article thumbnail

6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

E-sellers will leverage social channels more than ever. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.

article thumbnail

The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

If ever any industry fully embraced ecommerce, it’s fashion. According to Shopify’s Fashion Industry Report , the fashion industry will reach a whopping $713 billion by next year. That number is largely influenced by the industry’s domineering growth, as indicated by ecommerce fashion industry statistics from Statista.

Fashion 148
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Nordstrom Takes Stake in Topshop Brands, Launches Joint Venture with ASOS

Retail TouchPoints

Now, Nordstrom will have the exclusive multi-channel retail rights for both brands in all of North America, including Canada, and own a minority stake globally. The companies also are in discussions to create multichannel showcases for several ASOS brands for Nordstrom customers.

article thumbnail

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

Retail TouchPoints

However, by enabling Chat Commerce, retailers are able to gather and apply data in a rapid fashion. Social media users are on smartphones, tablets and a range of other devices, so having a multichannel marketing strategy that reaches out to users on the platforms they use most is essential.

Consumer 276
article thumbnail

50 Tests You Should Know for Website Optimization

AB Tasty's guide to web optimization provides insights from 50 real-world tests across different industries and channels.

article thumbnail

Best POS Systems

Kissmetrics

Square POS (our overall best) Shopify POS (best for ecommerce retail integrations) Vend POS (best for multiple fashion, sports, or homeware stores) Toast POS (best for restaurants and food businesses) ERPLY POS (best for small franchises). Vend POS Review – The Best For Multi Fashion, Sports, or Homeware Stores.

POS 306
article thumbnail

Late to the e-commerce party: What Marshalls, At Home and others got wrong

Steve Dennis

Nearly 20 years ago, when I was responsible for multichannel integration at Sears, we noticed a meaningful percentage of our appliance customers were researching online and buying in the store. Several years later, I witnessed the same (and growing) phenomenon in the luxury fashion business. E-commerce is not a channel.

eCommerce 112