Retail TouchPoints

APRIL 5, 2024

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever. Contrast that to retail.

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365 Retail

MAY 17, 2022

In this context, solutions that manage the growing number of complex multi-channel payments for retailers while delivering hyper-personalised services – aka services that respond to the specific needs of the merchant, based on their target demographic habits and preferences and geographical regions – is important for customer experience.

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Korona

APRIL 1, 2021

Digital channels and the ability to keep in constant and instant communication with shoppers have made this easier than ever. There are different retailing channels for any type of business. Why Are Multiple Retailing Channels So Important? Shoppers, too, are now using multiple channels in the buying process.

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BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. Online businesses are constantly looking for ways to retain customers and improve the customer experience, not knowing that the solution is right at their fingertips. Improve customer service.

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Payment Services Merchant Services Improvements eCommerce 412

Wiser

DECEMBER 6, 2018

In the world of retail, the internet has given way to eCommerce and its rapid shipping, easy price comparisons, and other perks for consumers. The rise of eCommerce is also behind the prevalence of multi-channel shoppers: folks who buy from both online and in-store channels. . Personally, which channel do you prefer?

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BigCommerce

SEPTEMBER 12, 2017

It’s a complex process, and it’s why omni-channel selling is so important. What is omni-channel retail? Square defines it as: “Meeting people on the channels where they are shopping and buying, whether it’s in a physical store or an online store or on social media, and connecting the dots between those channels.

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Retail TouchPoints

OCTOBER 25, 2023

One big reason is that the nature of holiday shopping — with many consumers shopping for others and making purchases across multiple categories — gives retailers a golden opportunity to impress, and possibly retain, new customers. Unfortunately, the nature of holiday shopping also makes customer service issues more problematic.

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Retail TouchPoints

SEPTEMBER 25, 2023

From a simple point of view, retail media has exactly what advertisers want: a direct connection to the consumers who are on a site to, hopefully, shop for a product or category of products. And in the multi-device, multitasking world we live in, offsite media can drive brand recognition and engagement.

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Retail TouchPoints

SEPTEMBER 18, 2023

Sellers also can benchmark the response to their products against those of other sellers in the same category and identify areas for improvement. Photo courtesy Amazon Accelerate) Warehousing, fulfillment and delivery through FBA, which now extends beyond orders made on Amazon to orders made on sellers’ DTC sites with Buy with Prime.

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Retail TouchPoints

DECEMBER 17, 2021

Though there are similarities, the difference is that a multichannel approach dedicates a team, system and messaging for each channel. On the other hand, an omnichannel approach weaves together communication touch points across all channels to create a more cohesive journey. The benefits of going omnichannel? Aberdeen Group ).

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Retail TouchPoints

JANUARY 11, 2023

Now, foot traffic is still relevant, but brands also have to worry about growing their social presence, having social shops to make purchasing quick and easy, livestream shopping, oh and making sure this all connects back to their website/online store and that they are collecting data to improve future customer experiences.

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RTP blog

JULY 17, 2017

By Peter Zaballos, SPS Commerce The Digital Consumer Age Of Retail The retail industry has entered a new era – the Digital Consumer Age of Retail. Consumers’ proficient use of digital channels has revolutionized the retail industry and technology has changed the way people shop today.

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Retail TouchPoints

JUNE 11, 2021

They realize what Apple discovered several years ago: some products sell best when customers can touch and feel the merchandise — and because of that, using cross channel attribution to track consumer behavior online and offline is a necessity. Many retailers have found that consumers also purchase online but pick up in-store.

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RTP blog

SEPTEMBER 23, 2019

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Shopping trends often follow the consumer through their life stages.

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Retail TouchPoints

OCTOBER 5, 2023

Mimicking Green Giant or Coca-Cola was a big improvement over what had come before — a plain white can with nothing but “green beans” or “soda” on the label. For example, certain multi-nameplate, mass-market grocers operate in places with widely divergent demographic profiles. However, simple economic realities are part of the picture.

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Wiser

SEPTEMBER 4, 2018

From a retailer’s point of view, BOPIS is a great way to increase sales across all channels. This group is the consumers who shop a lot per year—on average, 45 times. Naturally, an effective BOPIS retail strategy is seamless across all your channels. Your Marketing —Leverage your online channels to communicate with shoppers.

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Retail TouchPoints

APRIL 12, 2022

The certified B Corp retailer, which has a goal of being 100% plastic-free by 2025 , will deploy Barrymore for its first multi-channel brand campaign, “Wish-cycling,” which seeks to debunk the myth that plastic recycling can provide a solution to the environmental crisis plastic represents.

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Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

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BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way.

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Retail TouchPoints

MAY 13, 2022

The end goal of any business is selling and delivering products to match consumer expectations. Simply defined, routed deliveries optimize logistics channels to create the best in quality, speed and efficiency of last mile product transport to the consumer. Customer Service Improvement. Cost Reductions.

