BigCommerce

SEPTEMBER 28, 2017

Earlier this year, Michael Mandel from Progressive Policy published a piece about the growth of ecommerce sector jobs based on the latest data from the Bureau of Labor Statistics. From 2007 to 2017, the ecommerce sector has created roughly 397,000 new jobs in the United States. Or risk losing customers to competitors forever.

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Fabric

MAY 2, 2023

However, the massive increase in overall data and data diversity requires new compute and storage technologies. Nowhere is this more apparent than in e-commerce, where companies are moving away from monolithic software architectures and towards modular, microservices-based architectures. What is Data Orchestration?

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eCommerce Payment Services Information eCommerce Technology 130

Fabric

MAY 2, 2023

However, the massive increase in overall data and data diversity requires new compute and storage technologies. Nowhere is this more apparent than in e-commerce, where companies are moving away from monolithic software architectures and towards modular, microservices-based architectures. What is Data Orchestration?

eCommerce 130

eCommerce Payment Services Information eCommerce Technology 130

Optimizely

FEBRUARY 3, 2020

Your customer is already at the center of everything you do as a marketer. You think about how your customer will react to your product packaging, your website design, your email copy, your customer support experience, and so much more. That’s exactly the promise of a customer data platform (CDP).

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Customer Data Customer eCommerce Platforms Channel 195

Optimizely

JUNE 23, 2020

With consumers spending nearly two and a half hours each day browsing Facebook, Twitter, and Instagram, brands are compelled to have a social media presence and use these channels for generating leads, promoting content, and even delivering customer service. Revenue in the ecommerce market is projected to reach US$389,620m in 2020.

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Retail TouchPoints

JANUARY 20, 2021

The COVID-19 pandemic was the catalyst for many retailers to digitally transform how they operate across the whole organization — from ecommerce to stores, from contact centers to demand planning. Retailers have a lot more customer data than before but also are engaging with customers on new channels at significantly higher volume.

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Fabric

JUNE 14, 2023

From order and inventory management to pricing and customer relationship management, the complexity of orchestrating e-commerce components efficiently and seamlessly can overwhelm new and mature businesses alike. In e-commerce, that’s especially beneficial. This is where an API mesh can come into play.

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Payment Services eCommerce Management Reference 130

Fabric

JUNE 14, 2023

From order and inventory management to pricing and customer relationship management, the complexity of orchestrating e-commerce components efficiently and seamlessly can overwhelm new and mature businesses alike. In e-commerce, that’s especially beneficial. This is where an API mesh can come into play.

Payment Services 130

Payment Services eCommerce Management Reference 130

Fabric

JUNE 14, 2023

From order and inventory management to pricing and customer relationship management, the complexity of orchestrating e-commerce components efficiently and seamlessly can overwhelm new and mature businesses alike. In e-commerce, that’s especially beneficial. This is where an API mesh can come into play.

Payment Services 130

Payment Services eCommerce Management Reference 130

Retail TouchPoints

AUGUST 19, 2020

But in reality, in the wake of COVID and the resulting shift to e-Commerce as the order of the day, retailers and brands outside of the Big Box set are scoring big wins with customers, and proving without a shadow of a doubt that they can thrive while remaining independent of giant e-Commerce marketplaces. .

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Retail TouchPoints

JUNE 23, 2022

But in the retail realm, activist investors have recently latched on to a tactic that is relatively new — pushing ailing store brands to spin off their ecommerce business into a standalone company. Kohl’s , Macy’s and Neiman Marcus are among the retailers that have faced this particular pressure in the last year and a half.

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RTP blog

MAY 18, 2018

By Steve Tucker, Bunting When it comes to e-Commerce, marketers often focus on driving new web site traffic and getting new customers. While these customer acquisition efforts are undoubtedly important, it’s often forgotten that it’s your existing customers who will make up 40% of your future revenue.

