Kissmetrics

NOVEMBER 23, 2020

Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media. CeraVe, a mass-market skincare line recommended by dermatologists, recently found a new audience in Gen Z consumers, thanks to TikTok. That’s the key.

Marketing 352

Marketing Social Media Improvements Events 352

BigCommerce

JUNE 6, 2017

million Americans are planning to use ad blocker in 2017! You spend time looking for a “magic bullet” in marketing blogs, podcasts, webinars, and courses instead of putting your head down, and executing on proven ideas. Show personalized ads in social media feeds (33%). According to an Infolinks study, 86% of U.S.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

BigCommerce

OCTOBER 10, 2017

And these charts come from Klaviyo’s commerce email marketing benchmark report (2017). For instance, with BigCommerce’s Blog weekly email (which you should totally sign up to get!), Let’s look at one more, this time from Noah Kagan’s blog (Noah is the founder of SUMO ). 90% more orders on your customer reactivation. Remove them.

Shipping Costs 407

Shipping Costs X-cart Marketing BigCommerce 407

Kissmetrics

MARCH 12, 2018

This document has columns for data using all tools mentioned in the first two parts of this blog post. Others will pick obscure phrases that no one will likely search such as SEO/Link Building/Social Media (yes, I’ve seen people trying to similarly over-punctuated phrases). Let’s say we’re researching Social Media Marketing.

Social Media 209

Social Media SEO PPC Information 209

Groove

JANUARY 21, 2022

Although Google does not require merchants to have a mobile version of each page, it’s highly recommended if your goal is to improve organic visibility. Lastly, this also affects the algorithm that social media platforms use to put content in front of its users. Now you're probably wondering how webpage speed plays into this.

SEO 359

SEO Mobile Improvements Social Media 359

Kissmetrics

DECEMBER 12, 2017

If you’re promoting visual media through social platforms or blog posts, Reach dictates how well it will perform. Bear in mind that not all views are created equally: a visitor to a landing page for a lead magnet will be more valuable than blog post readership. Social Comments & Conversation Rate. The result?

Improvements 491

Improvements Marketing Social Media Blog 491

ChannelAdvisor

JULY 19, 2017

According to eMarketer , 2017 is projected to see strong overall year-over-year growth with an anticipated 4.0% Speed — According to a 2017 back-to-school survey by Deloitte , mobile represented 49% of back-to-school e-commerce traffic last year. Download our 2017 Essential E-Commerce Calendar (July – December).

eCommerce 74

eCommerce Shipping Costs Marketing Social Media 74

Klaviyo

OCTOBER 25, 2017

With significant year over year growth, 2017 is heating up to be even bigger. Take what they purchased and send them a campaign that recommends a similar product. You could also segment based on their average holiday order value and recommend products within this price range. CAGR (compound annual growth rate).

Marketing 95

Marketing Social Media eCommerce Mobile 95

Ecommerce Platforms

JUNE 22, 2023

Shopify comes with social media and SEO tools built-in for marketing, a comprehensive app store, and its integrated payment processing tools. It launched in Canada in 2017, with a focus on making store setup simple for business leaders. The AI recommendations even give you tips to improve your profit margins.

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

ChannelAdvisor

NOVEMBER 9, 2017

This blog post is part of our 2017 Holiday Planning series. Be sure to check back often or, better yet, subscribe to the blog to stay updated with this year’s latest holiday trends, tips, best practices, reports and more! The average consumer is expected to spend an average of $1,226 during the 2017 holiday shopping season.

eCommerce 65

eCommerce Shipping Costs Gifts Social Media 65

RTP blog

SEPTEMBER 25, 2017

Not long ago, Gap unveiled its virtual dressing room, and at Bronto Summit 2017, Uri Minkoff talked about all the ways he and the team at Rebecca Minkoff are using technology to transform the in-store experience. The in-store rep doesn’t have to rely on intuition alone to provide relevant recommendations.

Technology 300

Technology eCommerce Platforms eCommerce Recommendation 300

BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. Let me give you an example: 2017 has been the year of Facebook Advertising. As a result, many experts are recommending alternate approaches to success for 2018. Mobile Optimization.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Ecommerce Platforms

MARCH 22, 2017

Shopify Lite lets folks sell on social media while also getting simple Buy buttons on their websites. So if you're running a blog or business website, WooCommerce instantly turns that website into a fully functional online store. Connecting to Social Marketplaces. The internet is your support team.

