Wiser

JULY 25, 2023

Starting and running a small business is one of the most rewarding experiences that anyone can have. While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored.

Small Business Retail 147

Small Business Retail Social Media PPC Events 147

Kissmetrics

FEBRUARY 9, 2021

By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different. With the start of the internet and social media, marketing to customers became a whole new undertaking. 6 Ways to Use Guerrilla Marketing in Ad Campaigns.

Marketing 276

Marketing Social Media Travel Events 276

Kissmetrics

JUNE 21, 2021

Provide the Best Experience Possible. Today, the customer experience is one of the most crucial parts of the sales process, especially when it comes to word-of-mouth recommendations and social sharing. Even worse, they go on social media and detail their poor experience for an even wider audience to see.

Social Media 285

Social Media Reference Recommendation Books 285

Kissmetrics

FEBRUARY 17, 2021

For it to be effective, your direct response marketing campaign must cleverly package your value proposition , pitch, and call-to-action (CTA) in one place. This strategy can also include: landing pages social media ads email paid ads TV/radio commercials. You can also easily measure the success of the campaign.

Marketing 301

Marketing Social Media Gifts Reference 301

Kissmetrics

JANUARY 13, 2021

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. Usage of social media has steadily increased across the board, according to another Pew Research study. But, Twitter isn’t a ghost town.

Social Media 290

Social Media Blog Recommendation Article 290

Ecommerce Platforms

NOVEMBER 17, 2022

20 Best Ways to Grow Your Online Business. From building a stronger brand to finding VIP social influencers, there’s a wide range of proven methods for expanding upon your current business and using tactics you haven’t yet explored. Subaru began running a digital marketing campaign that catered to outdoorsy people.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Kissmetrics

FEBRUARY 17, 2021

Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Let’s look at ten of the best sales promotions for your paid campaigns. 10 Sales Promotion Ideas for Paid Marketing Campaigns. Feature Flash Sales.

PPC 280

PPC Shipping Costs Social Media eCommerce 280

Smile.io

DECEMBER 13, 2022

Social media has become ingrained into our lives becoming part of our daily routine of checking our phones, posting, and consuming content. It’s become so normal, those rare friends who don’t have a social media profile are viewed as an anomaly. It’s estimated that there are 4.74 That is 59.3

Social Media 74

Social Media Blog Improvements Channel 74

Smile.io

MARCH 22, 2024

Your entire brand experience should work together to deliver the best customer experience possible. This includes your product line-up, promotional campaigns, and loyalty program.   💡 Key Takeaways:  When your rewards program is not meeting your needs, consider migrating to another loyalty app.

Customer Loyalty 83

Customer Loyalty Merchant Services Shopify Shipping Costs 83

Kissmetrics

DECEMBER 16, 2021

At the time of writing this, InternetLiveStats shows that over 5 billion people are using the Internet. Mobile is a big part of that and so are social media and video. Besides social media platforms, group discussions are held on websites like Reddit and Tumblr. Check out Best Buy’s eBay storefront.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

JUNE 29, 2021

Once you determine that, it becomes much easier to scale up your marketing because you know you can pump more dollars into your campaigns and get XYZ in terms of customers out the other end. Now let’s talk about some of the actionable steps you can take to develop the best customer acquisition strategies. Social Media.

Customer 276

Customer Social Media Customer Retention eCommerce 276

Groove

JULY 16, 2020

In addition to the strategies we shared to help prepare for last year's holiday, we're sharing 5 more Black Friday promotion tips to help drive eCommerce sales this year: Offer more than one discount code. Create an email marketing campaign. Think through your campaigns and consider how you want to use these discount codes.

eCommerce 259

eCommerce Social Media Recommendation Games 259

Kissmetrics

JANUARY 20, 2021

Social media referrals have stagnated around 5 percent of all traffic for years. The average Facebook post will reach just over 5 percent of your followers. The encouraging news is social media reach is still massive. billion active social media users. Not any more. There are more than 3.5

Social Media 363

Social Media Blog Marketing Other 363

Kissmetrics

FEBRUARY 2, 2021

Conventional wisdom says that we should shell out piles of money for paid media or sponsoring influencer posts to grab people’s attention. However, is this sort of “pay-to-play” strategy really the best way to go? This is social proof at its best. That means having a defined strategy and measuring performance.

