Harnessing the Potential of Returnless Refunds to Improve Profitability and Customer Experience
Retail TouchPoints
MARCH 6, 2024
This approach — where customers are refunded without being required to return an unwanted item — has its place, but it’s not a blanket solution. Returnless refunds also make sense for companies shipping heavy or bulky items that are more expensive to ship. Of course, no good deed goes unpunished.
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