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eCommerce PPC Management: Working With An Agency

Groove

Whether this is your first time looking for an eCommerce PPC agency or you already engage with one and want to create a better working relationship, you're in the right place. In this blog, we're sharing 4 tips to help you create a great relationship with your agency partner that will yield a higher return on your marketing investment.

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How Offline Conversion Tracking Led to 74% Increase in PPC Revenue: Case Study

Inflow Insights

But, if you’re not tracking these channels correctly, you’re probably not employing the best digital marketing strategy for your brand. In today’s case study, we’ll tell you about one of our clients who recently found themselves in the same situation. This seasonal nature was already reflected in our team’s PPC strategy.

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How to Use PPC For Brand Awareness

Kissmetrics

You can boost brand awareness with PPC (pay-per-click) campaigns that show your ads to people across the internet, including on SERPs, social media sites, in-app ads, banners on websites, and more. Brand awareness isn’t out of reach for a new brand or one whose target market is smaller. If not, when are you going to market?

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eCommerce PPC Data Analysis Case Study: How We Maximized Profit Without Maximizing ROAS

Inflow Insights

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. Of course, you also have the standard KPIs associated with pay-per click (PPC). The first step before starting any PPC campaigns for our clients is to understand their business as much as possible.

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How to Choose The Right PPC Agency

Kissmetrics

In 2017, PPC advertisers invested over $10 billion dollars. . But year after year, global ad spend across every major PPC channel is growing even higher. It’s happening because PPC works. From social media to paid search, PPC is a smart way to see quick results. Which… is where an experienced PPC agency comes in.

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How to Level up Your Writing Skills for Irresistible PPC Ads

Kissmetrics

Marketers and business owners alike know the inherent value of PPC ads. of consumers interacting with Google ads when online shopping, it’s no wonder PPC ad creation is growing exponentially. How can you craft PPC ads that stand out from the crowd with such a highly saturated market? With 64.6%

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312: Should You Hire An Agency To Run Your Amazon PPC Ads With Edward Ruffin And Jeremy Crowe

My Wife Quit Her Job

Today, I’m thrilled to have both Edward Ruffin(PPC Ed) and Jeremy Crowe from Sellers Labs on the show. PPC Ed is in charge of sponsored product ads over at Sellers Labs and Jeremy was my account manager for the PPC ads case study I conducted earlier this year. My Amazon advertising case study blog post.

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