eCommerce Training Academy

MAY 1, 2020

Digital marketing channels are evolving. Retailers can no longer rely one type of channel to drive traffic to their online store. Retailers must constantly optimize their efforts in converting both email leads as well as website visitors into customers. Conversion optimization is a continuous process.

eCommerce 167

eCommerce Shipping Costs Shopping Carts Social Media 167

ROI Revolution

JULY 30, 2020

Our four-part Amazon Prime Day Prep webinar series continues on August 5, when we’ll dive deeper into how to improve your listings through SEO and retail readiness. Once you know how to improve your listings, it’s time to update your PDPs. Optimizing Conversion Rates to Amplify Paid Search Success.

SEO 78

SEO PPC Retail Conversion Optimization 78

RTP blog

MARCH 4, 2019

Who better than these people to identify needed improvements, and who better to innovate new solutions and advancements? After all, we go to great lengths to hire the best and brightest people we can find to fill positions in our companies, right? Your employees should be doing more than just working for you.

eCommerce 150

eCommerce Conversion Optimization Technology Operations 150

Kissmetrics

FEBRUARY 4, 2021

From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. Everything we do is underpinned by whatever is needed to improve our clients’ campaigns: strategy, data and analytics, creative, and more. Why We Started Neil Patel Digital. See our customer success stories.

Marketing 275

Marketing SEO eCommerce Social Media 275

Kissmetrics

SEPTEMBER 22, 2020

That’s all because of our ability to constantly optimize and improve our methods according to the current trends in the marketplace. Plus the proven conversion optimization strategies that are going to convert your traffic into actual customers…. And nowadays people are mainly on social media.

eCommerce 316

eCommerce Social Media SEO PPC 316

Inflow Insights

JANUARY 15, 2020

Prioritizing which metrics to improve can be tricky. the best metrics to focus on improving) for growth. Given that each business is unique, the core concept we recommend is constant, strategic improvement. eCommerce Conversion Metrics. The key is that you’re always testing to improve from a base conversion rate.

PPC 162

PPC eCommerce SEO X-cart 162

Kissmetrics

SEPTEMBER 3, 2020

Unlike SEO, where results require weeks or months of work, Google Ads is a direct response channel. Commit to improvement: If your website can’t convert visitors, PPC is a waste of your time and money. The ultimate goal for each of these is revenue; each of the examples above would be considered a lead. The focus is on action.

PPC 274

PPC Management Improvements Books 274

Kissmetrics

OCTOBER 30, 2018

So many new marketing channels pop up, don’t be in a rush to try them all. Especially when these channels are new and unproven. Once a channel is picking up steam, that’s when you want to jump on board and see if you can leverage it for your business. Every channel that works eventually gets saturated. It doesn’t anymore.

Marketing 266

Marketing Shipping Costs Social Media Channel 266

VTNS Solutions

AUGUST 1, 2018

There 19 customer acquisition channels you can use but because traffic from organic sources converts so well, it is usually one of the channels everyone should prioritize. Rather I will focus more on how you can improve the traffic that comes to your website so you can potentially double your e-commerce sales. Let’s begin.

eCommerce 28

eCommerce SEO Improvements Blog 28

Inflow Insights

DECEMBER 4, 2018

Any traffic generating tactic — whether it’s increasing organic traffic, paid ads, having an amazing social media presence, or some other promotional strategy — none of it matters if you don’t also have a well-tested conversion strategy in place. The Impact of CRO Across All Traffic Channels.

PPC 96

PPC SEO eCommerce Social Media 96

Ecommerce Platforms

MARCH 2, 2022

Rick wanted to create a convenient way for companies to build tools to improve conversions, at a time when landing page builders simply weren’t an option for most brands. Built in Google fonts: Access a range of high-quality fonts approved by Google for legibility on any device, to improve your conversions. Go to the top.

Multi-channel 104

Multi-channel Conversion Optimization Arts Definition 104

Bryan Eisenberg

APRIL 4, 2016

Yet, for many conversions remain lower than other channels. This will improve data accuracy and enrich customer records with more data. This is powerful for social media conversion optimization. From recording to uploading to conversion, Ilos can get it all done. appeal to the most viewers.

Social Media 200

Social Media White Paper Channel Conversion Optimization 200

VTNS Solutions

JUNE 9, 2019

Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Digital marketing is the process of marketing your product and services leavraging online channels. Conversion Optimization Insights and Resources. What is Digital Marketing?

