Retail TouchPoints

SEPTEMBER 22, 2022

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. 22 in collaboration with Vogue China.

White Paper 208

White Paper Customer Multi-channel Fashion 208

365 Retail

JULY 5, 2022

With fast fashion (AKA disposable fashion) quickly losing its appeal, especially among those 30 years old and younger, the timing of this sponsorship couldn’t have been better. eBay’s sponsorship of Love Island has brought the environmental impact of fast fashion to the forefront. The fashion industry isn’t the only change.

Fashion 59

Fashion Clothing Multi-channel Fulfillment 59

Retail TouchPoints

SEPTEMBER 27, 2023

For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried. The ways customers move across channels at different points of the shopping journey.

Social Media 286

Social Media Multi-channel Consumer Comparison Shopping 286

Retail TouchPoints

FEBRUARY 3, 2021

Kendra Scott is stepping down as CEO of her eponymous Kendra Scott fashion accessories brand, and current President Tom Nolan will move into the role. He first joined the Kendra Scott board in 2014 and in 2016 joined the company as Chief Revenue and Marketing Officer. and increasing the company’s wholesale presence.

Multi-channel 177

Multi-channel Accessories Omnichannel Fashion 177

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes. Reduce Abandoned Carts.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Retail TouchPoints

SEPTEMBER 23, 2022

New offerings unveiled at Accelerate will help Amazon sellers: Deliver better experiences on their DTC site; More efficiently warehouse and ship product across all their selling channels , even if that means other marketplaces or brick-and-mortar retailers; and Drive customers from Amazon to their owned channels to make a purchase.

Multi-channel 189

Multi-channel Shipping Costs Payment Services Fulfillment 189

Retail TouchPoints

MAY 20, 2022

The designer fashion brand launched its own ecommerce operation in 2008, at a time when many other high-end specialty labels were still turning up their noses at digital. But Ken Natori wasn’t a fashion executive, and that made him the perfect fit to lead the transformation of this designer label into an omnichannel brand. “My

Omnichannel 215

Omnichannel Department Stores BigCommerce Fashion 215

Talkoot

NOVEMBER 20, 2023

The Power of Storytelling: How These 3 Footwear Brands Are Winning The Market Bhaskar Sarma Writer Footwear has been one of the few industries where the incumbents—Nike, adidas, etc—have taken to the DTC model like ducks to water. Quick facts about Hoka: Second fastest-growing sneaker brand in the resale market.

Marketing 78

Marketing Demo Shipping Costs Multi-channel 78

Optimizely

SEPTEMBER 20, 2018

Omnichannel marketing campaigns are a powerful driver of sales for B2C and ecommerce brands, but they’re not easy to execute. In fact, 86 percent of ecommerce marketers still have not executed a full omnichannel marketing strategy for their brand. A unified campaign series. Those were dark times. Pretty nice, right?

B2C 225

B2C Omnichannel Multi-channel Channel 225

BigCommerce

AUGUST 31, 2017

For most, the answer is a resounding “not yet,” which means there is no better time than now to start thinking about your holiday marketing campaigns. Yet, channel distribution is necessary in order to win sales. Bill Widmer, Ecommerce SEO & Content Marketing Consultant. Starting early can help marketers avoid rushing later.

Marketing 252

Marketing Shipping Costs Multi-channel X-cart 252

BigCommerce

SEPTEMBER 12, 2017

It’s a complex process, and it’s why omni-channel selling is so important. What is omni-channel retail? Square defines it as: “Meeting people on the channels where they are shopping and buying, whether it’s in a physical store or an online store or on social media, and connecting the dots between those channels.

Channel 420

Channel Shipping Costs Consumer Multi-channel 420

eCommerce CEO

MAY 18, 2019

Going from idea to design, manufacturing and marketing is enough to make anyone’s head spin. Even if you don’t know how to sew a stitch, you can still launch a successful fashion business. This step-by-step resource includes tips from over a dozen fashion pros and CEOs. Fashion Business 101. How To Start a Clothing Line.

Clothing 101

Clothing Fashion Shipping Costs Apparel 101

Steve Dennis

FEBRUARY 1, 2021

Indeed, the customer is the channel and retailers with a more harmonized and remarkable retail experience generally outperform those that have failed to break down silos. The long-term profitable growth prospects for high-end fashion pure-plays are far from certain. The lines are blurring.

