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Customer Behavior Analysis – Improve Acquisition & Retention with Behavioral Data 

Omniconvert

Discover why Customer Behavior Analytics leads to smarter customer acquisition, better customer experience, and improved customer retention. The post Customer Behavior AnalysisImprove Acquisition & Retention with Behavioral Data appeared first on Omniconvert Ecommerce Growth Blog.

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How to Use Data-Driven Customer Retention to Grow Revenue

Omnisend

However, every ecommerce merchant reaches a tipping point where it makes more sense to focus on retention. Of course, creating a customer retention strategy is easier said than done—unless you have data to back it up. In this piece, we’ll cover what it means to create a data-driven customer retention strategy.

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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

The benefits of trade promotions include increased visibility in retail stores and outlets, improved relationships with partners, and the possibility of gaining better shelf space. The benefits of consumer promotions include increased short-term sales, improved customer loyalty, and enriched data about consumer behavior.

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How to Use a Lapsed-Purchase Campaign to Increase Customer Retention

Omnisend

Determining When a Customer Becomes a Lapsed-Purchaser. You could run a complete RFM analysis, but that takes time and some know-how. You can put purchase dates for each customer into an excel spreadsheet, and find the average purchase time for all of your customers. What’s considered lapsed for you? Get My Demo.

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Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment

Retail TouchPoints

Get all the survey results and analysis in the 2023 Omnichannel and Fulfillment Benchmark Report, Retailers’ Toolkits Now Include Media Networks and Marketplaces Additionally, the percentage of retailers using third-party services such as Instacart , DoorDash and Uber Eats climbed from 45% in 2022 to 53% in 2023.

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7 Tips To Improve Retail Store Performance

Korona

But how do you improve store performance? This guide will walk you through some tips about improving retail performance and key metrics you should track to get the most out of your business. Table of contents How to improve retail store performance How to measure your store performance Some Tips To Improve Your Retail Performance 1.

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How to Use an RFM Analysis to Take Segmentation to the Next Level

Omnisend

Enter the RFM analysis—the best, data-driven way to target your customers with the message they need to see the most. You can even segment your customers when they do something consequential, like abandon a cart. An RFM analysis might not be the simplest way to segment your customers, but it doesn’t have to be too complicated.