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eCommerce Customer eCommerce Marketing Recommendation 150

Retail TouchPoints

FEBRUARY 17, 2021

With innovative technology and data solutions, retail stores can deliver highly targeted offers to engage customers. To stay ahead of the curve, retailers can utilize technology to track the purchases customers make across different channels. Reward Your Most Loyal Customers. Invest in Technology Solutions.

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Customer Data Marketing Customer POS 215

Optimizely

APRIL 26, 2018

Your customers want to have a consistent experience no matter the channel you engage them, including social, email, push notifications, and more. . So why have 86% of ecommerce marketers still not implemented a full omnichannel marketing strategy for their brand? Dynamically segment your buyers according to their actions.

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Retail TouchPoints

JANUARY 24, 2024

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

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ESW

JULY 6, 2023

But as retailers and brands with DTC ecommerce channels know, meeting online customer expectations in an Amazon-dominated environment is challenging to say the least. Amazon’s disruption to commerce has been so profound, there is a term for it: The Amazon Effect. But in order to compete, brands need to do just that.

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eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

FEBRUARY 9, 2023

But that same wave of electronic innovation that gave rise to Batteries Plus also put a drain on the retailer’s business as ecommerce began to take hold. Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re

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Customer Data Customer Omnichannel Electronics 168

Optimizely

DECEMBER 19, 2017

Is your ideal customer: A. A 20-year-old college student who loves football and wants a custom-printed t-shirt with their team’s fight song? These are all incredibly specific buyers who are all looking for something very different from an ecommerce brand. What makes them happy customers? Collect your loyal customer data.

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Groove

APRIL 16, 2024

BigCommerce is one of the most popular platforms for creating and managing eCommerce stores. However, it's far from being the only eCommerce solution on the block. Shopify Arguably the most recognizable of all online shopping platforms, Shopify is an eCommerce giant with over 2 million live stores running on the Shopify platform.

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Kissmetrics

OCTOBER 10, 2017

The most successful online stores winning at e-commerce are doing so because they’ve become absolutely obsessed with metrics. They swim in data. Every marketing and promotional decision is driving by the data. Because without data you have virtually no chance at making improvements. Conversion by device type.

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eCommerce Shipping Costs eCommerce Platforms Mobile 207

Groove

APRIL 17, 2024

This includes tools that allow companies to create personalized, highly-targeted campaigns across email, SMS, and other marketing channels and then fully automate them for maximum efficiency. At the heart of the Klaviyo Google Ads integration is the rich customer data that Klaviyo collects.

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Customer Data Improvements eCommerce Article 396

Optimizely

JUNE 24, 2020

It’s an immediate concern for any of our clients, regardless of their product or provided service, location, competition or size: understanding their customers. Today, top-tier customer lifecycle analysis is always proactive: forecasting lifetime customer value even before a potential purchase, subscription or conversion.

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Customer eCommerce Customer Data Social Media 195

Retail TouchPoints

MARCH 8, 2021

Using the data at their fingertips, retailers can capture a more in-depth view of customers’ lives, allowing them to better understand their wants and needs — and ultimately use that picture to create a service experience that incorporates both technology and humans. We really believe that technology should help, not replace.

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Customer Data Customer White Paper Technology 249

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Then, spread a consistent message in all your channels.

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Channel Customer Jewelry Customer Data 226

ChannelAdvisor

MARCH 10, 2022

While most brands previously saw e-commerce as one channel in their go-to-market strategy, it now consists of a multitude of channels — each with its own complexities from costs of listing to storage to fulfillment. Connecting to the right channels in the right way. Connect Your Products to More Channels .

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Multichannel Channel Shipping Costs Drop Ship 109

Algopix

JULY 13, 2023

Welcome to our comprehensive guide on the best eCommerce CRM systems. In today’s competitive online marketplace, effectively managing customer relationships is crucial for the success of any eCommerce business. What Is a Customer Relationship Management System? Why is CRM Important for eCommerce Businesses?

