Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Understanding how to get repeat customers can boost your revenue.

Customer 88

Customer Customer Retention Social Media X-cart 88

Smile.io

NOVEMBER 14, 2023

Without first-party data and server-side tracking, you might be losing potential loyal customers. That translates to a lower LTV (lifetime value) and often a rise in CAC (customer acquisition cost) – something we all want to sidestep, am I right? What is first-party data? Examples included.

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

Kissmetrics

JANUARY 17, 2022

It is easier to build real, human connections with your audience if you know what data and strategies to use. Personalized marketing is a strategy that uses demographic and behavioral data to create individualized messages for current or prospective customers. Most marketers use the strategy on multiple channels.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Customer Loyalty 184

Customer Loyalty Customer Retail Shipping Costs 184

Dynamic Action

APRIL 25, 2023

Summary Retailers often make decisions with incomplete data, resulting in missed market opportunities, overstocks, and poor investments. Data and AI can help retailers make data-driven decisions to optimize margins, sales revenue, and market share. Just relying on internal data is only half the story.

Retail 62

Retail Accessories Customer Retention Apparel 62

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 210

Customer B2C Customer Loyalty Customer Data 210

RETAIL MANAGEMENT SOFTWARE

APRIL 24, 2023

Omnichannel Loyalty Programs With the growing popularity of online shopping and the increasing use of mobile devices, customers now expect a seamless and consistent experience across multiple channels, including online, offline, and mobile.

Customer Loyalty 84

Customer Loyalty Customer Retail Customer Retention 84

lateshipment

NOVEMBER 26, 2023

Enter “Brand BFF” or repeat customer, a win-win situation for your customers and your business. Why Focus on Customer Retention? To give you a little motivation, here are some of the benefits that you can stand to gain by increasing your customer retention rates.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

Algopix

OCTOBER 21, 2023

In the fast-paced world of eCommerce, success is often determined by the ability to adapt, optimize, and make data-driven decisions. But with a myriad of data points to choose from, how do you know which eCommerce KPIs are the most important for your business? A high retention rate is a sign of a loyal customer base.

Shipping Costs 119

Shipping Costs eCommerce Customer Retention Social Media 119

Optimizely

DECEMBER 14, 2017

This is exactly why you need to carefully monitor how each and every customer interacts with your brand on a daily basis and build out a customer engagement strategy. You must have quality customer data so you know which customers really are happy, and which customers are entering the at-risk zone.

Customer 150

Customer B2C Customer Loyalty Customer Data 150

Optimizely

DECEMBER 20, 2018

They recognize that some customers may only want to read their editorials, while others will be interested in buying specific products. To achieve this, the company uses customer data to keep buyers informed of the latest trends they personally care about. . Glambot: Focus on customer retention.

Online Retail 259

Online Retail Marketing Retail Fashion 259

Sailthru

JUNE 1, 2023

Interactive digital experiences can help build brand loyalty while delivering key details about your customer’s interests and future purchase intent. The importance of data to strengthen customer retention and sales is well-known by most businesses. Better personalization leads to stronger engagement and higher ROI.

Travel 78

Travel Customer Retention Demo Recommendation 78

Kibo

SEPTEMBER 2, 2020

1-to-1 Personalization describes the practice of delivering a unique, optimal digital experience for each customer using all available data from 1st and 3rd party sources. At scale, an engaging, personalized user experience (UX) can lead to better customer retention, recurring sales, and referrals.

Recommendation 62

Recommendation Omnichannel Customer Retention Customer Experience 62

Optimizely

MAY 15, 2018

In this session, you can learn about the latest developments in social commerce, the technologies that underpin these advancements, and how you best take advantage of this to help improve your customer retention strategies, and expand your business. Wednesday: June 06. Break Point: The Reality of US Ecommerce Today.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Omnisend

DECEMBER 15, 2020

The challenge for ecommerce businesses is the average customer uses ten different channels, including contact forms, social media profiles, live chat, and email—making it hard for companies to know where to focus their efforts. Reducing agents’ time handling customer requests. Higher customer satisfaction rates.

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Algopix

JULY 13, 2023

What Is a Customer Relationship Management System? A customer relationship management system, commonly referred to as CRM, is a software application that enables businesses to manage and analyze customer interactions and data throughout the customer lifecycle.

Payment Services 78

Payment Services eCommerce Management Customer 78

Algopix

JULY 16, 2023

Integration with eCommerce Platforms Seamless integration with popular eCommerce platforms, such as Shopify, WooCommerce, or Magento, is essential for synchronizing customer data, tracking purchase behavior, and delivering personalized email campaigns based on real-time data.

eCommerce 92

eCommerce Marketing eCommerce Platforms Recommendation 92

lateshipment

APRIL 2, 2021

However, you must keep in mind that entirely relying on these marketplaces can limit your brand’s growth (as you don’t own the customer data). Take away – With hybrid (omnichannel) selling becoming the norm, you can make use of public cloud platforms , which help you to collect customer data across all platforms.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Smile.io

NOVEMBER 10, 2021

If you want to thrive in a competitive world with such knowledgeable customers, you need to have a keen understanding of customer behavior. Customer analytics helps you make informed business decisions that are influenced by the choices your customers make. It’s cheaper to retain customers than acquire new ones.

Customer 69

Customer Customer Retention Customer Experience Customer Data 69

365 Retail

JANUARY 31, 2022

Whilst adding a raft of new logos in H2 2021 to the roster of brands and retailers already working with MoEngage, including Nestlé, Travelodge and Deutsche Telekom, it was also able to maintain customer retention globally of 97%. With the accelerated and sustained demand for ecommerce, with global digital retail sales surging 25.7%

Customer Retention 52

Customer Retention Mobile Technology Games 52

RetailMinded

JULY 8, 2021

The downside of conventional marketing is that it’s hard to touch base with clients if you don’t have their contact information and customer data. If you have businesses in Surrey or Guildford, for example, you might have probably already earned loyal customers in the area due to personal connections and networks.

