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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

“Instead, they need to understand the nuances of the consumer as an individual — pay close attention to data and analytics — and use that insight to offer the right product and the right experience at the right price in the right places on the right channels.”

Consumer 246
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Pernod Ricard Successfully Manages Execution Compliance

Wiser

Results That Pour Success Execution Improvement: A remarkable 40 percent improvement in execution was observed during the promotional period, attributed to the utilization of real-time insights and a multi-contact model encompassing crowdsourcing field visits and direct phone calls.

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The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Retail TouchPoints

The number of touch points and level of consistency shoppers expect across all departments and channels is increasing. Today, 74% of customers said they use multiple channels to start and complete a transaction. This allows customers to translate the distance of travel into a discount in-store. . The Omnichannel Approach.

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Ulta Beauty, American Eagle Share How Supply Chain Investments Can Drive the Entire Company

Retail TouchPoints

One example Bayer-Thomas provided was the rollout of autonomous robots in distribution centers — an Innovation & Technology investment that will support the Network by making it easier to get items where they need to be, and will improve Capabilities & Processes by easing warehouse associates’ workload.

Supplies 278
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8 Amazing Omnichannel Experience Examples from the World's Top Brands

GetElastic

Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile. Where omnichannel differs from a multi-channel approach, is that with a multi-channel approach, each touchpoint is launched, managed, and optimized in silos.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. Merchants have the option to purchase a hand strap and protective case to improve its durability.

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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. After all, luxury shoppers worldwide are relying more on digital channels to browse and buy, according to Bain research.

eCommerce 311