Marketing 28

Marketing Conversion Optimization SEO Social Media 28

Ecommerce Platforms

JANUARY 10, 2022

You can also add metadata to your products for improved SEO. Other noteworthy extension categories include: Internationalization Content management Conversion optimizations Omnichannel solutions and social media Shipping and returns Payments, pricing, and taxation. The last feature builds on website organization. Go to the top.

Payment Services 104

Payment Services Shipping Costs eCommerce Platforms Shipping 104

Inflow Insights

JANUARY 5, 2022

In some cases, this can even help traffic go up by improving the new site’s SEO. Changing platforms also presents the risk of losing core functionality that your SEO (or your other digital marketing channels!) Phase 1: Evaluate Your Live Site & Opportunities for Improvement. Is conversion optimization a consideration?

SEO 108

SEO eCommerce Presentation Recommendation 108

Retail TouchPoints

APRIL 4, 2022

Conversion Optimization Improves with Immersive Technology and Real-Time Personalization. Another trend that we see coming out of the commerce changes sparked by the pandemic is a new focus on optimizing the new customer journey features to improve the experience and increase conversions.

B2C 317

B2C B2B Supplies Conversion Optimization 317

Inflow Insights

JULY 29, 2019

This prioritizes harmony between stakeholders, and sets out a “win-win-win” scenario whereby natural growth occurs as a side effect: This premise is very simple: By looking after our team, we will improve client results. By improving client results, we have better retention and attract new business, revenue, and referrals to the agency.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

SellBrite

DECEMBER 29, 2020

Before you begin adding keywords to optimize your listing, search on Google and eBay for those same keywords to see the listings you’ll be competing with. This way, you can get some ideas to improve your listing. Optimize your listings for conversions. When they do, it’s called a conversion.

SEO 144

SEO Shipping Costs Information Multi-channel 144

Traffic and Sales

JULY 5, 2016

Besides, there’s evidence that user-generated content can help increase conversion rate up to 74%, improve visitor engagement on the site and help with SEO, which in turn, leads to higher traffic to the site. User-generated content is a great way to cut through the “fourth wall” and add an extra depth to your website.

Customer 147

Customer eCommerce Social Media Blog 147

Inflow Insights

JULY 30, 2019

In some cases, it can even help traffic go up by improving the new site’s SEO. Changing platforms also presents the risk of losing core functionality that your SEO (or your other marketing channels!) Phase 1: Evaluate Live Site & Opportunities for Improvement. Is conversion optimization a consideration?

SEO 123

SEO eCommerce Presentation eCommerce Platforms 123

Inflow Insights

SEPTEMBER 16, 2019

The problem is, they often don’t know what their ROI from live chat is (or how to improve it). Before we help our clients optimize their live chat and implement live chat conversion tracking, we see some unfortunate commonalities: They have chat available only in case the customer needs to reach out, so it’s essentially an inbox.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69

Ecommerce Platforms

SEPTEMBER 7, 2021

All Shift4Shop templates were created using the Core Template Engine to ensure mobile-friendly design, conversion-optimized checkouts, Google AMP-enabled product pages, and more. For instance, you can improve SEO by utilizing Shift4Shop’s customizable URL structures, PageSpeed optimization, and fully mobile-friendly stores.

3dcart 104

3dcart Payment Services Merchant Services Shipping Costs 104

Inflow Insights

MAY 3, 2019

You can then divide your products into groups based on 8 categories: Item ID Brand Category Product Type Custom Labels Condition Channel Channel Exclusivity. This gives you more flexibility to optimize your campaigns and adjust your bidding strategy. This will help you steadily increase ad performance over time. Conclusion.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

Inflow Insights

DECEMBER 8, 2021

We recommend auditing specific aspects at different times, to align with varying development cycles and allow for continuous improvement. Your website content audit should analyze your entire catalog, from which you create a plan to improve, remove, or leave certain pages as is. So, with so much to analyze, how does one get started?

Improvements 106

Improvements Marketing PPC SEO 106

Ecommerce Platforms

OCTOBER 28, 2021

List related products to improve your upsell potential. Include keywords on each ecommerce product page to improve search engine rankings. Instead, you should focus on writing brand-relevant copy that's engaging, fun, and conversion-optimized. Make sure your pages are optimized for speed.

