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Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience

Retail TouchPoints

Under ideal circumstances, reducing rampant returns is best accomplished through improving the issues that are most frequently leading to them. While returns can’t always be prevented, they can be leveraged to improve profit margins and even generate revenue.

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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 1

Fabric

Welcome to The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1 of this two-part series, we’ll cover the basics of dropshipping and explore the reasons why every fashion retailer should consider switching from a traditional retail model to an asset-light dropship model. Let’s dive in! What Is Dropshipping?

Apparel 130
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Personalization that Consumers Expect Post-Pandemic

Retail TouchPoints

Consumers now look for personalization throughout their interactions with a retailer at multiple touch points. Combining data-informed experiences with customer support can open avenues for retailers to offer unmatched personalization to their consumers. Customers want an immediate response on their preferred channel, time and manner.

Consumer 245
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A Modern Retailer’s Guide to Dropshipping Fashion & Apparel: Part 2

Fabric

Welcome to Part 2 of The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 1, we covered the basics of dropshipping and explored the reasons why every fashion retailer should switch from a traditional retail model to an asset-light dropship model. 5 Tips and Strategies for Dropshipping Fashion and Apparel 1.

Apparel 130
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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. billion in the U.S.

Consumer 290
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A Consumer Brands’ Guide to Understanding and Navigating Amazon’s Private Label Business

Retail TouchPoints

If you’re a consumer brand in a category with Amazon private label, however, Amazon’s private label presence certainly feels more pronounced. Products that are exclusive to Amazon drive customer loyalty and traffic to Amazon, thereby improving its sales. What is Amazon’s Private Label Strategy? Key Takeaways.

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6 Engagement Marketing Metrics & How to Improve Them

Kissmetrics

I’ll also share actionable tactics on how to improve them and, as a result, your bottom line. Geo : Understanding where in the world people are consuming your content helps you allocate budget and resources effectively. Email marketing is still one of the most effective marketing channels. Content Reach. The result?