Forrester eCommerce

MAY 10, 2023

The relentless focus on new technologies such as generative AI and ChatGPT in the news media, at conferences, and in vendor pitches obscures the bigger picture: Technology plays a supporting, not leading, role in enabling certain consumer experiences or marketing execution.

Technology 322

Technology Consumer Marketing B2C 322

Forrester eCommerce

NOVEMBER 30, 2023

With UN Climate Change Conference COP28 starting today in Dubai, increased media and activist attention on the implications of climate change is shaping consumers’ perceptions of and attitudes toward environmental sustainability.

Consumer 235

Consumer Marketing Customer Experience B2C 235

Forrester eCommerce

APRIL 20, 2022

Alongside the COP26 Conference, many businesses communicated their green pledge and how much they are acting to protect the environment. Expect more of this to happen this week, with Earth Day falling on Friday, April 22 — and get ready to see many brands accused of greenwashing. Greenwashing — when a business is perceived to […].

B2C 370

B2C Customer Marketing 370

Optimizely

MAY 15, 2018

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Attendees will also learn how getting this messaging right can attract new customers and recapture the attention of existing customers. Tuesday: June 05.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Optimizely

MARCH 13, 2018

But before you join 7,500 other attendees at the world’s largest conference for retail and ecommerce innovation, you have a few things you should plan first. We want to make your life easy as B2C marketer and so we combed through every session for the absolute best. Delighting Customers Through Personal Interactions.

B2C 150

B2C Omnichannel Shipping Costs eCommerce 150

Retail TouchPoints

JUNE 7, 2023

Sensory design is now recognized as a powerful sales tool — the senses play a critical role in human perceptions and can create positive experiences that delight and engage customers. Key takeaways: SETs enable brands to craft exemplary customer experiences online by appealing to consumers’ multisensory perception. virtual reality).

Technology 259

Technology Retail Customer Experience Presentation 259

Retail TouchPoints

MARCH 15, 2022

For example, now customers can take a survey directly from an email. Regardless of industry — and whether they’re B2B or B2C — companies using AMP-powered emails stand out from the crowd (and competition). AMP elevates customer experiences, making emails more powerful, useful and engaging.

Marketing 249

Marketing Document Payment Services Shopping Carts 249

GetElastic

MAY 13, 2019

As I reflect on my time in Chicago with more than 500 B2B ecommerce practitioners, the top three questions on attendees’ minds going into the conference were: Do we really need an ecommerce site if we have been successful thus far without one? Transform B2B commerce using proven B2C principles.

B2B 151

B2B B2C Channel Customer Loyalty 151

Omnisend

DECEMBER 12, 2023

Reading Time: 11 minutes Do you believe that customer engagement relies on the appropriate use of technology? Building personal connections through one-on-one interactions is still an unparalleled opportunity to create memorable customer experiences. The reality is that the human touch should not be underestimated.

Events 88

Events Seminar Marketing Workshop 88

GetElastic

OCTOBER 4, 2018

Key Takeaways: B2B buyers demand remarkable customer experience. It happened in B2C and it is happening in B2B. For manufacturers, it is all about solving channel conflict, flexing their direct to consumer (D2C) muscle and innovating based on direct customer feedback. It’s big, it’s urgent, and its got to get done.

B2B 162

B2B Workshop Electronics B2C 162

RTP blog

NOVEMBER 1, 2019

By Andrew Makarov, MobiDev Augmented reality (AR) technology has been a mainstay in the retail industry for a number of years, generally used to allow customers to virtually try a product before purchasing. Giving customers improved ability to navigate within a store increases loyalty to the brand. Kearney survey. There were 1.05

Retail 150

Retail B2C Technology Presentation 150

Optimizely

AUGUST 9, 2018

Whether you couldn’t attend the conference yourself, or you couldn’t see every session you wanted while you were there, we’ve got you covered. The Customer Is the Center of Everything. “We For many B2C brands, the customer is the center of the world. Unfortunately, omnichannel remains a struggle for many B2C brands.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

ROI Revolution

MARCH 12, 2020

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Google transitioned its Cloud Next 2020 conference to be held online, and Adobe did the same with their annual Adobe Summit conference. And the stock market has become increasingly volatile.

eCommerce 204

eCommerce Shipping Costs Events Social Media 204

RTP blog

MAY 31, 2017

In today’s fast-moving, digitally motivated society, retailers really do need to speed up the decision-making process when it comes to innovative technologies that will improve the customer experience and exceed customer expectations. It’s okay to test and learn in order to stay in the game.

