Channel Course Multi-channel Omnichannel 
RTP blog
JULY 17, 2017
Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today. Retailers must create the ideal shopping experience across all channels, but many wonder whether it is achievable.
Retail TouchPoints
SEPTEMBER 23, 2022
New offerings unveiled at Accelerate will help Amazon sellers: Deliver better experiences on their DTC site; More efficiently warehouse and ship product across all their selling channels , even if that means other marketplaces or brick-and-mortar retailers; and Drive customers from Amazon to their owned channels to make a purchase.
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Retail TouchPoints
AUGUST 9, 2021
Many companies are accustomed to viewing performance by channel, by store or by product. The challenge, of course, is that the customer journey is more complex than it ever has been — not to mention fluid. The health of a company’s relationship with these individuals transcends the store, the channel and the product.
Retail TouchPoints
SEPTEMBER 15, 2021
Landlords need to be more flexible with retailers, not only in the duration of their space but how to get out of it and/or how they use it, so it can be more multi-purpose.” The digital channel has swelled up to really meet it, and it’s met it with a standard of excellence. If they’re locked into a 10-year lease, they’re screwed.
Retail TouchPoints
SEPTEMBER 30, 2022
With this deeper understanding, we’re going far beyond the search box to create a search experience that works more like our minds that is as multi-dimensional as people are. Now the shopping graph is helping us make shopping on Google more natural, intuitive and, of course, fun.”. The majority of U.S. later this fall.
Retail TouchPoints
MARCH 5, 2024
We covered all of these activations across our social channels and, of course, it’s still on our [social] grid. We then moved into the weekend and sort of culminated this aspect of our partnership on Sunday, where we went to Northwest High School [in Indianapolis] and unveiled a new basketball court, which was painted by Micah Johnson.
Steve Dennis
FEBRUARY 1, 2021
Indeed, the customer is the channel and retailers with a more harmonized and remarkable retail experience generally outperform those that have failed to break down silos. And, of course, Covid has eliminated or dramatically reduced many of the wearing occasions that drive sales of high-end apparel, accessories and cosmetics.
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