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Balancing Customer Loyalty in an Age of Growing Business Costs

Retail TouchPoints

Those forces from the days of the pandemic look to continue well into 2024 as stubborn inflation and higher interest rates continue to burden brands and retailers, which are faced with the unenviable task of balancing increasing costs with what consumers can bear. in February 2024 , an increase from 3.1% in January.

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 263
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Consumer Spending 2024: What It Means For Your Brand

Forrester eCommerce

This year, in 2024, the economy […] The recession-to-be did not materialize, and the economic outlook wasn’t half as bad as consumers would have you believe. Yet notes from the post-pandemic blues keep wafting in the air no matter the macroeconomic drumbeat.

Consumer 246
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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned.

Retail 278
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

In this session you’ll learn: The integral relationship between payment experience and customer satisfaction Proven methods for optimizing the checkout journey Leveraging payments data for personalized marketing and enhanced customer loyalty Gain invaluable insights into consumer behavior across online and offline channels through data 📅 June (..)

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How to Boost Customer Loyalty After the Holiday Season

SheerID

Start the new year right with these expert marketing tactics for boosting customer loyalty after the holidays.

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Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

Bobby Stephens, Principal at Deloitte Consulting and a leader in Deloitte Digital’s Retail & Consumer Products practice, shared insights to help guide retailers’ priorities in 2024 and beyond. Stephens has seen brands and retailers test these different rewards and benefits but not fully market them as part of a loyalty program.

Consumer 309