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Glassdoor’s Mishandling Of Customer Data Has Users Heading For The Exits

Forrester eCommerce

Glassdoor sparked public ire after it covertly added users’ real names, jobs, and job titles to their previously anonymous profiles. While Glassdoor tried to reassure users that the move isn’t a big deal and that their reviews will remain anonymous, users are understandably unsettled by the company unmasking their identities.

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Statewide Sports Taps Integrated Customer Data To Bolster Omnichannel Presence

Retail TouchPoints

Australia-based Stateside Sports has partnered with Emarsys to harness the solution provider’s fully integrated customer data platform to fuel its future expansion. Stateside Sports is aiming to double its customer database and retail presence within the next two years.

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What is SOC 2 and Why Does it Matter for your Ecommerce Brand and Customers?

Fastr

In today's digital landscape, where data breaches and cyber threats are ever-present concerns, the security and integrity of customer data are paramount for ecommerce retailers. As technology continues to evolve, ensuring that service providers adhere to stringent security standards has become a top priority.

eCommerce 147
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Top 3 Must-Watch E-Commerce Trends in 2024: Stay Ahead

365 Retail

As more companies rely on online sales and marketing, the e-commerce landscape is growing. If you want to launch an e-commerce business or just plan to stay competitive, it’s essential to be aware of the trends that redefine the industry landscape. Let’s explore the paramount e-commerce trends of 2024.

eCommerce 103
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How To Build A Chatbot For E-commerce

Kissmetrics

A chatbot for e-commerce gives you the power to engage with new, existing, and potential customers with real-time, text-style messaging, without actually providing (and paying for!) Through carefully scripted conversations, your brand can provide your customer base with support, information, and resources 24/7.

eCommerce 265
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Brand Loyalty or Bust: E-Commerce Edition

lateshipment

My perception of building an e-commerce brand looks fun. All you need is to create a specialized domain with your brand name, work with different teams like marketing, sales, and customer experience to understand how you can further attract customers, sell not just products but something that brings out your own identity, etc.

eCommerce 130
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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

Over a longer-term period, the Fetch Price Index Inflation Report: Record Breaking Grocery Prices Changing How Consumers Shop , which examined 375,000 shoppers’ habits over 195 million in-store and ecommerce purchases over 24 months , showed that consumers were purchasing fewer items, with a year-over-year decline in units per trip of 10.2%.