Volusion 147

Volusion WooCommerce BigCommerce Magento 147

Omnisend

DECEMBER 3, 2021

Ad spending on Facebook has increased dramatically in recent years, from just $324 billion in 2017 to an incredible $2.26 Marketers typically spend most of their time on desktop Facebook campaigns, but it’s important to remember that almost every social media user accesses their account or accounts on a mobile device.

Shipping Costs 148

Shipping Costs Social Media Mobile Events 148

Omnisend

DECEMBER 14, 2023

These can be your website, social media, affiliate sites, and online marketplaces, or physical sales channels, such as retail stores and marketplaces like farmers’ markets, trade events, and craft fairs. In fact, according to Statista , 77% of consumers use social media to discover new brands or products.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Kissmetrics

MAY 9, 2018

At the beginning of 2017, the National Retail Federation speculated that online retail would grow 3x faster than the rest of the retail industry, with mobile e-commerce sales soaring. In 2017, Enso’s World Value Index analyzed 150 brands according to how Americans identify their purpose and how well their purpose aligned with customer values.

eCommerce 234

eCommerce Shipping Costs Social Media SEO 234

Smile.io

OCTOBER 18, 2023

Blog Jonathan Roque Once customers have discovered the convenience of subscriptions, their potential customer lifetime value skyrockets. It’s estimated that “92% of consumers around the world say they trust recommendations from friends and family, above all other forms of advertising.”

Subscription 53

Subscription Social Media Merchant Services Reference 53

Kissmetrics

MAY 21, 2018

You can also find a link to their website and their social media profiles within their cover image. Start conversations on social. If you do it correctly, social can rival Google as a traffic source. According to Sprout Social, 48% of Millennials and 48% of Gen X-ers followed a brand on social media in Q1 of 2017.

SEO 225

SEO Social Media Blog Channel 225

RTP blog

FEBRUARY 13, 2019

Industry experts are recommending that retailers and brands adopt a mobile-first (or even a mobile-only) strategy across the board, with Doug Straton of Hershey even using the term “thumb-stopping” to describe the kind of bright, eye-catching product packaging images that will “pop” on mobile devices.

Mobile 150

Mobile eCommerce Retail Shopping Carts 150

RTP blog

APRIL 18, 2018

Although retailers are becoming savvier about using social media, they may be wary about Facebook after the revelation that Cambridge Analytica may have collected personal information from as many as 87 million Facebook users without permission. billion monthly active users as of Q4 2017. Those last five words are the key.

Social Media 150

Social Media Retail eCommerce Channel 150

Kissmetrics

APRIL 19, 2018

So it’s pretty clear that if 2% reach is too much, we’re nearing the end of an era in terms of Organic Reach being the best viable option for spreading your brand on social media. As you can note, over the course of 2016 and into 2017 they say a fairly significant drop in how many times they posted.

Social Media 227

Social Media Automotive Games Improvements 227

SellBrite

JANUARY 4, 2019

It’s also known as informational social influence.” Businesses can use social proof within their marketing efforts to improve their sales. Including reviews, referrals and other customer recommendations can drastically increase a company’s sales. Under blog posts. Social media pages.

Customer 131

Customer Social Media Recommendation Reference 131

Optimizely

AUGUST 28, 2020

In 2017, about 1.67 We also recommend implementing a text-to-subscribe promotion that will allow your customers to subscribe to SMS communications from your brand by texting you a keyword. So be sure to rely on your other channels, like your website, emails, and social media pages to announce your text-to-subscribe promotion.

Social Media 195

Social Media Subscription Channel Shipping Costs 195

RTP blog

MAY 19, 2017

Major chains — including JCPenney , Macy’s , Sears , Kmart , CVS — plan to shut more than 1,000 retail stores in 2017. As a result, mobile devices are becoming a primary interaction, recommendation and knowledge interface for shoppers inside the store. Millennials are also active users of social media and messaging apps.

Mobile 150

Mobile Consumer Payment Services Retail 150

Kissmetrics

APRIL 11, 2018

While this number may sound astounding, we all know how great social can be for connecting and engaging with friends, family, and brands we love. But what’s one thing we’re not looking for on social media? Promoting on social is like walking a tightrope. — FTC (@FTC) September 20, 2017. A sales pitch.

eCommerce 225

eCommerce Social Media Customer Improvements 225

Kissmetrics

MAY 31, 2018

With the influx of social media in 2004, influencer marketing exploded and became a lot more prevalent. First, the FTC introduced regulations to “improve disclosures” in 2017. At the event, they distributed 26,000 CLIF bars, and one in 20 social posts with the tag #Pitchforkfest also featured the CLIF bar activation.