Retail 150

Retail Technology eCommerce Games 150

GetElastic

MAY 16, 2019

And just when you think you are done…you have to roll up your sleeves and get going all over again as business needs change and customer expectations evolve. How do your customer service reps help a customer when they get stuck in the middle of placing an online order? What tools and skills does your marketing team need?

B2B 119

B2B Merchant Services Multi-channel B2C 119

ROI Revolution

JUNE 17, 2019

IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. See how Susan Tynan grew her online business and expanded a mostly nonexistent market, all by keeping one strategy as her guiding north star: putting the customer first.

eCommerce 100

eCommerce Internet Retail B2B B2C 100

GetElastic

NOVEMBER 6, 2019

She’s currently in the midst of an exciting new ecommerce initiative and recently served as one of the subject matter experts on a headless commerce panel at the 2019 B2B Next Conference & Exhibition. Next year’s digital projects should focus on bringing desired B2C commerce features into the B2B arena.

B2B 74

B2B B2C eCommerce Article 74

365 Retail

SEPTEMBER 24, 2023

Renata Rocha – Head of Customer Acceleration-EMEA, Shopify Representing Shopify, a giant in the e-commerce platform space, Renata’s expertise lies in customer acceleration. Her insights on enhancing customer journeys and driving growth are eagerly anticipated.

eCommerce 67

eCommerce Multi-channel B2B eCommerce Platforms 67

Kibo

JANUARY 15, 2023

For many of us, this is the first conference we’ve attended since the pandemic, and we are thrilled to be seeing our teammates, colleagues, partners, and peers in person. Part of that plan was switching to a modular, composable eCommerce solution to deliver seamless customer experiences.

Shipping Costs 62

Shipping Costs Customer Experience Fulfillment Technology 62

BigCommerce

OCTOBER 26, 2017

Today, consumers around the world can shop your website, price compare on marketplaces, schedule to test your product in-store or over a video conference line, and connect via social media, all within the same day. It’s just a better overall user experience for all of our customers, too.”. And guess what? They love it! Get it now.

Shipping Costs 218

Shipping Costs Merchant Services Electronics Mobile 218

Blue Acorn

APRIL 10, 2019

Imagine, Magento’s annual conference, is the one time a year that brings together the entire network and industry leaders to inspire, educate, and collaborate. This year, with Crane Stationery, Blue Acorn iCi is a 2019 Imagine Excellence Awards finalist for the Best Hybrid B2B/B2C Implementation. Miss Adobe Summit this year?

Magento 65

Magento Events B2B B2C 65

Onilab User Guides

MAY 2, 2019

Yesterday, during the annual F8 Conference by Facebook, the company’s founder Mark Zuckerberg shed some light on the upcoming WhatsApp Business new feature. If you reply to a customer-initiated message within 24 hours since receiving the message, that would be free of charge. an option to set up the quick replies. away message).

eCommerce 40

eCommerce Payment Services eCommerce Platforms PayPal 40

Kibo

APRIL 1, 2022

Our team was excited to engage with Shoptalk US attendees, including many of our customers, in person again as we slowly return to normal post-pandemic. Kibo will also be attending Shoptalk Europe (June 6-8) in London and we are looking forward to connecting with our partners and customers in Europe this summer.

Sporting Goods 62

Sporting Goods Events Recommendation Other 62

ChannelAdvisor

JUNE 14, 2017

Well, Gateway is the e-commerce industry conference that’s geared to help brands and retailers tap into the China opportunity: a $900 billion market that’s expected to reach $158 billion by 2020. Why should you attend? Attendees will walk away with insight into “hot” topics like: High-demand product categories.

eCommerce 56

eCommerce Merchant Services Jewelry B2C 56

ROI Revolution

MARCH 4, 2020

Each episode is packed with insights for retailers and lead gen in B2B and B2C that cover a range of services, including PPC, social media, SEO, CRO, and Amazon advertising. . A comprehensive analysis of improved ad customizations, granular audience targeting, and smart bidding techniques that are redefining advertising in 2020.

Marketing 88

Marketing Department Stores Social Media Search Marketing 88

Omnisend

APRIL 26, 2023

Sell more and build better customer relationships with Omnisend. The business owner examined the market, identified a gap, and created a solution that resonated with their ideal customers. If your product can make the lives of your target customers better, then it will be easy to convince them to pay for it.

