Remove Channel Remove Customer Remove Omnichannel Remove Point of Sale
article thumbnail

Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection. There are lots of ways brands can create experiences for their customers, and one of the best ways is to mold that experience to a shopper’s busy, on-the-go life. Enter: mobile marketing.

article thumbnail

How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends

Retail TouchPoints

From strawberries and cream sales soaring during Wimbledon to the switch from the hottest June on record to a rainy July encouraging shoppers to quickly swap from sunglasses to umbrellas, there’s no denying that a range of external influences are driving unforeseen peaks of interest in different goods.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Shopify POS Go Aims to Expand Retailer Selling Reach

Retail TouchPoints

Ecommerce platform Shopify is now aiming to help retailers sell anywhere through its unified POS Go all-in-one retail hardware device for omnichannel sellers. This latest addition to Shopify’s offerings relies on the company’s point-of-sale software, which is designed to allow retailers to sell online and offline.

POS 246
article thumbnail

Continuing Omnichannel Success Post-Holiday Season

Retail TouchPoints

Post-holiday season for retailers is a period of recovery centered around understanding what happened during the holiday and how to move forward with the transaction cycle, while also preparing for ongoing omnichannel business. Post-Holiday Omnichannel Success. Post-Holiday Challenges. Fostering Systems Integration and Visibility.

article thumbnail

Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce

Retail TouchPoints

Shopify’s Point of Sale (POS) will now also be the preferred provider for Faire’s seller and buyer community, enabling more seamless omnichannel sales across both online and offline channels.

B2B 240
article thumbnail

Canadian Home Furnishings Retailer Bouclair Deploys New POS Solution

Retail TouchPoints

The PredictSpring solution includes both stationary and mobile POS applications along with clienteling, omnichannel commerce and inventory management capabilities. Bouclair has rolled out a new POS platform in its 54 stores across Canada.

article thumbnail

7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.