Remove Analysis Remove Mobile Remove PPC Remove SEO
article thumbnail

10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Review how much your campaigns spent and how they performed — and remember that eCommerce ( especially mobile eCommerce ) will continue to grow into a larger share of the holiday shopping market. Create a plan for out-of-stock products.

PPC 166
article thumbnail

Conversion Rate Optimization Agency: eCommerce Services

Groove

eCommerce SEO. eCommerce PPC. Building and designing an optimized, mobile-friendly website is key for a positive user experience. eCommerce SEO. Improving organic search rankings with an optimized eCommerce SEO strategy is essential for attracting new potential customers to your site. eCommerce PPC.

eCommerce 329
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

That said, tracking too many metrics can make a thorough analysis difficult. Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase.

PPC 162
article thumbnail

How to Grow a Successful CRO Program

Kissmetrics

This is done through A/B testing , data analysis, customer journey mapping , consumer research, and more. From there, tactics such as analytics, PPC tracking , heat mapping, and user recordings help read on-site behaviors. Any business looking to improve its online conversions or SEO can benefit from a CRO program.

eCommerce 280
article thumbnail

SEO Pillars, Trends, & Best Practices to Optimize Your Organic Ranking

ROI Revolution

Search engine optimization (SEO) is the process of optimizing your website to appear higher on search rankings and consequently boost organic traffic. There are lots of different types of SEO, trends to follow, and tips to remember – it can easily get overwhelming. Why Is SEO Important? 3 Pillars of SEO.

SEO 68
article thumbnail

Using an Innovation Litmus Test to Find a Great eCommerce Digital Marketing Agency

Inflow Insights

That’s where I got my feet wet with launching PPC ad campaigns, developing SEO strategies, optimizing our websites to increase conversions, and other digital marketing tactics. Example of Innovation in Pay-Per-Click Advertising: Using a Brand’s Audience to Create Strategic Facebook PPC and Google Shopping Campaigns.

PPC 109
article thumbnail

How to Pull More PPC Ad Data

Kissmetrics

We’re losing PPC ad data. This lack of visibility makes it harder to know what’s working and what’s not in PPC. This lack of visibility makes it harder to know what’s working and what’s not in PPC. The problem is that data is crucial to understanding how effective your PPC and SEO campaigns are.

PPC 348