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10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Pro tip: Work with your SEO and social media teams to make sure your copywriting strategies are aligned during this crucial time. eCommerce brands have been plagued with supply chain issues since COVID-19 first emerged.

PPC 166
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How to Achieve Long-Term Business Growth Without Increasing Your Ad Spend

ROI Revolution

Supply chain strain. Don’t neglect the upper funnel 30% of PPC performance is driven by brand messaging and awareness. Why not amplify your investment in paid search, social media, or email/SMS by making strategic optimizations to convert more of the traffic you’re already getting? An impending recession.

PPC 78
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Shopify vs Shoplazza (2023): Which is Best for You?

Ecommerce Platforms

Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools. Shopify supports omnichannel selling across multiple sales channels, with integrations to leading marketplaces, POS tools, and social media channels.

Shopify 104
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11 Powerful B2B eCommerce Marketing Strategies to Reach Your Ideal Buyers

Inflow Insights

However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO). We’ll break these into three sections: SEO Strategies. PPC Strategies. B2B eCommerce Strategies for SEO.

B2B 107
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Unveiling the Secrets of Boosting Amazon Sales Velocity: An In-Depth Guide

Algopix

Inventory Management: Balancing Supply and Demand Efficient inventory management is pivotal in maintaining a consistent Sales Velocity. High-quality images, detailed and SEO-optimized descriptions, and the strategic use of keywords make your listings both engaging and easily discoverable.

eCommerce 129
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Influencer Marketing for E-commerce: Tools and Tips to Grow Your Brand

Kissmetrics

How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand. Nearly 89% of marketers say that influencer marketing campaigns’ ROI is the same or better than other marketing channels like SEO or PPC.

eCommerce 356
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

to go all-in on What selling tactics (urgency, fear, social proof, etc.) Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Start promoting early-bird discounts across all channels, including email, social media, search engine ads, and your eCommerce store website.

eCommerce 109