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Excess Inventory: The Losers And Wieners

Retail TouchPoints

Apparel companies, in particular, are constantly experimenting with new products and designs or expanding into different markets, only to find that they may have misjudged demand. Shen has over 15 years’ experience in the Internet and software industries, specializing in SaaS, e-Commerce, operations and finance.

eCommerce 273
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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

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Profitero Named a 2017 Gartner Cool Vendor in Digital Commerce

Profitero

E-commerce analytics company Profitero has been named a 2017 Gartner Cool Vendor in Digital Commerce. “We’re delighted to be named a Gartner Cool Vendor in Digital Commerce, which we believe validates our industry-leading approach to e-commerce analytics,” said Vol Pigrukh, CEO and co-founder of Profitero.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

No matter the size of your B2B or B2C eCommerce business, Klaviyo can help your store grow. Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Klaviyo's reporting and eCommerce analytics tools help merchants analyze metrics beyond open rates and clicks.

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Ecommerce Growth-Hacking With Data-Driven Decisions

Omnisend

Having a good ecommerce analytics game also lets you connect to your audience in a more deliberate and thoughtful way. Which channels do they prefer to be reached on? Finally, with ecommerce data, you will be able to compare yourself with similar companies in your industry. At what times?

eCommerce 148
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How to Compete with Analytics: Making E-Commerce Data Predictive and Prescriptive

ChannelAdvisor

By using this insight to guide its digital marketing, the company has managed to attract 79% of its search traffic through unbranded terms — a strategy that put the company at the same level as big-budget sellers like Clinique and Olay. 2 Actionable Ways to Compete with E-Commerce Analytics.

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Ecommerce KPI Benchmarks (October 2016)

Store Growers

Sales channels (by revenue). Source: Channel Pilot presentation. This chart shows some alternatives to the tried and true channels. This table shows a breakdown of the different conversion rates you can expect for each of your marketing channels. You might need to configure extra ecommerce analytics to track this metric.

eCommerce 144