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How Outdoor Brands Can Sustain the Pandemic Boom

ESW

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

Outdoor 88
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Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

For consumers, creators and retailers alike, sifting through the ever-changing array of functionalities across platforms is still fraught with misfires, miscommunications and mistrust. There’s no time to waste, because consumers are already there. Social commerce is already a multi-billion dollar business in the U.S.,

Consumer 283
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Why the Future of the Mall is All About ‘Blend Spaces’

Retail TouchPoints

As consumers head back to physical stores, malls and shopping centers are striving to remain relevant parts of shopper journeys that have been dramatically reshaped. Landlords need to be more flexible with retailers, not only in the duration of their space but how to get out of it and/or how they use it, so it can be more multi-purpose.”

Outdoor 227
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Omnichannel Ecommerce Marketing is Within Reach

Optimizely

A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value. Maybe you’ve tried, but you still struggle to perfectly manage and coordinate the myriad of different channels and devices that customers use to interact with your brand. data) in order first.

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19 Omnichannel Experience Examples from Top Brands

GetElastic

The numbers (from the mouths of actual shoppers) help tell the story: Purchase frequency is 250% higher on omnichannel vs. single channel, and the average order value is 13% higher for omnichannel vs. single channel. Customer retention rates are 90% higher on omnichannel vs. single channel. Source: Clout Brands.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Business-to-Consumer (B2C). Consumer-to-Consumer (C2C).

eCommerce 417
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Ramp Up Sales With Industry-Leading Ecommerce Customer Experience

Kibo

Every retailer wants their customers to have the best possible customer experience with their brand, and a disappointing CX is now a major turn-off for consumers. But what’s the best way to achieve it in a highly competitive, multi-channel world? . What Makes for a Great Ecommerce Experience? It resulted in a 4.2% CTR increase.