Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. Sure, classic marketing strategies like asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce Strategies for SEO. PPC Strategies.

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

FastSpring

APRIL 2, 2020

But NotePlan quickly realized that in order to devote the time needed to build the latest version of their software, they needed the right ecommerce partner to maintain their site while they focused on their app. Click here to take an in-depth look at the NotePlan case study to learn more about their partnership with FastSpring!

eCommerce 78

eCommerce Channel eCommerce Marketing Marketing 78

Inflow Insights

MARCH 25, 2020

But what about eCommerce? But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. Pay Per Click Advertising (PPC).

eCommerce Marketing 155

eCommerce Marketing eCommerce PPC SEO 155

eCommerce CEO

APRIL 23, 2020

The popularity of ecommerce and selling on Shopify is skyrocketing. As your niche becomes more competitive, it will be harder and harder … Shopify SEO Case Study: How I Ranked a Shopify Store #1 in 30 Minutes Read More ». If you want more search traffic to your Shopify site, then this post is for you.

Shopify 98

Shopify SEO eCommerce eCommerce Marketing 98

Kissmetrics

JUNE 7, 2018

And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site. I want to show you what’s changed, and then give you some quick hacks that can help you drive more e-commerce sales by focusing on optimizing for Google image searches.

eCommerce 221

eCommerce SEO Social Media Improvements 221

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Kissmetrics

JUNE 7, 2018

And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site. I want to show you what’s changed, and then give you some quick hacks that can help you drive more e-commerce sales by focusing on optimizing for Google image searches.

eCommerce 204

eCommerce SEO Social Media Improvements 204

Groove

MARCH 8, 2024

One of the main factors to consider when growing your brand is choosing an email marketing platform that meets the needs of your business. Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. However, the two tools cater to different types of audiences.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

GetElastic

SEPTEMBER 1, 2021

What is B2B eCommerce? Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. trillion, up from $1.26

B2B 147

B2B eCommerce B2C Payment Services 147

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market.

B2B 148

B2B eCommerce Payment Services SEO 148

Ecommerce Platforms

OCTOBER 24, 2022

The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to reach a value of beyond $7.5 Fortunately, an ecommerce course can provide the guidance you need to transform your idea into a lucrative opportunity.

eCommerce 104

eCommerce Shopify eCommerce Marketing Shipping Costs 104

Inflow Insights

FEBRUARY 6, 2018

Over several months, we ran a series of conversion rate optimization (CRO) tests to improve results for Trailcam Pro —an eCommerce site that sells trail cameras. Note: Want to see if we can create a similar lift in sales for your eCommerce store? If you have an eCommerce site, your customers also have these two objections.

Shipping 110

Shipping eCommerce Payments Payment Services 110

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

ESW

AUGUST 7, 2019

If your eCommerce brand is scaling quickly, or if you’re an established brand making the step into DTC, there will come a point when you’ll have to decide whether to outsource your marketing efforts or commit to building up an in-house department. Consumer eCommerce marketing looks a lot different from traditional product marketing.

eCommerce Marketing 96

eCommerce Marketing eCommerce Marketing Social Media 96

Groove

DECEMBER 5, 2022

Groove Commerce initially partnered with Caragh Nursery to migrate them to HubSpot Service Hub & Marketing Hub. Following this successful project, Caragh Nursery realized the need for an ongoing eCommerce partnership with our agency – a team who understood their challenges and had the experience to overcome them. Background.

Marketing 370

Marketing Accessories Management Customer 370

Shopping Signals

AUGUST 30, 2016

I’m talking specifically about a short term discount or promotion offered by an ecommerce store. In case you didn’t know, that’s a super good ecommerce conversion rate ! It’s inspiring to see an ecommerce case study like this. I’d love to hear your thoughts on this case study.

eCommerce 81

eCommerce Shipping Costs Social Media Shipping 81

Optimizely

AUGUST 15, 2018

What’s coming next in ecommerce? As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. How to start a successful ecommerce brand from the ground up. …and much more.

eCommerce 305

eCommerce Marketing Mobile Shopify 305

Ecommerce Platforms

MAY 2, 2018

If you're one of those people with a passion for building your very own online enterprise with the help of an ecommerce store, then this is the right place. The following is a list of the top ecommerce podcasts to help get you started on the journey to passive income. Ecommerce Minute. Ecommerce Paradise.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

Shopping Signals

OCTOBER 26, 2016

To help us fully understand this concept, let’s dig into a cool case study that shows us how one successful ecommerce website utilizes such a tool to improve their business. Gabriella is the ecommerce Manager at the TheGivingKeys.com , an ecommerce website with a unique product, and an equally unique back story.

eCommerce 75

eCommerce PPC Shopify Social Media 75

Optimizely

JULY 31, 2018

But that doesn’t mean everyone should, especially in the ecommerce world. What makes the best ecommerce podcasts stand out? Take a cue from these 25 ecommerce podcasts, which we’ve selected as our favorites in the genre. For many ecommerce professionals, this one needs no introduction. The Turnaround. eCommerceFuel.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Jumpshot

SEPTEMBER 15, 2016

The post Why Nike should ‘Just Do It’ on Amazon: Nike case study appeared first on Jumpshot. Our data suggests that Nike should lift the restrictions it has with Amazon, and pay more attention to the mobile-web user experience to increase performance and online sales.

