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How I Turned My Father’s 90s B2B Business into California’s Fastest Growing Online Succulent Seller

BigCommerce

My father still had his full-time B2B family business. How did I go from an interesting, family side hustle to bring my father’s B2B business (which we still operate) to a consumer audience via the web? I needed to buffer us, and secure us from Amazon’s overarching reach. And to get that security, I needed a community.

B2B 371
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Why Enterprise Ecommerce is Moving to SaaS: 16 Examples from Toyota to Camelbak

BigCommerce

These shopping experiences vary from creating unique direct to consumer shopping channels on social media to custom purchasing portals that serve a B2B customer segment. Legacy B2B and wholesale brands are needing to launch additional B2C channels to harness consumer fanfare around their product. Streamlined B2B Ecommerce.

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Long B2C Sales Cycle? Use Content to Power Marketing

Optimizely

Your buyers don’t just click on an Instagram ad and make an impulse purchase — it takes a lot more work and is more similar to B2B sales. A newsletter. Home security alarm company Scout Alarm provides content to customers who know they need an alarm, but aren’t quite sure what specific features they want or need.

B2C 354
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You Can’t Afford to Ignore The Benefits of SaaS: It’s Brand Bankruptcy or Digital Transformation

BigCommerce

Although they were designed with flexibility in mind, many necessary functions like integrating other systems or securing development talent at any kind of reasonable cost were massive money and time debt centers. Sign up for our weekly newsletter. Not have to worry about security since SaaS ecommerce companies handle PCI compliance.

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Investment in BigCommerce, Our Customers and Our Partners

BigCommerce

Industry-leading site performance, security, and bug fixing were part of the package. By the way, we’re also a leading platform for B2B sites, ranking #2 SaaS on the Internet Retailer B2B 300 list. Sign up for our weekly newsletter. All this was sold for as little as $30/month – no engineering required.

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How to Properly Leverage Lead Scoring to Make More Money

Kissmetrics

Forty-seven percent of B2B marketers found lead scoring to be effective , with 54 percent pointing to predictive lead scoring effectiveness. It also helps prospects feel more secure about their purchase and develops the business’ reputation as a customer support specialist. Why do lead scores matter? Engagement.

B2B 257
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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

But shifting to direct-to-consumer from a b2b wholesale model isn’t easy. Sign up for our weekly newsletter. Ecommerce platforms in this model serve up PCI compliance, security, fraud management and inventory management that can also connect to larger, key infrastructure points such as ERPs, PIMs, OMS and POS. Monolithic.