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Marketing Unboxed: Outdoor Boxes is #DoingThings With Their Marketing

Optimizely

In almost any spin, yoga, or zumba class you go to, you’re sure spot someone sporting one of Outdoor Voices ’ signature athleisure looks. Want your own Outdoor Voices shirt? Before we settled on the shirt, we browsed Outdoor Voice’s site for a while, added one of the “kits” they sell to our cart, then abandoned it. Retargeting.

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How Outdoor Brands Can Sustain the Pandemic Boom

ESW

Between Zoom calls and Netflix binging, many people looked out their windows at an outdoor world just waiting to be explored. As a result, people flocked to the great outdoors like never before and outdoor brands with DTC channels saw revenues skyrocket. Outdoor activity increased by 6.9% That’s a jump of 7.1

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KUIU Unlocks Global DTC Success in Partnership with ESW

ESW

LONDON – April 9 – Performance outdoor apparel brand KUIU has extended its global Direct To Consumer (DTC) and marketing reach into 37 international markets in partnership with ESW , the world’s leading DTC ecommerce company. To date, ESW has delivered a marketing ROI for KUIU of 6.5x

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

134% more likely to anticipate making a garden or outdoor purchase. You’ll also want to focus ad spend on channels where this audience watches. HGTV is a natural fit, given it’s their top-viewed TV channel. 65% more likely to pick up their order in-store. So which categories will they shop for this year?

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Google Merchant Center: Everything an eCommerce Merchant Needs to Know

Groove

Setting Up Shipping and Tax Settings Next, you'll set up the shipping and tax settings. For example, if you offer free shipping, you can highlight this in your product listings to attract more customers. For example, if you offer free shipping, you can highlight this in your product listings to attract more customers.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

In some cases, they’re even returning to the channels of yester-year to shake things up. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%). Stand Out Beyond Free Shipping .

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How To Ship Alcohol: Some Tips For Shipping Alcoholic Beverages Across All The 50 States

Korona

Shipping alcoholic beverages from one state to another or within the same state can be a major challenge for liquor and wine stores. In the United States, each state has its own rules regarding the marketing, distribution, and shipping of alcohol. Some even prohibit the shipping of alcohol altogether. How to ship alcohol FedEx?