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365 Retail

NOVEMBER 8, 2023

Original research, which analysed insights from 10.9billion emails sent globally to shoppers, in MoEngage’s 2023 Email Marketing Benchmarks Report showed that brands using behaviour-based personalisation, which tailors emails based on individual preferences, previous purchase trends and shopper actions, can improve conversion rates by x16.7.

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ESW

AUGUST 18, 2023

Rather, every detail of the shopper journey – from demand generation to last-mile delivery – is part of a multi-local commerce implementation. What is Multi-Local Commerce? Multi-local commerce prioritises the shopper. Multi-local commerce prioritises the shopper. It puts customers at the center of decision-making.

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Retail TouchPoints

JULY 14, 2023

It’s still early days, but AI advancements have the potential to fundamentally change ecommerce operations by drastically improving order fulfillment practices and bridging the ever-significant personalization gap forming between the online and offline realms. This allows businesses to respond quickly and effectively to the customer.

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Retail TouchPoints

JULY 27, 2022

The demand for grocery omnichannel ecommerce has been fueled by the pandemic, specifically consumers’ desire for convenience. To keep up with this demand and consumer expectations, grocers will have to invest in the right forward-looking technology to evolve omnichannel offerings to meet customer needs.

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Payment Services Shipping Costs Omnichannel Fulfillment 253

Algopix

NOVEMBER 6, 2023

One strategy that has become increasingly important in this pursuit is multi-platform analysis. The rise of online shopping has dramatically transformed how consumers buy products, and as a result, sellers have had to adapt to this changing landscape. This is where multi-platform analysis becomes a critical strategy for success.

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Retail TouchPoints

APRIL 13, 2021

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. Omnichannel now means not just offering services across channels, but also providing seamless communication that connects all touch points. “As

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Retail TouchPoints

APRIL 29, 2024

They offer the chance to deliver a better mobile experience, more deeply engage with customers and a touch point through which to gather additional intel on consumers’ behavior and preferences. Brand apps are a tough needle to thread. There is no substitute for walking into a store and feeling a garment.”

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Retail TouchPoints

DECEMBER 29, 2021

In current times, D2C refers to brands selling directly to consumers rather than the more traditional approach of selling through retailers. This means that social media platforms like Facebook, Instagram, Pinterest, LINE, TikTok, Xiaohongshu (RED) or WeChat are the first touch points with the consumer (instead of a Google search).

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Algopix

APRIL 14, 2024

In the fast-paced world of eCommerce, where trends evolve overnight and consumer behavior shifts at the drop of a hat, the role of marketing leaders is more crucial than ever. Ryan Flannagan – Nuanced Media Ryan Flannagan at Nuanced Media is distinguished for his deep understanding of multi-channel eCommerce strategies.

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Retail TouchPoints

OCTOBER 17, 2022

Social impact, brand purpose and environmental influence are all driving decisions for consumers and employees alike. In a global survey of 30,000 consumers, Accenture Strategy found that 63% of consumers prefer to purchase from purpose-driven brands. that 72% believe purpose should come before profits.

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RTP blog

MARCH 19, 2018

Well, you don’t need to care, but Charles Darwin would argue you should: “It’s not the strongest of the species that survive, nor the most intelligent, it’s the one that most adapts to change.” Technology is changing the way we live, the way consumers shop and the way retailers need to operate.

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Retail TouchPoints

MARCH 2, 2021

Consumers returned $428 billion in merchandise last year, nearly 11% of all U.S. rose to the challenge, instituting a broad spectrum of solutions such as instant credit for online returns, contactless return drop-off points, extended return periods and in some cases just letting consumers keep the products. Retailers across the U.S.

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Optimizely

MAY 2, 2019

The once darling channel of marketers and consumers alike has unfortunately earned a bad rep due to some sketchy marketing tactics (hello batch-and-blast). But despite this, when done right, email is still one of the most powerful ways to reach consumers. Think about how the average consumer engages with a brand these days.

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Retail TouchPoints

AUGUST 25, 2021

Today, every one in five purchases is made online, largely due to changing consumer habits in the wake of lockdowns and other restrictions. A high level of services unique to each customer, delivered with little or no downtime, is what consumers now expect. Before the pandemic, ecommerce accounted for approximately 16% of all retail.

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Algopix

DECEMBER 2, 2020

New trends in online shopping have drastically changed the way consumers approach the buying process. Retailers must aim to make switching among these sales channels easy. AI advancements in retail catalog optimization are here to help by eliminating human error and improving the usability of customer data.

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365 Retail

FEBRUARY 17, 2022

Californian lifestyle fashion brand, Pacsun , doubled its ship completes by better anticipating online demand and intelligently leveraging its stores as ecommerce fulfilment centres, partnering with antuit.ai , a leader in AI-powered SaaS solutions for consumer products and retail insights and now part of Zebra Technologies.

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Algopix

SEPTEMBER 12, 2023

However, as many sellers on Amazon are facing the issue of manually having to add their product listings to the catalog only one at a time, it can surely be a time-consuming and tedious process without the right tools at hand. Sellbrite works with well known online marketplaces and shopping carts, including Amazon, eBay, Walmart, and Shopify.

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