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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. Read part one here , part two here and part three here. This is no longer science fiction.

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Encourage Your Customers to Call Again. Here’s How.

Retail TouchPoints

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

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Cloud Native Value: Why Retailers Should Learn to do More With Less

Retail TouchPoints

The UN, which carried out the research, referred to this as the most dramatic increase in ecommerce activity on record. A cloud-native approach, on the other hand, embraces microservice architecture and container technology. This won’t cut it in the age of multi-touch point experiences that are built on choice and customer expectation.

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Five Off-The-Radar Retail Predictions For The Last Half Of 2019

RTP blog

The path to purchase has become a complex fusion of multiple channels and devices, and many stores are struggling to keep up. Grocery chains are responding by making significant financial and operational investments — just look at Kroger rolling out Ocado automated warehouse technology, for example. Two major U.S. Change is afoot.

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Retail Media: Everything You Need to Know

Retail TouchPoints

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

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The 4 Secrets of Long-Term Amazon Success [including FBA]

BigCommerce

For brands already selling on Amazon, mastering these four areas will allow you to continually improve your rankings, your product offering and your revenue from Amazon as a channel. It’s important to consider how many sellers are sitting on an ASIN, which Amazon refers to as “offer depth.”. Pricey multi-channel fulfillment.

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Maximizing Repeat Buyers on Amazon: Strategies for eCommerce Success

Algopix

Resolve issues promptly via call/email support channels. Referral Marketing Incentivize existing customers to refer friends for cashback, discounts and freebies. Lifecycle Emails Orchestrate multi-step email journeys with dynamic segments and triggers tailored to the buyer’s lifecycle.

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