Marketing 106

Marketing Retail Customer Loyalty Social Media 106

RetailMinded

FEBRUARY 18, 2023

Did you know that the cost of attracting a new customer is five times more than the cost of retaining the existing one? Because of these exorbitant costs of customer acquisition, businesses are shifting their focus on customer retention to drive repeat purchases among customers. Check out the screenshot below.

Social Media 52

Social Media Customer Retention Subscription Retail 52

SellBrite

JUNE 7, 2017

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

Customer Loyalty 161

Customer Loyalty Social Media Customer Customer Retention 161

Ecommerce Platforms

JUNE 20, 2022

Activate essentials like payment processing , product pages , sales channels, shipping, and taxes. Go to the Themes button under the Sales Channels menu, then either search for new themes or customize the one currently active. Stores must now collect more customer data, which could lead to defunct payment methods in the future.

Subscription 220

Subscription Shipping Costs Merchant Services Payment Services 220

Kissmetrics

JULY 18, 2017

Multi-Channel Expansion. But scaling to multiple channels takes some finesse and strategy. Getting a handle on one channel can be difficult enough. Here are the four biggies to consider when you want to expand to multi-channels: 1. Do you have the manpower for customer service? average cost per conversion.

Blog 205

Blog Clothing Multi-channel Shipping Costs 205

Sailthru

JUNE 12, 2018

Why are only 20% of customers – and often, far fewer – the ones who generate the revenue? Our goal was to discover how they approach customer retention and how they leverage it throughout their enterprises. We asked them: What are the top 2 internal barriers that prevent people from becoming repeat customers of your business?

Customer 60

Customer Customer Retention Omnichannel Technology 60

SellBrite

SEPTEMBER 27, 2017

Buyer personas are created by companies and represent fictional examples of their core customers. Businesses use these personas to make key marketing decisions, like what their messaging should be, what marketing channels they should use, and how much they should spend on acquisition efforts. Education level. Career industry/field.

eCommerce 125

eCommerce Customer Social Media Information 125

Powerinbox

DECEMBER 18, 2019

One of the true superpowers of the internet is the ability to get highly-accurate behavioral data on your customers as they browse the web. Many online businesses have built a thriving market in user behavior data that can be effectively leveraged to improve accuracy and efficacy of marketing efforts.

Marketing 48

Marketing Retail Customer Retention Shipping Costs 48

Omnisend

MAY 18, 2021

CBD merchants should ensure that they not only collect the appropriate customer data to offer personalization, but they should also integrate it across their channels. Appeal to your customers and ensure a high customer retention rate by utilizing marketing automation. Use Marketing Automation.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

Retail TouchPoints

APRIL 5, 2024

But slow loading speeds are only one reason a customer may leave a site. Granular data about website interaction will uncover other reasons, as iGaming companies have discovered. iGaming companies have built this granular data from the high level of communication that they enjoy with their customers.

Retail 280

Retail Games Leisure Multi-channel 280

Omnisend

JUNE 15, 2021

Doing so creates a lifelong customer that engages with and purchases from you over and over again. This is the role that customer lifecycle management plays in ecommerce—creating brand loyalty while establishing and skyrocketing customer retention. Retention marketing is useful during each stage of the lifecycle.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

Omnisend

APRIL 26, 2021

This is a win-win because people love convenience and customers sometimes make snap decisions based on a strong initial reaction to a particular product. Use Marketing Automation to Create a Personalized Customer Experience. The key to personalization is the effective use of customer data. Use Social Media and Paid Ads.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

Korona

OCTOBER 6, 2021

It’s time to revamp your winery marketing strategy by personalizing your wine club membership gifts based on a customers database that you can only access through your wine POS system. What happens if the POS vendor accidentally deletes your inventory data? Customer Analytics and Marketing: A Must-Have Winery POS Feature .

POS 52

POS Payment Services Point of Sale Shipping Costs 52

Smile.io

NOVEMBER 5, 2019

Beyond creating unique experiences for your customers, personalization actually boosts your bottom line. 40% of consumers say they buy more from retailers that personalize their shopping experience across channels. Not only does personalization bolster sales, but it can also increase customer loyalty. GET THE FREE GUIDE.

eCommerce 43

eCommerce Recommendation Customer Experience Mobile 43

Korona

OCTOBER 6, 2021

It’s time to revamp your winery marketing strategy by personalizing your wine club membership gifts based on a customers database that you can only access through your wine POS system. What happens if the POS vendor accidentally deletes your inventory data? Customer Analytics and Marketing: A Must-Have Winery POS Feature .

POS 52

POS Payment Services Point of Sale Events 52

Smile.io

AUGUST 25, 2023

  Program highlight: omnichannel loyalty program marketing Ecommerce loyalty programs are a great customer retention tool, but only when implemented effectively. Program highlight: generous points offered for customer data Toys aren’t just for children.

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78

eCommerceFuel

SEPTEMBER 6, 2023

Tried-and-tested Methods for Segmentation Implementing Your Segments: Activating Your Customer Insights for Maximum ROI Wrapping Up: Time To Find Your Whales Why Segment Customers? Every customer has a pattern that reflects their purchase behavior. A detailed persona needs to be grounded in real customer insights.

Customer 26

Customer Social Media Marketing Recommendation 26