Small Business Retail 158

Small Business Retail Payment Services Social Media Payments 158

GetElastic

FEBRUARY 8, 2019

An added benefit of these meetings is that they don’t overlap with the conference agenda sessions. . As a retailer who has been leveraging their understandings of the changing consumer behaviors, Sephora has been at the forefront when it comes to using technology to enhance their customers’ journey. Speaking of agenda sessions….

Technology 140

Technology Presentation Events Consumer 140

GetElastic

OCTOBER 1, 2021

How will Elastic Path help customers maneuver said changes? This will apply throughout B2C B2B2C and B2B as customer expectations are mirrored in business. Elastic Path has, and continues to, enable our customers to deliver these our emerging digital world. How will Elastic Path help customers maneuver said changes?

Books 78

Books Technology Arts Management 78

Kissmetrics

JUNE 5, 2014

Many businesses also use Twitter to provide customer service. LinkedIn is the platform for B2B marketing , not B2C marketing. Don’t neglect LinkedIn, especially if you’re in B2C. Every second, two new people join LinkedIn. Now, with more than 706+ million users , LinkedIn is a force to be reckoned with. They leave out LinkedIn.

Social Media 190

Social Media B2C Channel SEO 190

OrderDynamics

MARCH 13, 2018

Many customers joined the conference, ranging from B2B, ecommerce pureplay firms, and numerous B2C merchants looking for a deeper understanding of what they need to do to deepen their omni-channel retailing experience. Today, the vibe was alive – with the feeling that the future of commerce is in our hands.

B2C 50

B2C Technology B2B Mobile 50

BigCommerce

MARCH 27, 2018

To give that a bit of perspective, global B2C sales topped $2.1 B2C ecommerce accounted for $660 billion in 2017. That’s a 262% difference between B2B and B2C revenue globally, and a 68% difference in the U.S. Wholesale ecommerce is already a lucrative channel for plenty of B2C businesses. Tradeshows and conferences.

B2B 333

B2B B2C eCommerce Multi-channel 333

BigCommerce

MAY 4, 2018

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. It is the industry’s most trafficked annual conference combining high-profile brand executive tracks down to workshops to train junior employees. What Is IRCE? IRCE is a who’s who of ecommerce professionals.

Workshop 419

Workshop Presentation Payment Services Merchant Services 419

Talkoot

SEPTEMBER 26, 2017

Here are a few of the sessions I sat in on and thought were highlights of the conference: Changing Media Landscape & Influencer Marketing. It’s no longer B2B and B2C; it’s now all ecommerce. My experience in working with our customers is that without the latter in place, the former becomes an exercise in futility.

Seminar 60

Seminar Retail Fashion Social Media 60

Optimizely

MARCH 27, 2018

Shoptalk 2018 was huge — the world’s largest conference for B2C, retail, and ecommerce innovation sold out for the third time in a row with more than 8,500 attendees from some of the biggest brands in the world. Customer data creates seamless customer experiences. AI is still not fully autonomous. “AI

B2C 150

B2C Omnichannel Channel Customer Experience 150

ChannelAdvisor

MARCH 9, 2017

That means that China could very well be the largest cross-border B2C market in just under two years. Retailers with innovative omni-channel capabilities and innovative shopper experiences will capture the widest range of customer segments.”. 2017 ChannelAdvisor Customer Award Winners: Digital Marketing Innovator Award: PureFormulas.

eCommerce 40

eCommerce Mobile eCommerce Marketing Channel 40

FastSpring

JANUARY 31, 2023

Finally, we share several customer reviews and case studies for each solution. Eventually, you’ll need additional software to manage complex recurring billing needs, accept more payment methods around the world, or create a customized checkout process. Paddle: B2C SaaS Paddle has been serving SaaS companies for about ten years.

Payment Services 147

Payment Services Merchant Services Payments Subscription 147

Kissmetrics

AUGUST 18, 2021

Giving prospects and customers direct access to expertise is where it’s at. Skilled freelance bloggers are increasingly needed as B2B and B2C companies recognize content is the ultimate tool for attracting leads and nurturing a loyal audience. You don’t need many leads or customers to make money with your first online course.

Blog 359

Blog Books Merchant Services Social Media 359