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Payment Services eCommerce Management Customer 78

Retail TouchPoints

FEBRUARY 18, 2022

The past two years have seen a rapid evolution of retailers’ digital operations, and perhaps more importantly led to a dramatic shift in the role that ecommerce plays in the overall shopping experience. We’ve always talked about shipping costs being high if you’re running a successful ecommerce site, but it’s more than that.

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eCommerce Shipping Costs Channel Operations 282

Forrester eCommerce

JUNE 3, 2021

Following up the previously published Now Tech report, I’m excited to announce that The Forrester Wave™: Cross-Channel Campaign Management In Asia Pacific, Q2 2021 is now live.

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Retail TouchPoints

AUGUST 13, 2021

HBC will separate Hudson’s Bay into distinct brick-and-mortar and ecommerce businesses in an effort to accelerate the brand’s digital-first transformation. The new operating model will help each organization focus on their biggest growth opportunities while still working together to provide a seamless customer experience across both channels.

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eCommerce Operations Customer Experience Omnichannel 290

Fabric

MARCH 19, 2024

Like synchronized clockwork, delivering world-class e-commerce experiences requires a high level of coordination and collaboration. Critical commerce functions must connect and work together flawlessly. To meet their needs, retailers need to adapt quickly and deliver seamless omnichannel experiences.

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Pivotree Blog

OCTOBER 17, 2022

Have you mapped your customer journey lately? But the wild ride almost always starts the same: a customer finds your product or brand. . Pivotree views this process as the frictionless commerce customer journey. Hopefully, you saw our first article, 8 Ways to Build Trust in the Customer Journey. (If

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Retail TouchPoints

OCTOBER 18, 2021

Customer experience and employee experience live in two different acronyms, CX and EX. A recent Forrester survey report found that companies that provide connected experiences between CX and EX report dramatic benefits around innovation, cost reduction, revenue growth, customer experience and digital transformation. That’s a problem.

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Customer Experience Customer Channel Omnichannel 254

ChannelAdvisor

MARCH 10, 2022

While most brands previously saw e-commerce as one channel in their go-to-market strategy, it now consists of a multitude of channels — each with its own complexities from costs of listing to storage to fulfillment. Connecting to the right channels in the right way. Connect Your Products to More Channels .

Multichannel 98

Multichannel Channel Shipping Costs Drop Ship 98

Optimizely

FEBRUARY 26, 2021

Ecommerce business sales will continue to make up a large portion of retail sales in 2021, with in-store sales increasing slowly as businesses and retailers reopen cautiously. You have a small marketing team and your customer data is dispersed across multiple segments, i.e. rewards programs, customer support, purchasing patterns, etc.

eCommerce 195

eCommerce Customer Data Shipping Costs Social Media 195

Groove

JULY 21, 2020

Choosing which eCommerce marketing tool to invest your time and money into is not an easy decision. Klaviyo is an email marketing tool designed specifically for eCommerce businesses. From small businesses to iconic brands, Klaviyo helps companies deliver unique and engaging experiences across email and other owned channels.

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eCommerce Merchant Services eCommerce Marketing Customer Loyalty 370

Retail TouchPoints

DECEMBER 13, 2021

When many of our customers think of Google, they think of Google at large — Ads, Shopping, Maps or GPay. For example, Albertsons is leveraging Google Maps capabilities to enable omni-shopping services that put Albertsons closer to the customer and offer a service that connects you back to their store.

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Channel Omnichannel Retail Merchant Services 176

Algopix

OCTOBER 27, 2023

The eCommerce landscape has been evolving at a rapid pace over the past few years, driven by advances in technology, changing consumer behaviors, and the global impact of events. AR technologies will provide an immersive and interactive shopping experience, allowing customers to visualize products in their real-world environment.

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eCommerce Payment Services Cryptocurrencies Shipping Costs 119