Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase
Optimizely
SEPTEMBER 18, 2018
Glossier grew its B2C brand directly from Into the Gloss and, even more interestingly, most of its early employees started out as customers and readers of the blog. In other words, the brand truly understands the skincare challenges that ordinary people face and has the great customer service to prove it.
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