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The Ongoing Battle to Protect Consumer Payment Card Data

Retail TouchPoints

However, the recent busy shopping season means it’s a good time to remind ourselves that there is an ongoing battle to make sure that the payment card data of your customers remains secure. In the early days and now, criminals stole cardholder data from internet-connected point-of-sale (POS) systems to make their own fraudulent transactions.

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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Instead of waiting for the consumer to come across your advertisement on TV or a desktop computer, the key is to meet them where they are — wherever that may be.

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‘Cash or Card?’: Why More Financing Choices Drive Consumers’ Decisions on Which Retailers to Shop

Retail TouchPoints

A recent study of more than 4,700 consumers from Bread Financial indicates payment choices — including retail store credit cards, bank branded credit cards and buy now, pay later (BNPL) — at checkout have become a major factor in pleasing shoppers and closing a sale. It goes without saying that great service is important.

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How CPGs Can Use Location Data to Spur Growth

Retail TouchPoints

While recent market trends have led many consumers online, in-person retail remains the bedrock of the global economy. Unsurprisingly, then, location data is widely recognized as a valuable tool for unlocking growth. Among the businesses that most often use location data are consumer packaged goods brands.

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Point of Sale Features for Multichannel Retailers: Key Features To Consider

Korona

Despite the sheer diversity of all these channels, one crucial tool can synchronize sales and customer data across these platforms: POS software. Point of sales for multichannel retailers has specific features you need to look for. Owners can access any of their store’s data without being present on-site.

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Alliance Retail Group Launches Retail Media Network to Help Independent Grocers Compete

Retail TouchPoints

Through the new RMN, brands that sell at ARG’s more than 1,400 independent grocers will be able to connect directly with the 22 million consumers those retailers serve via digital and in-store campaigns. We are leveraging our consumers and our collective $16.5 billion in retail sales.

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Unlocking Commerce: The Win-Win of Dynamic Currency Conversion

Retail TouchPoints

DCC is an optional service offered at the point of sale, allowing customers to view the cost of their purchases in their home currency. Consumers, on the other hand, should compare rates at the point of sale with those provided by their card issuer to ensure they are getting a good deal. Benefits for Consumers 1.