Multi-channel 174

Multi-channel eCommerce Books Department Stores 174

365 Retail

JUNE 19, 2023

The data comes from CACI’s new platform, Brand Dimensions, which compares spend across 300 well-known brands representative of the UK market. Acorn will be fully integrated with Brand Dimensions, providing market-leading insight into the performance of 300 brands and their customers.

Fashion 65

Fashion Retail Multi-channel Clothing 65

Wiser

FEBRUARY 21, 2024

Performance Metrics Ensuring promotional compliance is vital , including verifying the correct implementation of offers such as “Buy One Get One Free” (BOGO), multi-buy discounts, and other retail promotions.

Technology 78

Technology Multi-channel Shopping Carts Presentation 78

Omnisend

JUNE 15, 2021

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . However, wrapping your head around customer lifecycle marketing can be tough.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

365 Retail

DECEMBER 6, 2022

The chatbot recognises and understands natural language to resolve 50 types of customer query and is now the retailer’s largest customer service channel, answering an average of 344,000 chats monthly in FY22 (+37.6% We’re also exploring the use of augmented reality across other categories like fashion, home and electrical.

Customer 87

Customer Multi-channel Customer Experience Technology 87

RTP blog

FEBRUARY 25, 2019

By Franklin Chu, Azoya USA International retailers have been quick to flock to large e-Commerce platforms in China, enticed by impressive consumer traffic in the world’s biggest retail market. This business model puts it in direct competition with multi-brand retailers such as Macy’s and Watsons.

Shipping Costs 150

Shipping Costs eCommerce eCommerce Platforms Multi-channel 150

RetailMinded

JANUARY 10, 2024

In fact, this is a huge appeal to customers across the generations and has opportunities that appeal to many categories that include home decor, beauty and wellness, accessories and fashion, paper goods, pet products, kids and baby goods, and jewelry. Do you offer a multi-carrier shipping strategy? Why or why not? Learn more here.

Small Business Retail 86

Small Business Retail Shipping Costs Retail Multi-channel 86

Omnisend

DECEMBER 11, 2023

Step up your marketing strategy with Omnisend for Shopify & tap into the world of automated marketing solutions. 5 Key features: Product management Bulk order processing Multi-store management Supplier optimization Automation of order tracking Customizable shipping preferences Pricing: Basic: Free Advanced: $19.90/month

Shopify 88

Shopify Payment Services Shipping Costs Merchant Services 88

Ecommerce Platforms

JUNE 15, 2023

Key features: Multiple payment and checkout options Integrated marketing tools (social media, Google, and product reviews) Shopify Payments for processing transactions Comprehensive reporting and analytics Customer profiles, order histories, and tags Multi-location inventory management Staff, order, and inventory management Go to the top 2.

POS 104

POS Shopify Payment Services Payments 104

Retail TouchPoints

SEPTEMBER 4, 2020

However, sales across all other verticals analyzed in the report, including fashion, food services and electronics stores, were severely negatively affected. According to McKinsey “What consumers value is truly shifting, and so is their channel choice. See “Trends in Digital Marketing: The Digital Last Mile”.

eCommerce 137

eCommerce Multi-channel Merchant Services Department Stores 137

Retail TouchPoints

OCTOBER 21, 2022

As other payment solutions differentiate with multi-retailer rewards programs , browser extensions and even creator marketplaces , Venmo is betting that what made it successful in the first place is also what will help it rise to the top of the embedded payments pile — community. And with 50% of global spending in the U.S.

Payments 296

Payments Merchant Services Payment Services PayPal 296

Retail TouchPoints

JULY 9, 2020

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Digital commerce will increase as a percentage of sales in key markets for luxury brands and retailers,” said Willersdorf.

eCommerce 247

eCommerce Travel Social Media Consumer 247

365 Retail

MARCH 2, 2023

The store will offer a variety of sought-after models across brands, including a “Top Swap” collection featuring rare and hyped silhouettes of high value, such as Nike x Off White Jordan 1 “Euro,” Nike Jordan 4 Kaws, and Salomon XT-6 Adv Dover Street Market Silver.