Social Media 320

Social Media B2B Games Marketing 320

Kissmetrics

JUNE 14, 2018

71% of Internet users in the United States actively use social media networks. That means (almost) three out of four people can potentially be reached, interacted with, and persuaded through social media. Online retailers are also using social media to drive revenue. For them, Pinterest was a golden goose.

Social Media 220

Social Media Definition B2C Food and Beverages 220

Wiser

JULY 25, 2023

Starting and running a business is one of the most rewarding experiences that anyone can have. While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. Why Are Promotions Important For Businesses?

Small Business Retail 78

Small Business Retail Social Media PPC Events 78

RETAIL MANAGEMENT SOFTWARE

DECEMBER 4, 2023

Strategic Discounts and Promotions: Shoppers are on the lookout for the best deals during the holidays, and retailers know this. Engaging Social Media Campaigns: Social media has become a powerful tool for retailers to connect with consumers.

Shipping Costs 83

Shipping Costs Social Media Retail Multi-channel 83

GetElastic

NOVEMBER 8, 2019

Still, those brands that can develop and maintain the best customer relationships are going to end up on top and ensure long-term success. Reward loyalty. Rewarding customer loyalty isn’t a new concept, but many online shops fail to track and reward those people in their community. Improve social media presence.

Social Media 158

Social Media Customer eCommerce Customer Loyalty 158

lateshipment

MAY 5, 2021

The best practice for this is to keep the hierarchical structure under three levels. Run Social Media Ad Campaigns. Starting a social media ad campaign allows you to display advertisements for your eCommerce store on various social media platforms. billion social media users globally.

eCommerce 130

eCommerce Social Media Shipping Costs Reference 130

Inflow Insights

JANUARY 24, 2022

With Americans spending an average of four hours a day on social media, it’s increasingly becoming the place customers go to learn about new products and make decisions about what (and whether) to buy. This makes social media critical to the survival of your eCommerce brand. Learn from your organic social media.

Social Media 119

Social Media Customer Loyalty Customer Customer Retention 119

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. From a branded explainer page, clever VIP tier names, and on-theme language such as “Rewards Designed For You”, customers know the loyalty program is closely aligned with the brand values.

Customer Loyalty 77

Customer Loyalty Beauty and Health Food and Beverages Customer 77

Kissmetrics

SEPTEMBER 20, 2020

Which company is best for your business? We’ll take a look at a few of the best Local SEO companies in the industry today. 6 of the Best Local SEO companies. NP Digital – Best for Conversion-Driven Local SEO. We give our clients a carefully planned local search campaign that provides A to Z coverage.

SEO 273

SEO Social Media Mobile Marketing 273

Smile.io

JANUARY 23, 2023

Monday aims to change the narrative around drinking alcohol to become the drink people can have in social settings, with zero pressure. The Drink Monday loyalty program rewards customers by offering points for social media interactions and dollars spent. Yes, even on Mondays.

Food and Beverages 85

Food and Beverages Social Media Customer Loyalty Reference 85

Groove

JULY 23, 2020

Leverage Klaviyo's email automation to improve your abandoned cart email strategy , re-engage users with win-back campaigns and more. Save time and money with Klaviyo's automated email flows, and easily A/B test what time of day, type of content and more performs the best. for loyalty and rewards programs. SearchSpring.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Bryan Eisenberg

APRIL 4, 2016

Social Media has become a key component to the success of many businesses. Knowing how to collect and use the data generated can be difficult if you don’t have the best tools. Knowing how to collect and use the data generated can be difficult if you don’t have the best tools. Even right at your fingertips.

