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How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions

Retail TouchPoints

The D2 Summit: Retail Edition is a co-located conference at the Retail Innovation Conference & Expo , which is taking place June 13-15, 2023 in Chicago. Finally, several sessions will reveal how Web3 can support brands in their quest to solidify customer loyalty.

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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

We’ll take a deep dive into emerging tech such as haptic imagery, conversational artificial intelligence (AI) and augmented reality (AR), and see how innovative brands like Apple, Disney and Journey are applying SETs to create full or partial sensory experiences that increase brand recognition and build customer loyalty online.

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Inside Johnny Cupcakes’ ‘Fakery’: Gourmet Retail Theater Thrives in Boston

Retail TouchPoints

He will share his lessons in entrepreneurship, brand strategy and community building during the Retail Innovation Conference & Expo taking place June 13-15, 2023 at McCormick Place in Chicago. Want to learn more lessons in loyalty from the Johnny Cupcakes brand? Lesson 1: Embrace all the senses to bring your brand to life.

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Johnny Cupcakes Founder: ‘My $10,000 Mistakes Often Lead to $100,000 Ideas’

Retail TouchPoints

One of the big takeaways from his keynote at the 2023 Retail Innovation Conference & Expo in Chicago was about the importance of thinking outside the box as a way to stand out from the crowd: “Don’t just check boxes; create new boxes to check.” What does Earle sell?

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RIC20: 50+ Sessions, 99 Speakers, Live Roundtables, Startup Innovation Labs and More

Retail TouchPoints

It’s easy to see why Retail TouchPoints and RetailX chose “The Big Acceleration” as the theme for the 6 th annual Retail Innovation Conference (#RIC20), being held virtually Oct. Brands are scrambling to establish customer loyalty with new shoppers, while ramping up personalization efforts to hold on to existing ones.

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Personalization is Changing the Search Bar — and Retailers Need to Keep up

Retail TouchPoints

Implicit in this shift is the rise of personalization in the customer experience (CX). In fact, 64% of consumers will immediately try new products or services from companies that offer a high-quality customer experience. Instead, they’re open to discovering new items that they’ll be just as excited about.

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The Role of the B2C Marketer Is Changing Fast. Here’s How to Keep Up

Optimizely

The best marketers are constantly reading up on trends, attending industry conferences, and keeping a close eye on the competition. Now, marketers have to own the entire customer experience, from the first interaction to true customer loyalty across platforms and devices.

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