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Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

Retail TouchPoints

It truly is a real-world Santa’s Workshop, although it didn’t reach its current scale overnight. There are definitely product lines over the years where we were one of the first to market, and then other people start emulating us. It’s been really helpful in driving some of our strategic changes, especially in marketing.”

Workshop 248
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The 6 Best Digital Marketing Companies of 2020

Kissmetrics

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Let’s get started!

Marketing 361
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Event marketing: Complete guide and strategies for 2024

Omnisend

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88
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10 Strategies for Better Music Marketing

Kissmetrics

Does that mean music marketing is dead? Beyond that, you need to get your music marketing spot on. What Is Music Marketing? Confusingly, the phrase “music marketing” can refer to a couple of different things: It can be about using music in a marketing campaign. 10 Tips to Improve Your Music Marketing.

Marketing 309
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How to Run a Virtual Job Fair to Attract Top Marketing Talent

Kissmetrics

The entire event takes place online, allowing attendees to get to know employers better, network with other job seekers, and attend workshops and guest speeches, all from the comfort of their own homes. Develop a Marketing Plan. Every event needs attendees, and the only way to attract attendees is to market your event.

Marketing 290
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Becoming a Part of Our Customers’ Relationships

Retail TouchPoints

These include experiential programs where customers can learn and engage in everything from workshops to shared hobbies with others. The engagement we saw with our Alice’s Table workshops led us to bring a new offering to our customers for Mother’s Day — a live shopping event.

Customer 256
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From Backyard to Business: The Empowered Marketer Goes to the Maker’s Mixer

Optimizely

Last week, The Empowered Marketer went to a very special event: the Maker’s Mixer in Portsmouth, New Hampshire. In this special episode, we talk to the owners and marketers at niche brands that grew from their basements and backyards into full-fledged businesses. Listen to Episode 23: The Empowered Marketer. BXB by Jenny Buxton.

Marketing 302