Apparel 74

Apparel Mobile Consumer Marketing 74

Omnisend

FEBRUARY 16, 2021

Digital marketing world forum, 2019. Collecting customer emails, phone numbers, and marketing consent becomes easier. With time, cutting through the ecommerce noise and collecting customers’ information for future marketing messages is becoming a challenge for marketers. Gamification Marketing: Wrap Up.

Marketing 179

Marketing Gifts eCommerce Games 179

Inflow Insights

MAY 1, 2020

Before I became the Director of Marketing at Inflow , I worked at various consumer packaged goods companies that utilized eCommerce as one of their go-to-marketing channels. A classically trained brand marketer, I was able to learn more about digital activations as a part of promoting this channel.

PPC 109

PPC eCommerce Marketing SEO 109

Retail TouchPoints

OCTOBER 25, 2022

DTC ecommerce brands suddenly lost visibility into the success of their ad campaigns and were left with less insight into their true return on ad spend (ROAS). Doe Lashes is a DTC ecommerce brand that delivers luxury re-wearable eyelashes and beauty accessories. privacy changes. Doe Lashes .

Channel 278

Channel Accessories eCommerce Consumer 278

Omnisend

MAY 30, 2019

How is it different from multichannel marketing? And most importantly- how can your ecommerce store benefit from an omnichannel marketing strategy? Today, I’m going to explain everything you need to know about omnichannel marketing, and Read more The post What is Omnichannel Marketing? (+4

Omnichannel 157

Omnichannel eCommerce Marketing Multichannel 157

Prisync

NOVEMBER 14, 2017

As hard core pricing data geeks, we obviously spiced up this exclusive analysis with Prisync ‘s data from the market and detected the major e-commerce sites that participated in Singles Day 2017, and eventually came up with this report showing us what exactly happened in European E-Commerce Market on Singles Day 2017.

eCommerce 66

eCommerce eCommerce Marketing Consumer Electronics Electronics 66

Groove

JUNE 9, 2021

Many eCommerce marketers struggle with this concept. With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. There are so many different rules to set that help eCommerce merchants capture the leads they want. The right content.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Jumpshot

APRIL 5, 2018

It’s no doubt that Amazon rules e-commerce. It’s been reported that the retail giant nabbed almost 44% of all e-commerce sales in 2017 and will account for half of all online sales in the next five years. See below: Share of purchases compared to other eCommerce marketplaces, Q4 2017 and Q1 2018. Lessons Learned.

eCommerce 60

eCommerce Shipping Costs Retail Subscription 60

Kissmetrics

OCTOBER 6, 2020

Ecommerce is still growing. Statista says worldwide ecommerce sales will grow from 4.2 The worldwide pandemic and the growth of remote work continues to boost ecommerce growth. This is a huge opportunity for ecommerce companies that are ready for this change. Your ecommerce business will need help.

eCommerce Marketing 248

eCommerce Marketing eCommerce Marketing Shipping Costs 248

GetElastic

MAY 18, 2021

Business functions, such as eCommerce, marketing, and sales, seek rapid time to market and quick updates in a “move fast, break it and learn” approach centred on meeting an ever-changing and increasing set of customer expectations. Does the effectiveness of eCommerce really need to be proven?

B2B 88

B2B eCommerce Channel eCommerce Platforms 88

Elsner

FEBRUARY 28, 2019

The millennials have whole-heartedly embraced the B2B eCommerce model. It is expected that this business model will hit the market with $7.6 With such an alluring and action-packed big numbers, it is now necessary to understand the trends that will reshape the B2B eCommerce. trillion by 2020. Let’s have a look.

B2B 110

B2B Definition eCommerce B2C 110

Inflow Insights

DECEMBER 14, 2021

Many eCommerce retailers struggle to coax results out of their paid search campaigns — especially without an experienced marketer manning the helm. As an eCommerce brand that sold trendy design-driven apparel and other products, Skreened was missing out big by not running Google Shopping campaigns. Skreened was no different.

PPC 103

PPC Apparel eCommerce Merchant Services 103

TradeGecko

NOVEMBER 7, 2018

Global B2C eCommerce sales are forecast to reach more than $3.4 trillion in 2019. With projections like that, it’s critical to implement efficient business processes now to stay ahead of the game in an increasingly competitive environment.

eCommerce Marketing 60

eCommerce Marketing B2C eCommerce Games 60

GetElastic

MAY 18, 2021

B2B eCommerce Proofs of Concept (POCs) waste precious time that business and IT teams need to spend on MVPs (Minimum Viable Products). Does the effectiveness of eCommerce really need to be proven? Why are we trying to prove that B2B eCommerce is effective? Market data abounds that validates the efficacy of digital selling.

B2B 78

B2B eCommerce Channel eCommerce Platforms 78

ESW

AUGUST 5, 2019

If your eCommerce brand is scaling quickly, or if you’re an established brand making the step into DTC, there will come a point when you’ll have to decide whether to outsource marketing or commit to building up an in-house department. Consumer eCommerce marketing looks a lot different from traditional product marketing.

eCommerce 96

eCommerce Marketing eCommerce Marketing Social Media 96

Inflow Insights

NOVEMBER 17, 2021

In today’s online marketplace, there are typically three places upsells and cross-sells are presented on eCommerce websites: On the product page On the cart/checkout page After checkout. If there’s one lesson to learn from our experience helping hundreds of eCommerce stores optimize conversion rates , it’s that testing is the way to go.

X-cart 111

X-cart eCommerce Presentation Shopping Carts 111

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. How Can We Become One of the Best eCommerce Agencies? A few years ago, I thought that too.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103