Multi-channel 73

Multi-channel Fashion Events Channel 73

Ecommerce Platforms

FEBRUARY 3, 2022

The 36-year-old Viya, China's top livestream seller, has broken many sales records since her first appearance, in 2016, on Taobao Live (an Alibaba-owned live-streaming channel). Keeping pace with such rapid market increases, the authorities have begun introducing new laws and regulations to monitor this new market.

Merchant Services 104

Merchant Services Payment Services Social Media Multi-channel 104

Kissmetrics

SEPTEMBER 30, 2021

Not to mention, the headless CMS market is expected to grow to $1,628.6 The heads can then communicate, allowing for increased functionality such as real-time updates or multi-organization collaboration. Pros and Cons of Headless CMS for Marketing. million by 2027. Headless CMS Pro: Faster Content Delivery.

Presentation 247

Presentation Omnichannel SEO Management 247

Ecommerce Platforms

JANUARY 6, 2023

After all, while there are dozens of ways to expand the reach of your online store, from content marketing to social media advertising, affiliate campaigns are one of the easiest choices for modern brands. This makes affiliate marketing more popular than both organic/paid search, and display ads! Impact Affiliate & Influencer.

Shopify 104

Shopify Merchant Services Payment Services Multi-channel 104

Kissmetrics

AUGUST 27, 2020

Our team has done the heavy lifting of reviewing dozens of POS systems in the market. Square POS (our overall best) Shopify POS (best for ecommerce retail integrations) Vend POS (best for multiple fashion, sports, or homeware stores) Toast POS (best for restaurants and food businesses) ERPLY POS (best for small franchises).

POS 306

POS Payment Services Vend Payments 306

Groove

AUGUST 22, 2022

In eCommerce, brands are constantly searching for new ways to make their products accessible to new markets. By offering your perishable products directly to consumers outside of your existing in-person sales channels, you will earn new brand champions without sacrificing profit margins to middle-men and chain grocery stores.

Shipping Costs 195

Shipping Costs Shipping Food and Beverages Merchant Services 195

BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way. and internationally.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

RTP blog

AUGUST 2, 2019

By July, you’ve likely started campaign and channel planning, and even considered some newer technologies such as Alexa skills or AR/VR. The challenge is unlocking its value by making it scale across channels. You’re already investing in content — but it’s locked in silos Is your content reusable across channels? Absolutely.

Multi-channel 150

Multi-channel eCommerce Channel Presentation 150

ROI Revolution

SEPTEMBER 24, 2019

Marketing News Highlights. Aligning your brand’s growth goals with a multi-channel advertising approach at all stages of the buyer’s journey seems like a daunting task – but it doesn’t have to be. Increasing high-intent traffic with game-changing insights around multi-touch attribution.

Marketing 60

Marketing Social Media Multi-channel Mobile 60

Retail TouchPoints

MARCH 29, 2021

By November, they were multi-millionaires.”. It’s not just another channel, [Amazon] is where people are buying. Richman founded Boosted Commerce in 2019 alongside Charlie Chanaratsopon, who’s no stranger to the world of retail; he’s the founder of the women’s fashion and accessories chain Charming Charlie.

Multi-channel 340

Multi-channel eCommerce Fulfillment Accessories 340

Ecommerce Platforms

JANUARY 2, 2023

These tools provide a more advanced bot system than many of the old-fashioned FAQ-style bots and often come with machine learning algorithms, which allows them to improve their performance over time. ManyChat can also integrate with SMS and email, to give you more ways of connecting with your audience through different channels.

Customer 104

Customer Multi-channel Live Chat Social Media 104

Liveintent

SEPTEMBER 17, 2019

Evaluating new partnership channels can be challenging. Questions like what metrics to pay attention to, how much to spend, and how long to “keep trying” in pursuit of success can make even the most seasoned marketer second-guess their efforts. Our experts weigh in below.

Channel 83

Channel Multi-channel Webinar Fashion 83

BigCommerce

DECEMBER 13, 2017

I’ve worked with an old fashioned manufacturer that has been in business for several generations. Within 18 months they were selling more on Amazon than through their traditional channels. In fact, it can be your initial parlay into household name status, and multi-million dollar sales. How did they do it? Editor's Note.

Shipping Costs 354

Shipping Costs Multi-channel Shipping Fulfillment 354