoints

“The Style Forecast is an embodiment of the art and science to our approach , fueled by billions of data points that we gather across our experiences and through millions of our clients that we engage with,” said Loretta Choy, Chief Merchandising and Client Services Officer for Stitch Fix during a recent Retail Remix interview.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. taking place online, digital payment solutions like Venmo and PayPal (which has owned Venmo since 2013) are well positioned to capitalize on the opportunity.

Payments 306
article thumbnail

The Top Affiliate Marketing Networks

Kissmetrics

This is a complete guide to choosing the right affiliate network for your platform, including what an affiliate network is, why you should consider joining one, and a rundown of the top networks on the market. These networks often offer reporting tools, training, and other resources to help you become a successful affiliate marketer.

article thumbnail

The Empowered Marketer: Catering to the High Fashion Buyer

Optimizely

High fashion is a highly competitive space. But Aneesha Rao has fashion buyers down to a science. She’s the Strategy & Digital Marketing Manager for two different high-fashion online retailers: Need Supply and Totokaelo. This combination of tech skills and fashion savvy has served her well. READ THE INTERVIEW.

Fashion 321
article thumbnail

A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

Apparel 130
article thumbnail

Walgreens to Add Claire’s Assortment in 4,400+ Stores

Retail TouchPoints

As a one-stop destination for everyday needs, Walgreens services millions of people every day,” said Ryan Vero, CEO at Claire’s in a statement. Claire’s has focused on partnering with complementary retailers and big-box merchants in order to boost its market presence.