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Nike Tops UK’s 2023 E-commerce Brand Rankings, with Ikea and Samsung Following Closely in Annual Sector Analysis

365 Retail

The report, conducted by Salience Search Marketing , analysed 11 crucial performance indicators, including year-on-year visibility, search volume trends, and brand awareness, for e-commerce brands to reveal the names dominating the industry. John Lewis & Partners follows a similar fate, as it records a 42% drop.

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Unlocking Success in Search: The Importance of Holistic Search Intelligence

Retail TouchPoints

Google’s ever-changing SERP (search engine results page) landscape and intense competition pose a significant challenge for brands, retailers and advertisers striving to maximize their return on ad spend (ROAS). Optimizing share of voice (SOV) requires a holistic approach that considers market trends, competitive analysis and SERP features.

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PPC Management Software for eCommerce Websites: Is It Worth It?

Inflow Insights

In short, these tools allow businesses to more easily monitor their paid search marketing campaigns and optimize their ad spend. Third-party, PPC management software provides integrations with the most widely used paid search advertising channels, including: Search engines (Google Ads, Bing Ads, Yahoo Ads).

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Google’s Free Listings: A Year in Review

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. Industry Analysis.

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2020 Paid Search Trends & Insights

ROI Revolution

While Amazon remains an enigma to many business executives, spending too much time trying to figure it out and overlooking your other advertising channels could quash your brand’s efforts to boost profitability and remain competitive. paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2

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2021 Holiday Shopping Ecommerce Stats & Trends [June 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. June 29 update.

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2021 Holiday Shopping Ecommerce Stats & Trends [July 2021]

ROI Revolution

As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. In this report , uncover full-funnel strategies, an in-depth analysis of programmatic ad types, & more to unravel the mysteries behind programmatic. Approaching now: 2021 holiday shopping season.