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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

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How To Improve A Dispensary Customer Experience

Korona

A driving factor for many shoppers’ choice is the customer experience offered by each cannabis retailer. Improving a dispensary customer experience is an ongoing process that should be continuously polished and adjusted. Below is a detailed guide on how to improve dispensary customer experiences. Table of Contents.

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How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

That’s worrying in an increasingly competitive environment where customer engagement and user experience are becoming more important than ever. Because it’s not fast or cost-efficient enough to send these images to the cloud for analysis, the processing of those images must happen at the edge.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Customer service: Encourage all customers to resolve any complaints with customer service. Plus, service reps can turn a moment of high friction into a positive customer experience. Behavior analysis, biometrics and AI-powered purchase analysis can all be helpful.

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How FTD Uses UX Analysis to Weed Out Friction Points in the Shopper Journey

Retail TouchPoints

When FTD was founded in 1910, it represented the absolute cutting edge in technology (the “T” in the name stood for the “telegraph” connecting a network of 13 florists). But a lot can happen in 111 years; in fact, as we’ve seen during the pandemic, a lot can happen in 111 days. Matt Powell.

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To Cloud Out or to Edge In? That is the Question.

Retail TouchPoints

Never has the role of a retail store infrastructure in delivering the customer experiences of tomorrow been so important. Latency or costs imposed by high bandwidth demands cause friction, impacting both customer experience and the bottom line. Take cloud point-of-sale (POS), for example.

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The PR Perils of Inaccurate Sales Tax

Retail TouchPoints

Even better, retailers would be well served, even in the absence of customer complaints, to review their taxability rules periodically to make sure that errors have not crept into their processes. As VP, Regulatory Analysis and Design at Sovos , Charles Maniace lives and breathes tax. For him, job No.