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The Top 7 Fashion Ecommerce Trends (and How to Enable Them)

Omnisend

If ever any industry fully embraced ecommerce, it’s fashion. Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as they are in-store. According to Shopify’s Fashion Industry Report , the fashion industry will reach a whopping $713 billion by next year.

Fashion 148
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Steve Madden and Dolce Vita Integrate Shoe Resale Programs into Their Websites

Retail TouchPoints

Users can submit their own product photos and descriptions and select a recommended price for their items, which will then be authenticated and approved by the respective brands to appear on the resale page. Once an item is purchased, the seller will receive a prepaid shipping label to send it to its next owner.

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What’s Behind the New Urgency Driving Sustainability Initiatives?

Retail TouchPoints

But ongoing pressure from consumers, employees and even regulators has forced businesses — especially retailers — to reprioritize sustainability along with broader corporate social responsibility (CSR) strategies. Consumer Demands Accelerate Sustainability Priorities. of purchases.

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Stitch Fix Moves Beyond Subscriptions with Hyper-Personalized Direct Shopping Experience

Retail TouchPoints

Online personal styling service Stitch Fix is continuing to expand beyond its core subscription fashion service into direct buying with the launch of Freestyle, a personalized shopping experience that allows anyone to buy items anytime without being a current subscriber.

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Unique Holiday Marketing Ideas for Ecommerce brands with Examples

lateshipment

Deloitte) An average consumer is set to hit $1,430 on an average during the holidays. Salesforce) If consumers are ready to open their wallets and splurge admist inflation, e-commerce brands should use this opportunity to make the most of it. ” ( Industry fashion ) 3. Provide shipping optionality.

eCommerce 244
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4 Ways Retailers can Leverage Generative AI to Drive Revenue and Productivity

Retail TouchPoints

Generative AI can analyze customer data, perform social media sentiment analysis and create custom journeys to offer personalized product recommendations like a stylist does and even discounts on items the AI believes a customer wants most in order to drive revenue. Automated catalog and product descriptions. Automatic price optimization.

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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Chef Jamie Geller’s 8 Gifts for 8 Nights shows how a content-based approach to recommending gifts can be persuasive. Your clients’ websites must clearly communicate how inventory can be delivered, arrival time frames, and what different shopping and shipping options cost.

SEO 264