Payment Services 245

Payment Services Merchant Services Payments eCommerce 245

Demac Media

JANUARY 23, 2018

Social Media was the highest revenue growth driver for our clients , followed closely by Display Ads, and Referral Channels. The biggest transactional percentage growth came from Referral Channels, followed by Display and Email. Boxing Day Channel Performance. Boxing Day Device Performance. Retailers take note! Focus on Loyalty.

Social Media 34

Social Media Retail Mobile Shopify 34

BigCommerce

JUNE 22, 2017

We’ve made enhancements to the ecommerce analytics suite to improve our data accuracy and help you better understand where and when data is being updated. Here you can also see which marketing channels are driving sales per customer. RFM scores should be calculated by channel. Let’s go over exactly what we did. Data Accuracy.

eCommerce Analytics 402

eCommerce Analytics BigCommerce eCommerce Shipping Costs 402

Demac Media

DECEMBER 20, 2017

Sales by location, channel or staff. If your fill rate is low, then you may need to audit your fulfillment processes to see where you can improve. Once you know your data is “clean,” you can start looking at it individually, and then holistically. Some straightforward metrics to consider include: Top-line revenue. Total sales.

Retail 34

Retail Fulfillment eCommerce Management 34

Ecommerce Platforms

MARCH 1, 2022

List related products to improve your upsell potential. Include keywords on each ecommerce product page to improve search engine rankings. Instead, you should focus on writing brand-relevant copy that's engaging, fun, and conversion-optimized. Make sure your pages are optimized for speed.

Payment Services 104

Payment Services Merchant Services eCommerce Payments 104

BigCommerce

DECEMBER 20, 2017

Mobile Optimization. CRO & Data-Driven Optimizations. Omni-Channel Management. Shipping + Fulfillment Optimization. Get a head start in improving your customer engagement via community and CRM. Facebook Advertising has historically been the most popular social media advertising channel. Technology.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Ecommerce Platforms

JULY 9, 2022

You can show star ratings and reviews from within your pages, which helps to improve your position on the Google search results. solution can easily improve the appearance of your business and brand, by demonstrating how many happy customers you have. Improve your chances of feedback with incentives. Fantastic for improving SEO.

Shopify 104

Shopify SEO Social Media Multi-channel 104

Ecommerce Platforms

APRIL 28, 2018

42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% Using videos on landing pages can increase conversions by 86%. 55% of companies have a mobile-optimized website, mobile app, or both. IBM, 2011).

eCommerce 187

eCommerce Live Chat B2B Social Media 187

Demac Media

NOVEMBER 29, 2017

As a result, the amount of product information required to sell through digital channels is becoming more complex and difficult to manage, especially when using spreadsheets which are still common today. Increase Conversion – Reduce Returns. We all know from personal experience that we want to be well informed when buying online.

Information 34

Information eCommerce Management Improvements 34

ROI Revolution

JUNE 3, 2020

Which channel should you focus your efforts on: paid or organic? These techniques can be used in tandem to increase your brand’s reach and conversions. Good on-page content can help improve your ad quality score, strengthening those ads and improving their positioning so they can perform even better on mobile.

PPC 88

PPC SEO Automotive Mobile 88

Demac Media

MAY 31, 2017

With the rise of social media, social channels became the standard for engagement. They aren’t getting enough engaged traffic, they aren’t improving their conversion rate, their retention rates are low, their customer base isn’t loyal. Whatever the issue may be, these eCommerce stores are looking for an answer.

Social Media 49

Social Media Mobile Multi-channel eCommerce 49

Omnisend

OCTOBER 19, 2023

Apart from saving time, reducing human error, and improving efficiency, here are the ways in which automation can benefit your website: Optimize resource allocation: By automating your mundane tasks, you can empower your workforce to work towards more innovative, creative projects that elevate your brand.

Social Media 78

Social Media WooCommerce eCommerce SEO 78

Ecommerce Platforms

NOVEMBER 10, 2022

Lastly, you can track the success of your sales funnels by keeping an eye on their conversion rates, upsell revenue, regular revenue, etc. Checkout Optimization. If you haven’t heard of checkout optimization before, this is when you utilize data to improve your checkout experience. Smart Checkout Notices.

Payment Services 197

Payment Services Payments Shipping Costs WooCommerce 197