Social Media 200

Social Media White Paper Channel Conversion Optimization 200

Smile.io

FEBRUARY 23, 2024

  For customers to actively engage with an online loyalty program, a few things have to be true: The rewards are motivating.    Ensuring your rewards are motivating involves understanding your customers’ values, choosing an appropriate rewards program type , and offering rewards that align with both of those.

eCommerce 78

eCommerce Shopify Merchant Services SEO 78

Algopix

AUGUST 13, 2020

Buyers might be loyal to a particular retailer, like Amazon or Walmart, for example, while others might shop around from one marketplace to another looking for the best deal. Whatever the case may be, it’s in your best interest to list across multiple channels: You’ll ultimately reach more eyeballs and increase your chances of making sales.

eCommerce 137

eCommerce Social Media SEO Fashion 137

Smile.io

FEBRUARY 12, 2024

Unless you’re a 5-year-old at a playground, friendships usually form over time. Not a spectacularly designed website, a viral social post, or clever advertising.  Loyalty & Reward Program Insights from Smile.io   Leverage social media and ad campaigns.   Trust equals sales.

eCommerce 79

eCommerce Marketing Customer Loyalty Multi-channel 79

Omnisend

JANUARY 9, 2023

Email has been the primary source for brands to boost brand-user relationships, even before social media hogged the limelight. Today, brands utilize email campaigns or email marketing automation to connect with their customers. Strategies to collect UGC through email campaigns. Reading Time: 6 minutes.

X-cart 88

X-cart Social Media Improvements Clothing 88

ecomdash

APRIL 23, 2019

What’s best for your online store is retaining your current customers and putting a system in place that turns new customers into old ones. The best way to achieve both, it seems, is using loyalty programs — special deals stores give to repeat customers to improve their loyalty. What better way to do that than by using social media?

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

Kissmetrics

FEBRUARY 26, 2021

If you’ve been looking for ways to get the most out of your Google ad campaigns, this article is just for you. One of the platform’s best aspects is that it allows you to stick within your ad budget by setting your ads to stay within a certain daily, weekly, or monthly cap. Keyword research is an essential element of your campaign.

Merchant Services 288

Merchant Services Mobile Social Media Multi-channel 288

Omnisend

APRIL 11, 2023

Reading Time: 5 minutes Mother’s Day is celebrated on different days in many countries: The earliest Mother’s Day celebration is in Norway, on the second Sunday of February, while the latest falls on December 22 in Indonesia. Loyalty rewards : Offer loyalty rewards to customers who make a Mother’s Day purchase.

Gifts 78

Gifts Shipping Costs Jewelry Shipping 78

Ecommerce Platforms

DECEMBER 7, 2021

Are you dreaming of becoming a social media influencer and unsure of where to begin? Or maybe you're already a social media superstar looking for new and innovative ways to increase your influence? Since the dawn of the internet and social networks, people have capitalized on online advertising and eCommerce.

Marketing 104

Marketing Social Media Payment Services Payments 104

Smile.io

JANUARY 4, 2024

Onsite marketing is an ecommerce marketing strategy that involves engaging and converting website visitors through targeted campaigns tailored to their behavior and data. 5 Ecommerce Personalization Tactics to Start Today Today’s shopper wants a personalized experience. Loyalty & Reward Program Insights from Smile.io

X-cart 67

X-cart eCommerce Marketing Live Chat 67

Omnisend

JANUARY 10, 2024

Use Omnisend’s powerful email and SMS marketing to drive your campaign for free. So, let’s take a look at the different stages of the customer lifecycle for your email campaigns. Its prominent CTA, positioned right below the text, takes readers directly to follow Winnie Lou on social media. Let’s get started.

Marketing 88

Marketing Customer Retention Social Media Customer Loyalty 88

FastSpring

OCTOBER 13, 2020

While we’re not going to get into Customer Lifetime Value stats and the benefits of customer retention in this post, just know it’s in your best interest to get repeat customers. Stay Connected with Customers Via Email Campaigns. Use Social Media to Foster a Community with Your Customers.

Customer Retention 148

Customer Retention Customer Payment Services Subscription 148

Kissmetrics

JANUARY 27, 2021

Launched in 2003, LinkedIn has become the most popular social network for professionals. With over 700 million users globally, it is now one of the biggest social media platforms. 5 Reasons to Create a LinkedIn Newsletter. Like most social media algorithms , LinkedIn rewards content that people interact with the most.

Social Media 285

Social Media Article B2B Marketing 285