Social Media 213

Social Media Marketing Merchant Services Events 213

Wiser

AUGUST 17, 2018

For example, if you’re targeting rock climbers, post on-site advertisements on rock climbing blogs and forums. trillion in 2017, nearly 59 percent of digital sales worldwide. Advertise on mobile channels by leveraging social media and email marketing to reach out to shoppers on the go. Leverage Social Media.

Improvements 112

Improvements Social Media Shipping Costs Mobile 112

eCommerce Training Academy

MAY 20, 2017

In case you want to attend upcoming eCommerce events, make sure to check out my list of eCommerce Conferences in 2017. With mobile devices interrupting the shopping funnel, retailers should focus on trying to understand how customers are being impacted by their digital efforts be it email, social media, videos, podcasts or paid media.

Events 48

Events Books Social Media Accessories 48

Kissmetrics

JUNE 19, 2018

Google generated $50 billion in 2012 and $109 billion in 2017. To do well these days you’ll have to incorporate social media marketing and content marketing. And when I mean SEO, I’m encompassing social media marketing, content marketing ( including podcasts and videos ), and crazy experiments.

Marketing 268

Marketing SEO Channel Social Media 268

Kissmetrics

MAY 31, 2018

With the influx of social media in 2004, influencer marketing exploded and became a lot more prevalent. First, the FTC introduced regulations to “improve disclosures” in 2017. At the event, they distributed 26,000 CLIF bars, and one in 20 social posts with the tag #Pitchforkfest also featured the CLIF bar activation.

Social Media 201

Social Media Marketing Merchant Services Events 201

RTP blog

AUGUST 3, 2018

Pervasive social media platform WeChat has attracted an astounding 1 billion daily active users. That’s because it integrates product search, influencers, social commerce and mobile pay, plus WeChat is growing its e-Commerce ambitions with the booming Mini Program. and other Western countries can look to China’s booming market.

eCommerce 150

eCommerce Merchant Services Social Media eCommerce Platforms 150

BigCommerce

DECEMBER 8, 2017

Site traffic grew over 100%, from 62,000 unique website visits in 2016 to 128,000 in 2017. Beer Cartel’s mailing list grew over 130%, from 13,000 subscribers in 2016 to 30,000 in 2017. Three of the The Next Web’s top five posts from the past half year are about social media. Being mentioned in the press.

eCommerce 340

eCommerce Social Media Reference Article 340

Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. Neil Patel’s foray into digital marketing began with his blog. As Neil learned tips, tricks, and best practices, he decided to share what he learned on a blog to help other businesses find similar success.

Marketing 275

Marketing SEO eCommerce Social Media 275

Kissmetrics

NOVEMBER 13, 2018

I even wrote a blog post about how I was shifting my content marketing budgets over to podcasting and videos. If you haven’t already seen my YouTube videos, you can check them out here (they are the same videos I also put on my blog). But is it really? But, as you know, opinions don’t really matter in marketing.

B2C 260

B2C B2B Social Media Channel 260

Smile.io

APRIL 25, 2023

recommends aiming for 10% of customers in your top VIP tier to create exclusivity. The social status associated with joining this elite group leads to the most effective form of motivation. Just look at how many people are bragging about their VIB Rouge status on social media outlets like Twitter.

Recommendation 60

Recommendation Social Media Events Customer Retention 60

ESW

APRIL 15, 2019

Promote the sale ahead of time on major channels (social media, email campaigns and website) to give people time to research products. Social Shopping for New Levels of Reach. Social shopping is where eCommerce meets social media in a practical way for consumers. Keep the sale simple.

eCommerce 113

eCommerce Social Media Payment Services Gifts 113

Kissmetrics

APRIL 6, 2021

In 2017, they generated $73.8 For example, look at how HubSpot demonstrates social proof on their homepage to convert visitors: In this case, instead of certifications, HubSpot advertises their social proof in numbers. For example, when you see that their blogs have over 4.5 I use social proof all the time on my site.

PPC 298

PPC Recommendation Social Media Mobile 298